Sat.Jul 07, 2018 - Fri.Jul 13, 2018

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The Secret Truth About Your Methodology and Processes

The Secret PM Handbook

What are your goals? A product organization has three overarching goals: Deliver great value to our customers. Do it quickly, efficiently, and with high quality. Do it better over time. A product organization that achieves those goals is much more likely to be successful. Your methodology, your process, is a means to an end. It's not the end in itself.

Agile 199
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Behind the scenes of product development: Building the perfect product

Hutwork

Most on the customer side of product development don’t see the long days and hard nights that go into creating an amazing product. Your product’s success is much like an iceberg. The bulk of the berg (what actually happens) lies beneath the calm waters and your customers see only the shiny tip (your product) sticking out. The following infographic depicts what you can expect to experience when creating your product.

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Launch to sell — leverage sales enablement to maximize product launches

Intercom, Inc.

Shipping product fast and often means more opportunities for Sales to delight customers and engage with prospects. But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches.

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Product Management Job Titles and Hierarchy

Mind the Product

Since it’s still a relatively new role, there’s a lot of confusion around product management job titles, seniority, and hierarchy. This makes it hard to compare jobs, plan your career, and attract the right talent to your team. While there is still no one-size-fits-all solution, a standard is emerging from most successful product teams and organisations that can serve as a template for your own: Product Management Career Ladder.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Overcoming your Company’s Fear of Failing

UserVoice

The latest generation of entrepreneurs has contributed its share of buzzwords and mantras to the business lexicon with mixed results. We all now know “unicorns” aren’t just mythical horses. “Disruption” is a legitimate strategy for a company trying to break into a new market… and a legitimate fear for those already making money there. And, of course, we know the best way to hone your business.

Strategy 191

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Making things people want

Intercom, Inc.

The problems people encounter in their lives rarely change from generation to generation. The products they hire to solve these problems change all the time. If you’re building a new product, it’s because you believe you can create a better solution that people will want to use because it delivers a better outcome. A strong understanding of the outcome customers want , and how they currently get it, is essential for you to succeed in product development.

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Required reading for marketplace startups: The 20 best essays

Andrew Chen

The current generation of marketplace startups has been incredibly successful. Airbnb, Lime, Uber, Lyft, Instacart, etc. I’ve been doing a broad survey of the best writing on this topic and wanted to share my list of 20 best links I’ve seen. Marketplaces at Andreessen Horowitz. We look at a lot of marketplace startups at Andreessen Horowitz @a16z – and we fund a lot of them!

Startups 110
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The one thing every product manager should do is…

The Product Guy

Guest Post by: Eric Kiang (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Paul Hurwitz]. A product manager has a tough role, there are many responsibilities and arguably all of them are important. However there is one thing every product manager must do, but often times it gets overlooked or forgotten. A product manager needs to talk to their customers, period.

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Overcoming your Company’s Fear of Failing

UserVoice

The latest generation of entrepreneurs has contributed its share of buzzwords and mantras to the business lexicon with mixed results. We all now know “unicorns” aren’t just mythical horses. “Disruption” is a legitimate strategy for a company trying to break into a new market… and a legitimate fear for those already making money there. And, of course, we know the best way to hone your business strategy and create a killer product is to “fail fast.”.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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5 customer acquisition strategies for winning new customers

Intercom, Inc.

You can spend months working on a great idea, pour tons of time and energy into crafting the perfect marketing, but without customers your business will cease to exist. All future growth hinges on one thing – customer acquisition. While this may sound simple, it can be incredibly challenging to find new opportunities for growth and customer acquisition in an increasingly crowded marketplace.

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Five Differences Between a Junior PM and a Senior PM

Clever PM

Even though it’s been around as a formal role in software organizations for nearly 20 years (or more, depending on who you talk to), Product Management still struggles with a lot of definition problems — what is the role, how do we grow, when do we get promoted and to where, etc. One of the […].

