Mind the Product
OCTOBER 1, 2019
I recently tweeted about timeline roadmaps saying they had to go. It’s something I’ve said in the past on conference stages, webinars, podcasts, Twitter, and elsewhere. I even wrote about it in my Mind the Product blog post, Lean Strategies for Maturing Products. So, when people replied to my tweet with questions I figured a post answering them might be helpful.
Emerge Insights
SEPTEMBER 30, 2019
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ProductCraft
SEPTEMBER 30, 2019
Product discovery is a messy, hard, and often thankless job. Quite frankly, there’s no way — or need — to sugarcoat this. Product discovery is also rarely linear, let alone foreseeable. There’s also no one-size-fits-all approach to doing it “perfectly.” As a result, product teams need to have high confidence in their ability to pick. Read more » The post How to Stay on Course During Product Discovery appeared first on ProductCraft by Pendo.
ProductPlan
OCTOBER 3, 2019
We spend lots of time praising the savvy strategic moves of winning products and companies. But for every success story, there’s a graveyard of failed products laid low by bad product strategies. A bad strategy is hard to overcome. You’re burning cash and daylight, building up a legacy of technical debt and features that aren’t moving you in the right direction.
Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group
Senior leaders often want to see months - or years - long product roadmaps. But these predictions often do not create products your customers will love. While customers aren’t fickle, they often do not know what they want until you give them something to try. That means product leaders need to integrate experiments and options into their roadmaps. In this presentation, Johanna Rothman will explain: How to limit the duration of a roadmap and show possible options.
ProductBoard
OCTOBER 3, 2019
Many of today’s most successful companies, like Amazon and Spotify, have reputations for consistently delivering great products. That doesn’t happen by accident. Those companies often have clear frameworks for how they manage and build products. Those product management frameworks give teams a repeatable way to improve upon and build their products consistently.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Ask Benny
SEPTEMBER 30, 2019
When your product is your team. Your Team is Your Product One of the hardest things for a VP Product to do, as the team of product managers under his lead grows, is to release control. As a VP Product, you need to trust your product managers to make the right decisions. You need to empower them. One of the best ways to do it is to understand that your product is no longer “the product”.
dscout People Nerds
OCTOBER 3, 2019
Exploratory, discovery, problem-space, foundational…generative research goes by many names. But its objective is always the same: know your users better, so you can to design for them well. Here’s a comprehensive framework to get you started.
ProductPlan
OCTOBER 1, 2019
No business can survive without their customers. Too often, organizations get caught up in their own priorities. While the company pursues metrics and objectives without considering the customers’ interests, they may negatively impact the customer experience. Customer centricity aims to always keep the customer top of mind. This way, you tie every decision and action back to how it affects the customer.
Product Management University
SEPTEMBER 30, 2019
Your products do some great things that competitors can’t touch. Awesome! You want that differentiation to play a starring role in your product positioning. Here’s the tough part. Our default m.o. is to explain “how” it’s different. In our own minds, the technical explanation is crystal clear, especially if we’re the ones writing it. “Who wouldn’t understand that?
Advertiser: Aggregage
The objective of this research is to dispel misunderstandings about crucial project management terms and their definitions. It aims to accurately place these terms and facilitate a comprehensive global understanding of their meanings.
Intercom, Inc.
OCTOBER 1, 2019
There are no silver bullets in sales – no tricks, hacks, or mantras that can guarantee you’ll hit target. But there are actionable plays that high-growth companies use to scale their revenue. Having led sales teams at Facebook, Twitter, and now Intercom, I’ve developed and executed many of these plays. These sales plays are the answers to mission-critical questions like “What criteria will I use to hire sales reps?
Mind the Product
OCTOBER 4, 2019
In this closing keynote from #mtpcon San Francisco , product discovery coach Teresa Torres shares her insights on how product managers can co-create solutions with stakeholders and better manage expectations. Teresa starts by pointing out that we all find comfort in getting the right answer. She points out that product managers typically advocate for their own point of view in meetings with stakeholders, and resist suggestions for change.
First Round Review
SEPTEMBER 30, 2019
Gloria Lin opens up about her pre-founder journey, from founder dating and early conversations to how she prototyped with potential partners to narrow in on a specific idea. Her playbook is one of the most detailed and intentional processes we’ve ever seen — and the set of 50 questions she used to probe compatibility is an essential tool for any entrepreneur looking to team up on a startup idea.
Product Management University
OCTOBER 3, 2019
Imagine that your positioning is so clear and so simple that it doesn’t require anyone to think. They just get it! It’s rare but you know it when you see it, and it’s the simplicity that stands out. Great salespeople are masters at doing it verbally. The Playbook : Your first step to the positioning promised land is creating “net it out” value themes, simple umbrella phrases that mirror the aspirations of your target customers.
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In an increasingly mobile-first world, successful mobile apps have become a key driver for business growth. However, many companies still struggle to find success in the highly competitive mobile market. While many factors determine the success of a mobile app, one of the most important and often overlooked is app performance and its effect on the user experience.
Intercom, Inc.
