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Product managers – while not the sole provider of innovative ideas – must orchestrate and foster a workplace that cultivates innovation. As team leaders, successful product managers have a pulse on their customer base and deep understanding of their market. But innovation doesn’t happen in a vacuum. It comes from collaboration. Product managers bring invaluable expertise on both buyer personas and market movements which can often lead to breakthrough ideas.
Let’s talk about that trickiest of subjects: Product Judgment. Also known as Product Intuition or Product Instinct or Product Taste, it is the idea that you can use your own judgment to (1) accurately predict what your customers need, want and value, and (2) design and ship the right solution for them. Here, I will tackle some of the common questions around it: Does it exist?
There are plenty of product manager job interview questions out there for hiring managers. Here are three that the product manager (or product marketing) candidate can ask the hiring managers. Approach your next product manager job interview (or product marketing) with these two rules of thumb and three go-to questions. You’ll improve the odds of landing a job that aligns with your career aspirations.
This post is an excerpt from our ebook, “Building excellent products in the age of remote work,” written to help you overcome today’s unique challenges and focus on what really matters—building excellent products that customers truly need. The COVID-19 pandemic has placed many businesses under severe financial stress, forcing them to scrutinize every expense and trim the fat where necessary.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
How do you know that you are doing discovery well? If you want to improve your discovery process, what outcomes help you track your progress? I get asked these questions often. I like that teams are trying to take an outcome-focused mindset to their discovery practice. The good news is setting discovery outcomes is no different from setting any other outcome.
Elium Team About 18 months ago, Elium raised 4m€ with the ambition to scale its teams and revenues. To sustain this growth, together with the executive team we decided to restructure the company and double its size. As a direct result, I became Head of Product. I wanted to share what I’ve learned after doubling both product and engineering teams. The first value expressed in the Agile Manifesto is “Individuals and interactions over processes and tools.
Elium Team About 18 months ago, Elium raised 4m€ with the ambition to scale its teams and revenues. To sustain this growth, together with the executive team we decided to restructure the company and double its size. As a direct result, I became Head of Product. I wanted to share what I’ve learned after doubling both product and engineering teams. The first value expressed in the Agile Manifesto is “Individuals and interactions over processes and tools.
In this ProductTank London talk, Kathryn Corrick and Frank Wales, Founding Partners at Corrick, Wales & Partners, tell us how product and marketing teams can both use data protection to solve problems. Watch the video to see their talk in full. Or read on for an overview of their key points: What do they really want [.]. Read More. The post Bringing Product and Marketing Teams Together By Kathryn Corrick and Frank Wales appeared first on Mind the Product.
Feature prioritization and updating roadmaps are two common bugbears for product managers – experienced and new alike! I talk to a lot of product managers and they always exclaim that the sales team does not understand the roadmap or that engineering is complaining that they don’t know what to build. Product managers often hide behind. Read more » The post Why Nobody Is Happy With Your Roadmap appeared first on ProductCraft by Pendo.
There are moments when a user falls in love with a product. Perhaps it’s the first time they completed an order. Or the second time they received a mobile delivery. Or the third time they finished a workout with a fitness app. Regardless of the action, these critical points are milestones that propel users on their journey to becoming a high-value customer.
While every business is always looking for great ideas and new products, it’s rarely a matter of ‘build it and they will come’. Product Managers know how important it is to test business ideas and new products before proceeding with a full scale launch. However, what is more difficult is knowing how to test, how long to test for and what to look out for when you test your business ideas.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
As product managers, we sometimes tend to do what is easy to do in the moment, rather than what really matters. But most of our high value work is concentrated in a few areas: thinking about product vision and strategy, piecing together various forms of input to figure out priorities, looking at product from different angles, preparing for major meetings to make sure they are productive.
As we touched on in last week’s episode, the unjust killing of George Floyd has prompted many of us to look at our own relationship with perpetuating racial injustice and to look for ways we can participate in and reinforce racial equity. At Intercom, we have a lot of work to do in that regard but we feel that a small and organic way for us to start is by connecting the audience we’ve built for this podcast with voices that need to be heard but traditionally aren’t, particularly in t
Hiring in product is broken, and those hypothetical product questions you get asked in interviews are just the tip of the iceberg. “Describe a coffee cup.” No, you’re not in the middle of a therapy session, you’re in a product manager interview, and a bad one at that. If you can, you should get up [.]. Read More. The post Bias in Interviews and why Hiring in Product is Broken appeared first on Mind the Product.
