Sat.Apr 07, 2018 - Fri.Apr 13, 2018

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The 5 insights understood by all great SaaS sales reps

Intercom, Inc.

Great SaaS sales reps can change your entire business. The best ones are efficient, motivated, effective, and creative in how they operate on a day-to-day basis. They have a knack for identifying quality prospects, making strong impressions quickly, and closing deals that seem out of reach. So what is it about these SaaS sales reps that differentiates them from the rest?

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How Much Time Should You Spend in Product Discovery?

Product Talk

I get asked all the time, “How much time should we spend in discovery ?”. I have two problems with this question. First, it assumes you do discovery first and then delivery second, which is not true. You should be discovering and delivering all the time. Second, it implies that there is an answer that is true in all situations. There isn’t. You need to do enough discovery to mitigate unacceptable risk.

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From Metrics that Matter to Products that Matter

Alchemer Mobile

Editor’s note: As a follow up to the article from Ashley Sefferman that was written for the 280 Group blog last month, this month we’ve invited Roger Snyder from 280 Group to discuss how to turn the data these metrics provide into real insights to better manage your product strategy. In last month’s article , we learned about 25 different mobile product metrics that can help you better understand customer activity and engagement, conversion and retention, and revenue sources.

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How to Ace Competitive Analysis

UserVoice

Constantly comparing yourself to your peers might be silly when you’re in high school, but in the work world, it’s a different story. Keeping tabs on the competition in business isn’t a petty affair. Your company’s ability to know what other players in your market are up to is essential to hold onto your current customers and achieve the growth your stakeholders are counting on.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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The art of competitive selling: how to sell your product in a crowded marketplace

Intercom, Inc.

The SaaS industry has exploded in recent years due to relatively low barriers to entry, readily available venture capital funding and a deeper, more conscientious understanding of problems faced by internet businesses. With this explosion comes a proliferation in the number of competitors in every area , both direct and indirect. In today’s market, there is no such thing as a software company that doesn’t have any competitors.

More Trending

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Proficientz Announces 2018 Product Management University Training Curriculum

Product Management University

More Personalization Further Reduces the Gap Between Classroom and Real-World. GREENVILLE, SC – April 12, 2018 — Proficientz announced today its 2018 Product Management University training curriculum, a series of training courses that teach best practices in product management, product marketing and sales enablement for B2B and B2B2C organizations. The new modular course structure offers Proficientz clients an even more personalized training experience to further reduce the gap between training

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Cut Through The Small Talk and Connect — Lessons from 130+ Dinners, Summits and Salons

First Round Review

Anita Hossain has a gift for turning conversations into community. Throughout her career, she's found ways to help leaders cut through the small talk and surface what matters.

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Dribbble CEO Zack Onisko on building a business around community

Intercom, Inc.

As the CEO of Dribbble, a global community and invite-only platform for designers to share and find work, Zack Onisko faces a unique challenge: how do you grow a gated product? Zack began his career as a product designer before moving into product management and then growth roles. Most notably he led growth strategy at Creative Market (a global marketplace for design content that was acquired by Autodesk) and Hired.com.

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How to Make Product Management for Enterprise Systems Work

Mind the Product

I love building enterprise systems, because you get to work with your customers/users every day and literally see their lives change as you release new features. In my case, at Zalando , these are systems for fashion buying, supply chain management, inventory management and procure-to-pay processes (e.g. paying our suppliers for merchandise we bought from them).

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Creating the Ultimate Customer Experience Starts With Being a Customer

Product Management University

It’s the little things that matter most when it comes to raising the customer experience from good to great. Sometimes there’s no substitute for just being “the customer” yourself. As a bona fide road warrior, I spend more than my fair share of time in hotels. I have to say, the hotel industry has done so many things over the years to create a better experience for the business traveler.

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A UX introduction to instructional design

Userzoom

Under the broad umbrella of human-centred design, user experience design (UXD) and instruction design (ID) are two titans with surprisingly little awareness of each other. Whereas UX designers might work on highly varied types of products — like ecommerce, marketing, healthcare or countless others — instructional designers specifically create education and training materials for things like software, websites, videos, intelligent tutoring systems, games and other instruction-based technology.

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For clues to messaging’s future, look no further than its past

Intercom, Inc.

Like many great inventions, messaging wasn’t born out of necessity. One of the earliest sightings of real-time computer messaging was through a time-sharing operating system built at MIT, the Compatible Time-Sharing System (CTSS), which ran on an IBM 7090: CTSS was a primitive form of email that allowed up to 30 users to send messages asynchronously.

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Solving Product Development Challenges With Product Review

Mind the Product

Have you ever worried about knowing what to do next for your product? Often, the qualitative and quantitative data you have on hand about your product can provide only a fuzzy outline of what is happening and it can be challenging to know if you’re heading in the right direction. While product managers have a variety of techniques to cope with this ambiguity, from the Mind the Product slack channel to thunderdome-like meetings, one powerful solution is product review.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Implementing Product Processes in Organizations that Don’t Like ‘Em

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Michael Robinson, lead a conversation around “Product Processes”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! Check it out… About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.

