Sat.Mar 03, 2018 - Fri.Mar 09, 2018

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How motivated leaders leave a legacy

Lead on Purpose

The most successful companies have motivated leaders that inspire motivation at all levels of the organization. They are motivated for a real purpose, not just for money or other short-term rewards.

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How we run project retrospectives at Intercom

Intercom, Inc.

One of the first things that struck me when I started working at Intercom was the culture of transparency and how every team is constantly striving for improvement. One of Intercom’s core values is that we’re serious about wanting to be the very best. One of the things we can do to implement this value is to be open and honest with each other about our strengths and weaknesses, with a willingness to learn and always keeping in mind that we can do better next time.

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The Secrets of Highly Successful Sales People: Objection Handling

The Secret PM Handbook

How to use better stories to overcome sales objections. During the sales process, the prospect may – and usually does – mention obstacles to getting the deal done. Reasons they might not want to do the deal. They might say “It’s too expensive,” or “your competitor has feature X that you don’t have, and we really need feature X.”. This is a normal part of the sales process.

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Technology Transformation – Adobe Lightroom

The Product Bistro

Introduction. One of the most challenging tasks in product management is a major architecture shift of a product. Primarily a software related issue (although there are architecture transitions in hardware that are thorny too), the point when an old architecture is holding you back, and market forces are driving the discussion in your market space, a clean rewrite is what is required.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Lucia Adams – How to Innovate in Organisations That Don’t Like Failure

Mind the Product

Summary: In order to drive lasting and sustainable change, you need to be curious about the people you’re working with and explore their perspectives. This helps you to collaborate with all parts of the organisation no matter what their attitude to change may be. Finally, you’ve got to be lean, delivering quick wins that you can build together to win hearts and minds.

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Breaking into PM

bpma ProductHub

Wondering how to “crack the code” for a career in Product Management? Whether you’re a newbie in the job market or transitioning from a different role, here are some tips from seasoned Product Managers.

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Product Success vs. Customer Success: Is It Time For a Lifestyle Change?

Product Management University

Here’s a scenario many people can identify with. A routine visit to the doctor reveals that you weigh more than you should, your blood pressure and blood sugar are high, your cholesterol is nearing the danger zone and your heart isn’t functioning as well as it should. Though you’re not suffering any ill effects from these issues today, your doctor tells you that it’s time to make some lifestyle changes in order to avoid serious health issues later.

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Diogo Coutinho – AI in the Real World

Mind the Product

Summary: Done properly, applied artificial intelligence (AI) can enhance the user experience across your product – providing value for your users and your organisation. However, you need to allow your users to make the final judgement, spend time training your model, build in feedback loops and be transparent about how you’re using AI. How to Apply AI.

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Need for speed: how to address leads faster with live chat

Intercom, Inc.

In Sales, timing is everything. You can have the world’s most talented sales team and the greatest product but still lose to a competitor. A recent HBR study analyzed 1.25 millions sales leads, and found you’re seven times more likely to win a deal if you respond to prospects in less than an hour versus responding in two hours. The fastest way to respond to a prospect is through live chat on your site.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Is MVP Dead?

bpma ProductHub

Is Minimum Viable Product Dead? – By Don Stoddard . Minimum Viable Product is a widely accepted concept; so why do so many people want to declare it dead? There are numerous articles now about MVP and why it no longer works. Much of the discussion centers around the misuse and confusion of the words “minimum” and “viable.” In many ways, MVP suffers from its own popularity associated with both good and bad products.

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The Most Basic Rule of Marketing Is So Easy to Forget

Product Management University

The most basic rule of marketing is so easy to forget. You’ve just purchased some new clothes or shoes online. As part of the transaction, you hand over your email address or mobile number knowing full well that three things are going to happen. You’ll get a receipt via email/text. Good! You’ll get shipping notifications and tracking information via email/text.

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Lean Startup’s Eric Ries on How to Make ‘Gatekeepers’ a Source of Power and Speed

First Round Review

As companies add 'gatekeeper' functions like Legal, Finance, IT and Compliance, they tend to slow way down. But they don't have to. Here's how to lay the right foundation.

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Empire Selling’s Dan Swift on using social media to drive sales leads

Intercom, Inc.

In a time where buyer behavior has rendered cold calling nearly obsolete, successful sales prospecting begins with using tools like live chat and social media to build relationships. Dan Swift , CEO of Empire Selling , has built his career around the latter. Back in 2012 Dan joined LinkedIn as a senior sales leader charged with launching its social selling business – training LinkedIn’s own global sales organization in the process.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Getting the Best Products to Speak for Themselves

Mind the Product

Give Your Product a Voice. In many companies, improving engagement is a reactive process: as a product manager you wake up to a barrage of support requests after launching a new feature, or your in-app analytics reveal that new users are skipping over key functionality and never reaching their “aha!” moment. You shoulder the burden and – personally – work out a fix.