OCTOBER 3, 2019
? ?. On this week’s show, we catch up with email marketing strategist, Val Geisler, as she walks us through some practical emailing tips, her process for onboarding, and why she likens career progression to a spiral staircase. Val has experience in a number of different sectors, having started out as a stage manager for operas before moving onto life as a virtual assistant and eventually setting up her own consultancy firm, Fix My Churn.
Mind the Product
OCTOBER 2, 2019
Guido Lonetti’s career started out at age 14 in his bedroom – he built an MP3 search engine website that immediately started making money until his parents quashed that idea! In this episode, he shines a light on the diverse product culture in South and Latin America, where he’s spent time as a Head of Product and the co-organiser of ProductTank Buenos Aires.
First Round Review
OCTOBER 1, 2019
Gloria Lin opens up about her pre-founder journey, from founder dating and early conversations to how she prototyped with potential partners to narrow in on a specific idea. Her playbook is one of the most detailed and intentional processes we’ve ever seen — and the set of 50 questions she used to probe compatibility is an essential tool for any entrepreneur looking to team up on a startup idea.
Product Management University
OCTOBER 2, 2019
Someone walks into your booth at a tradeshow and asks you for an overview of Product X. It’s a tough question to answer and pique someone’s interest in the first 30 seconds. Classic “elevator pitch” positioning statements aren’t ideal because they’re not conversational. Answering with features and benefits focuses too much on HOW the product works with too little emphasis on WHY it’s valuable.
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Organizations look to embedded analytics to provide greater self-service for users, introduce AI capabilities, offer better insight into data, and provide customizable dashboards that present data in a visually pleasing, easy-to-access format. To better understand the factors behind the decision to build or buy analytics, insightsoftware partnered with Hanover Research to survey IT, software development, and analytics professionals on why they make the embedded analytics choices they do.
Lead on Purpose
SEPTEMBER 30, 2019
Creating great products and building successful companies takes a tremendous amount of work, insatiable initiative and a penchant for perseverance. It requires thinking differently than others think, and even differently than you have thought in the past.
NextBigWhat
OCTOBER 3, 2019
Tik Tok star and the party's womens wing member @sonalibjp gets a ticket in the upcoming #HaryanaAssemblyPolls [link] — Shilpa Kannan?? (@shilpakannan) October 3, 2019. And this happened ! TikTok star Sonali Phogat is contesting Harayana assembly election (BJP seat). While the intellectuals are discussing Bharat 1, Bharat 2 opportunities – politicians (who are way smarter in the ways of world) are going after the local-and-mass brand.
Userpilot
OCTOBER 2, 2019
Successfully onboarding your users is a fine art. As we’re about to see from these 5 examples of interactive walkthroughs, engaging your users from the start is essential. In this article, we’re going to take a deep dive into 5 products that get their onboarding right. Each of these products uses interactive walkthroughs to guide their users all the way to product activation.
Product Management University
OCTOBER 1, 2019
Web pages, literature, booth signage, presentations, email campaigns and the list goes on. They all need great headlines to hook your target audience. But coming up with simple attention-grabbing phrases that engage prospective customers might be one of the toughest parts of product marketing, especially for technical products. The Playbook: Our natural tendency is to create WE headlines because it’s important to let buyers know we can help them.
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The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.
Mind the Product
SEPTEMBER 30, 2019
Product people have a ton of different responsibilities – a number of stakeholders to answer to and a number of different problems to solve. In this ProductTank Toronto talk, Mitchell Gillespie, Director of Product Management at Wave speaks about: The product manager identity crisis. Motivating others. Playbooks. Watch the video to see Mitchell’s talk in full.
Product Innovation Educators
SEPTEMBER 30, 2019
Successful product managers wield influence and this is how they get it. Influence and persuasion is a core competency of successful product managers. It is also something that most product managers want more of — influence. You need it to get others to support your ideas and plans for improving products and making great new products. You also need it to make a larger impact on the organization.
Ask Benny
SEPTEMBER 30, 2019
When your product is your team. Your Team is Your Product. One of the hardest things for a VP Product to do, as the team of product managers under his lead grows, is to release control. As a VP Product, you need to trust your product managers to make the right decisions. You need to empower them. One of the best ways to do it is to understand that your product is no longer “the product”.
Lead on Purpose
SEPTEMBER 29, 2019
Guest post by James Scott People make companies successful. Without effective team formation, a business can’t succeed. Carefully choosing and assigning roles and tasks is a crucial element in business management.
Speaker: Anne Steiner and David Laribee
As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.
Mind the Product
SEPTEMBER 30, 2019
Product people have a ton of different responsibilities – a number of stakeholders to answer to and a number of different problems to solve. In this ProductTank Toronto talk, Mitchell Gillespie, Director of Product Management at Wave speaks about: The product manager identity crisis. Motivating others. Playbooks. Watch the video to see Mitchell’s talk in full.
The Product Guy
OCTOBER 1, 2019
Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.
ProductCraft
OCTOBER 2, 2019
There’s a lot of information and research out there about how product people can do their jobs better. But what about when we think beyond the tactical, and consider what our path forward could look like? At Pendo’s Pendomonium conference this year, Gibson Biddle, former VP of product at Netflix, shared his tips for “hacking”. Read more » The post If You Want to Advance Your Product Career, Think of Yourself as the Product appeared first on ProductCraft by Pendo.
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