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How to Ace Competitive Analysis

UserVoice

Constantly comparing yourself to your peers might be silly when you’re in high school, but in the work world, it’s a different story. Keeping tabs on the competition in business isn’t a petty affair. Your company’s ability to know what other players in your market are up to is essential to hold onto your current customers and achieve the growth your stakeholders are counting on.

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Selling Products You Don’t Have: Why It’s Easier

Product Management University

Selling products you don’t have seems like it’s much easier, especially for salespeople. Why is that? Selling products you don’t have is always easier, regardless of who’s selling, because the absence of features forces people to speak in terms of business value instead of feature-speak! It goes something like this: this product (that we don’t have) will help you accomplish [a business goal] by eliminating [obstacles].

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Talking Directly with (Real) Customers

Mironov Consulting

I speak/write incessantly about the importance of product managers talking directly with their users and buyers (collectively “customers”), not mediated through Sales, Marketing, Customer Success, User Experience, or stray notes posted to Salesforce. Direct listening, learning, channeling, empathizing, understanding. Especially at enterprise software companies, though, I meet product managers who never interview any actual users of their products, and who only meet buyers during sale

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Lean AI & Clarifai!

The Product Guy

Thank you to everyone who attended the latest roundtable meet-up of The Product Group and discussed Lean AI w/ Guest Expert, Chris Butler , and debated Featured Product, Clarifai … And, also, thank you to our awesome sponsors who make everything possible…

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3 Product Manager job spec requirements that need to go?—?aka Moneyball for Hiring Product Managers

The Product Coalition

3 Product Manager job spec requirements that need to go?—?aka Moneyball for Hiring Product Managers When I talk to founders, other Product leaders and recruiters about hiring Product Managers, the consistent conclusion is: It’s hard. Typically the reasons given are that there are just not a lot of them , and that it seems to be difficult to find the right fit.

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Strategic and Tactical Requirements: Spaghetti or Layer Cake?

Product Management University

When you combine strategic and tactical requirements, you can end up with a bowl of spaghetti or a layer cake. The layer cake approach makes the relationship between strategic and tactical requirements simple for everyone to understand and, believe it or not, a more appetizing dish for the masses. The Playbook: Define requirements using a layered approach to ensure high-fidelity context that makes the WHO, WHAT and WHY elements perfectly clear before you define the technical HOW product requirem

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Oh the Drama! What Product Managers can Learn From Actors

Mind the Product

Sailesh Panchal, CTO at digital payments firm Orwell Group, is an unusual soul. He’s earned the gravitas he emanates from decades in software architecture and technology leadership. However, what makes him stand out is a background in dance and acting, an Equity Card [the hard-won actor’s union card], and appearances in film and TV. This seemingly contradictory background in acting has, he tells me, helped his business leadership in many ways.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Is Wagile really that evil?

The Product Guy

Guest Post by: Furqan Hameed (Mentee, Session 5, The Product Mentor) [Paired with Mentor, Michael Robinson]. Challenge. It is easier to implement scrum at an earlier stage of an organization where it is just beginning to scale. The same cannot be said about large and complex enterprises. With passage of time it becomes more and more challenging to make the transition from traditional waterfall method to agile practices.

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What is card sorting and why is it important to your site’s UX?

Userzoom

Here at UserZoom we’re all about bringing the maximum amount of learning to people at any stage of their UX development. Hence we’re bringing you these regular UX beginner’s guides, aimed to help all the newbies of the UX testing world. This is also why we’ve started using words like hence to make us sound learned. This week: card sorting! How does card sorting work?

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If I Can’t Do What I Want Right Now, I Will Just Close Your App

UX Studio

Sometimes designers are so busy designing a navigation structure, they forget that most of the people won’t even give a try to the menu. They will just leave your app, if they can’t do what they want on the screen they are. In our recent project with RisingStack we found this problem two times. Let me show it to you. The product: a microservices app.

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Never Ask Users If They Like Your Idea; Do This Instead

UserInterviews

Start your user research early, getting to understand the key pain points you need to solve, instead of asking if users like your solution.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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New Survey: Which Customer Marketing Programs Work Best for Your Company?

Pragmatic Marketing

Many companies these days claim to be “customer focused,” but there are numerous different ways to engage with clients. Methods include surveys, user group meetings, net promoter scoring, customer advisory boards, reference programs, social media groups, hosted conferences and many more. But how are such programs resourced and measured, and, most important, which programs generate the most value?

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Should Product Managers Allow Customers To “Hack” Their Product?

The Accidental Product Manager

IKEA is designing products to be modified by their customers Image Credit: Lee Haywood. As product managers we believe that we are reasonably smart people. We know what our customers want. That means that we work with our development teams, design a product development definition, and then we create products that will solve problems for our customers.

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Making sense of big data: How OneEvent helps organizations keep their facilities safe and efficient

Miro

Making sense of big data: How OneEvent helps organizations keep their facilities safe and efficient Here at RealtimeBoard, we are passionate about helping other companies be more productive and streamline their product development. We also try to follow them closely on their way to success and share their insights with our readers. Today, we are […].