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How To Humanise Your Web Checkout Process – A UX Guide

UX Studio

Want to improve shopping cart abandonment rates in your online store? Not sure why your customers leave the site before the last step? A question we often hear: what are some web checkout page best practices? Are there some rules to follow? So many articles cover the rules. For us, Rule Number One is: Don’t just blindly follow these. Always study the audience and design your web checkout process specifically to their needs.

UX 95
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Building products in distributed teams: 12 learnings from our first meetup in SF

Miro

Building products in distributed teams: 12 learnings from our first meetup in SF Reshaping Teamwork: Building & Scaling Products with Distributed Teams San FranciscoJune 20 On June 21, we hosted the first-ever “Reshaping teamwork” meetup in San Francisco. Together with our guests Eventbrite’s Pete Lim, Upwork’s Jessica Tiwari and Pivotal’s Aloka Penmetcha, we talked about building products in […].

Blog 90
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How To Select the Right Software for Innovation Management

Finding the right innovation management software is like picking a racing bike—it's essential to consider your unique needs rather than just flashy features. This oversight can stall your innovation efforts. Download now to explore key considerations for success!

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Elad Gil on catapulting into hyper growth

Intercom, Inc.

As VP of Corporate Strategy at Twitter, Elad Gil was a key player as company headcount skyrocketed from 90 to 1,500 employees. This wasn’t Elad’s first experience with hyper growth – Google grew headcount 10x during his time as a product manager there – nor the last. He’s also co-founded Color Genomics and invested in and been an adviser to companies like Airbnb, Coinbase, Instacart, Square, Stripe and more.

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Emissary.io & Accelerating Learning!

The Product Guy

Thank you to everyone who attended the latest roundtable meet-up of The Product Group and discussed Breaking Into Product Management and debated Featured Product, Emissary.

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Why Diversity in Product Matters by Ozlem Yuce

Mind the Product

Consultant Özlem Yuce discusses the importance of team diversity when building products, and the impact of a non-diverse team on product development. Wet Suits and Shirley Cards. Not so long ago the prevailing wisdom for developing products for women was to “pink it and shrink it”. Nowhere was this clearer than with wet suits. Designed to fit men like a glove, women were left with uncomfortable, ill-fitting garments that didn’t protect them the same way.

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Behind our Series A

ProductBoard

Today we announced our Series A: an $8M round of funding led by Kleiner Perkins, one of the world’s most iconic venture capital firms, with participation from inspiring product visionaries – the founders of Intercom, InVision, and Envoy. Below I’ll speak to how we got here and where we’re headed. You can also check out the official release announcement.

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How To Set Up Innovation So That It Aligns With And Enables Corporate Strategy

Speaker: Paul Heller

Most innovation work proceeds independently from company strategy. As a result, the products that arrive in the market are not well aligned with the company’s goals. This challenge is particularly significant in organizations with transformation-oriented strategies, where innovation must directly support growth, scalability, and strategic pivots. In this session, we will discuss why innovation in large companies is so often not aligned with the company’s strategy and what innovation leaders, pro

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Launch to sell – leverage sales enablement to maximize product launches

Intercom, Inc.

Shipping product fast and often means more opportunities for Sales to delight customers and engage with prospects. But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches.

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A Horrible Pricing Story

Pragmatic Marketing

Here is a reader story about horrible pricing. Unfortunately this is far too common. I thought you might appreciate my recent foray into a pricing battle with my horse boarding facility. A lady lives on and owns a gorgeous horse farm. She agreed to let me board my horses for $250 month per horse. The barn is basic, not fancy and with no other amenities other than a sand arena, so that was a fair price.

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Product Warrior Podcast: Tristan Kromer on how to Help the Team Embrace Lean

Mind the Product

This week’s Product Warrior podcast, supported by Mind The Product, discusses the concept of the Lean methodology and helping teams adopt an experimental approach. Silicon Valley Lean startup coach Tristan Kromer helps product teams to move fast through experimentation. He writes articles and e-books at [link]. In this episode I chat with Tristan about: What is Lean?