Coronavirus didn’t break your mobile feedback funnel; it revealed it was broken all along. In this presentation originally delivered at Mobile Growth Summit, Apptentive’s CEO and Co-founder, Robi Ganguly, dives into exactly how companies can use feedback to predict churn and extend customer lifetime value. He reveals where your funnel has failed in the past and key strategies to improve it for the future.
Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting
Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical
Remember to subscribe to our YouTube channel @ [link]. Thank you to everyone who made it to our latest roundtable meet-up of The Product Group. Over the course of the night a few of the highlights were… Featured Product: Coda exploring the product, its challenges and successes. The Product Group meet-ups are an opportunity for Product People (managers, strategists, marketers, etc.) to come together to meet, interact, and network in a roundtable setting.
The past few weeks have shown us how important it is for all of us to deeply empathize with those around us. With that comes the need for clear communication and open dialogue with customers and employees alike. These are all key components of a business resilience strategy, one that bolsters up a business that’s faced with challenges and sets it up for growth long-term.
If 2020 has taught us anything, it’s that predicting the future is hard and in this episode, sponsored by Amplitude, we turn to Margaret Heffernan to learn how to do it better. She’s a captivating speaker with more than 12 million views of her TED talks and a prolific writer who recently published Uncharted: How To [.]. Read More. The post Making Better Predictions – Margaret Heffernan on The Product Experience appeared first on Mind the Product.
How product managers can lead innovation and help transform their organization. U.S. Air Force Photo/Richard Gonzales. My guest is changing how companies innovate and he is doing it with a 5-step process. You’ll hear the details in the discussion, but the five steps are called: sourcing, curation, discovery, incubation, and. transition. He created this process as an Army Colonel and former director of the Army’s Rapid Equipping Force, where he deployed a record 170 new products.
Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?
Surveys enable companies to collect and analyze both qualitative and quantitative feedback. Mobile surveys are powerful in understanding sentiment, but only if they’re used correctly. When it comes to mobile, short surveys with specific asks (like feedback on a new feature) are effective and efficient. In addition to content, timing of surveys is critical.
Localization is not an easy task, especially if the content is regularly updated. Here’s how TMSs help streamline the localization process. Continue reading on Product Coalition ». localization translation agile localization-service platform
In this case study, Dmytro Prosyanko, Product Manager at McKinsey & Company, Dr. Andrew Pike, Data Scientist, and Danylo Pavliuk, Product Designer at Temper, discuss why effective collaboration between product, data science, and design is crucial for successfully developing next-gen smart tech products. Overview The focus of this case study, co-authored by all three of [.].
The gaming industry is known to attract some of the most passionate, intelligent professionals in the world. That’s why workdays never seem long enough. According to a 2020 survey from the Game Developers Conference (GDC), 62 percent of respondents said that they spend more than 46 hours per week on the job. . This work ethic comes from a love for the craft, according to the GDC.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Reading Time: 3 minutes. I recently teamed up with Austrian customer Raiffeisen Bank , Dutch partner Connected Data Group , and German partner QuinScape to deliver a webinar entitled “Next-Generation Data Virtualization Has Arrived.” Combining our experiences and insights, we delivered an accessible roadmap of how TIBCO Data Virtualization can help enterprises connect their data to drive greater business value.
There has never been a challenge like COVID-19. Not just for businesses, but for every individual. Some organisations have had revenues decimated, traffic come to a halt, markets practically vanish, supply chains cut off, conversion rates fluctuate like never before, and of course mass furloughing. I’m in the unusual position of seeing directly (and indirectly) how hundreds of businesses’ digital departments across different industries have reacted to COVID-19, through my role as a U
In this ProductTank San Francisco talk, then Head of Product at Nuna, Elena Luneva explains the importance of making sure your company has a product vision to help make better product decisions and ensure organizational buy-in. The key points of her talk include: Establishing a product vision Aligning your team with the vision Using product [.]. Read More.
The talk around MVPs has got very complicated. Most of it misses the key reason they exist in the first place. Continue reading on Product Coalition ».
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
Are you interested in making the leap into becoming a technical program manager (TPM)? You may be intrigued by the exciting job descriptions and lucrative salaries. But you also want to learn a little more about what it means and what it takes to be a technical program manager before you dive in headfirst. We've covered all the bases in this article concerning the roles and responsibilities that come with technical program management.
While the content of each email you send to recruit potential participants matters, the actual series of emails you send is as (if not more) important.
In this MTP Engage Manchester talk, Neil Vass, Principle Delivery Manager at the Co-op shares some of the recurring ways that we, as product people, disappoint. He includes the lessons he’s learned, and some useful tools to tackle the issue. Every project has a fixed amount of disappointment, and it’s up to you to decide [.]. Read More. The post How to Disappoint People by Neil Vass appeared first on Mind the Product.
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