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Looking Back to Look Forward — Understanding Retrospectives

Clever PM

There’s a tool in the Scrum toolbelt that is so utterly critical to success yet so fundamentally misunderstood by far too many development teams, Scrum Masters, and Product Owners. I’m talking, of course, about the Sprint Retrospective. I’ve seen it time and again, teams that are able to hit all the right notes in their […].

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How to structure Product Management, according to Rich Mironov

BrainMates

In March 2018, Rich Mironov visited Australia and presented to the Product Talks Sydney Meetup Group on building and scaling Product teams. This blog is a transcript of part of that meetup, focusing on how to structure Product Management. Rich Mironov presenting on why we need Product Management. Let’s talk about product organisations. My organisational theory basically says, “Handoffs are the enemy of insight.

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33 Amazing Articles Every Product Manager Must Read

Hutwork

Many entrepreneurs and product managers write about the skills they brought to the table and those they learned along the way. Few talk about the silent hero that boosts them to the elite level: consuming the written word. And as a product manager finding out how others made a strategy work, whether it was implementing a road-map software or avoiding other’s pitfalls can make or break your product’s success.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Don’t Miss These Speakers at #mtpcon San Francisco

Mind the Product

Mind the Product returns to Davies Symphony Hall in San Francisco on July 16-17 and promises to be one of our best product conferences yet, with a leadership forum, more workshops, more networking events around the conference, and more fun than ever before. As always the core of the conference is our line-up of amazing speakers, and the insights and stories they bring to the conference is what starts all those conversations.

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Improving Product Leadership Skills

Tim Herbig

While most of the product managers out there are still finding their place in this new domain; we see product people starting’grow up’ in their organizations. That either means you look at growing horizontally in your field or begin to embark on the management path of becoming a product leader.… Continue Reading. The post Improving Product Leadership Skills appeared first on Tim Herbig.

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Why we need Product Management, with Rich Mironov

BrainMates

In March 2018, Rich Mironov visited Australia and presented to the Product Talks Sydney Meetup Group on building and scaling Product teams. This blog is a transcript of part of that meetup, focusing on why we need Product Management. Rich Mironov presenting on why we need Product Management. Why do we need a Product Management team? I have 30 years in Silicon Valley product management, so this isn’t a new thing.

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Lost In Digital Space? Why A New App Is Like Travelling

UX Studio

Getting around in digital space can be just as challenging as an unknown physical location; new apps or websites can overwhelm new eyes. This post will cover how experiencing new places while travelling made me a better UX designer. Just take the metro, they said. A few weeks ago, I travelled from my hometown Budapest to bella Roma. I had visited before, but sometimes I had trouble getting around.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Mirroring Product: a Breakdown of Process

Mind the Product

For the past year, as Director of Training Products for Mind the Product, I’ve been creating a training platform and service. During this time I’ve worked with dozens of companies and hundreds of product managers; hearing about their challenges, and working with them to set game plans for shifting practices. The one theme that has come out of working with these clients is that other departments in a company could work better with the product team/s.

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Why You Use Cost-Plus Pricing

Pragmatic Marketing

Let’s create a simple imaginary product and market. The product, a widget, costs $10 to make. The CFO has determined the company needs 50% margin to keep the investors happy. What price should we charge? The obvious answer is $20. That’s also the easy answer. It just isn’t the best answer. To find the best answer we need to know how much our buyers are willing to pay.

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Podcast: The Notejoy Journey

Sachin Rekhi

Podcast on SoundCloud. Ravi Sapata recently interviewed me for his Yours Productly podcast in a mega 2 hour discussion on my journey building Notejoy , the collaborative notes app for your entire team, that we launched just a few months back. In this comprehensive discussion, we touch on all aspects of ideating, researching, developing, iterating, and launching Notejoy.

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How to build your “portfolio” as a product manager

The Product Coalition

Lessons on identity for a notoriously amorphous profession Product management is one of the most in-demand roles in tech. There are more Product Manager job openings than any other job in Glassdoor’s top 10 (other than Software Engineer). It’s also one of the hardest to define and measure. “A great product manager has the brain of an engineer, the heart of a designer, and the speech of a diplomat.”?

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Presenting the UX Research Field Guide

UserInterviews

Get the backstory on how and why we're launching the UX Research Field Guide for all practitioners of user research.

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UserZoom Enhances Their Pre-Study Checklist With Storage Check

Userzoom

Get Better Quality Results With A Pre-Study Checklist. When it comes to getting valuable, i.e. actionable and quality, insights from your UX research and usability testing, everyone knows that who you recruit matters. That’s why there is so much emphasis on building out personas and recruiting your target audience. I’m preaching to the choir when I say neither are easy.

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What Can Amazon Product Managers Do About The Customers They Don’t Have?

The Accidental Product Manager

Can you believe it? Some people still don’t shop at Amazon! Image Credit: Claudio Toledo. As product managers, we spend a great deal of our time trying to figure out ways to get more people to buy our products. However, there is that very small collection of product managers who have extremely popular products who have a slightly different sort of problem that they have to work out.