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Pepsi Product Managers Learn That We Want What We Should Not Have

The Accidental Product Manager

We do love our Doritos Image Credit: 0Four. When we think about all of the exciting product manager jobs that are out there, one of the ones that always seems to come to mind are the people who are in charge of the big soft drink products. One of the largest is Pepsi and those product managers must be working hard every day to try to keep the market share that they have and win even more.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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How Intercom helped a bootstrapped SaaS business punch above its weight

Intercom, Inc.

In order to make bootstrapping work, you need to be scrappy, ruthlessly prioritizing your actions and avoiding non-essential expenses. Having one tool that helps you do all your most important work – sales, marketing and support – makes life so much easier. We’ve been pretty vocal about our love for Intercom as we’ve grown Ad Reform and Userfeed , our profitable, bootstrapped SaaS businesses over the last year.

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A Horrible Pricing Story

Pragmatic Marketing

Here is a reader story about horrible pricing. Unfortunately this is far too common. I thought you might appreciate my recent foray into a pricing battle with my horse boarding facility. A lady lives on and owns a gorgeous horse farm. She agreed to let me board my horses for $250 month per horse. The barn is basic, not fancy and with no other amenities other than a sand arena, so that was a fair price.

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SaaS: Built to Last or Built to Lose? The Growing Opportunity for On-Premise Vendors

Revulytics

Oracle’s sales tactics have garnered attention recently, with a series of high-profile stories alleging that the tech giant is using audits to force cloud products on customers in exchange for a break on compliance costs. The end game is that even if they don’t want it, or use it, cloud adoption is reflected in Oracle’s numbers. For people who have been in this space for a while, this news is less interesting for its reminder of Oracle being Oracle (or even for its demonstration of the difficult

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4 brands delivering amazing connected experiences

The Product Coalition

TGI Friday’s TGI Fridays have wholeheartedly embraced the rapid change in the digital ecosystem. They have probably paid more attention to offsite experiences than the rest of their competitors in the casual dining space and are now able to offer a sophisticated, personalized experience to diners. TGI’s customers can use Alexa to order their food and also pay for their order through Amazon Pay.

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An Architect’s Guide for Selecting Scalable, Data-Layer Technologies

There’s no getting around it: selecting the right foundational data-layer components is crucial for long-term application success. That’s why we developed this white paper to give you insights into four key open-source technologies – Apache Cassandra®, Apache Kafka®, Apache Spark™, and OpenSearch® – and how to leverage them for lasting success. Discover everything you’ll want to know about scalable, data-layer technologies: Learn when to choose these technologies and when to avoid them Explore h

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How to prepare for a Product Manager interview with a product deep dive

Product Club

Product Manager interviews are like running the gamut: you need to impress everyone from engineering to design (and sometimes execs too!). As a result, attempting to prep for the wide range of varying questions you might face is daunting. Faced with that challenge, one exercise can be extremely helpful: a product deep dive. Running a product deep dive builds your knowledge and insight around the product and provides a foundation to build on.

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Introducing the Mobile+AI Lab

Roy Madden

Join the Feedly Lab. The Feedly mobile app was created during the Google Reader shutdown storm. During the past 5 years, the app has delivered on its promise and helped millions of curious minds connect to their favorite sources and topics on the go. Today we are launching an initiative called the Mobile+AI Lab. In our minds, this is an opportunity to work with you, the Feedly community, to create a faster, simpler, and smarter Feedly.

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What you need to know about perception to be great at presentations

Miro

What you need to know about human perception to be great at presentations One of the most important factors that contribute to a team’s efficiency is communicating your ideas in the right way. Visual presentations (which can be easily created in RealtimeBoard) are probably the most widespread way to share your ideas, so we decided […]. The post What you need to know about perception to be great at presentations appeared first on RealtimeBoard Blog.