Sat.Nov 28, 2020 - Fri.Dec 04, 2020

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Build Your Career Being a Product Owner or Product Manager

The Product Coalition

Running a business involves lots of duties and responsibilities. All the departments need to follow the same path to achieve a common objective. Product development and focusing on the minor details can increase the demand and efficiency of the product. It is very important to maintain unity and should work on achieving the same objective. Also, building strategies for product management can make a big difference.

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5 reasons spreadsheets may be holding back your product team — and a better alternative

ProductBoard

For years, product teams have relied on spreadsheets to capture user feedback and feature ideas. Their sheer flexibility allows you to capture large quantities of information and sort and filter it in many different ways. But sheer flexibility only gets you so far when it comes to powering the complex and collaborative processes involved in product management — or for that matter, in engineering.

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When the Customer Is Your Colleague: Product Managing Internal Applications

ProductCraft

If you’ve never managed an internal application before, it can feel like you’ve left calmer seas and sailed into a choppy ocean that requires a different set of skills to navigate. Manosai Eerabathini has spent his last two years exploring those waters while product managing internal apps at Google, including a content management system for. Read more » The post When the Customer Is Your Colleague: Product Managing Internal Applications appeared first on ProductCraft by Pendo.

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Leadership strategies to improve workplace culture

Lead on Purpose

Guest post by Gabe Nelson Great leaders inspire. Great leaders don’t dominate a room, they motivate it.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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OKRs in Product Management

Roman Pichler

OKRs in a Nutshell. OKRs are a method for setting and tracking goals. An objective describes what is to be achieved. The key results state how we accomplish the objective. Let’s say, for example, that the objective is to “increase engagement.” The key results might then be “simplify user journey A” and “enhance feature alpha.”. OKRs can be used to create cascading goals—goals that are systematically linked.

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One-stop S.H.O.P.

Intercom, Inc.

We wanted to explore the retail landscape through various distinct themes – offering a range of perspectives and experiences. So we started by delving into the physical history of the store, followed by how our habits have changed, then we looked at who and what is fuelling the shift online, and finally we considered how the events of 2020 might inform how we shop, plan, and build in the future.

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Leading product strategy and execution

Lead on Purpose

Building software platforms and applications that customers love, and will recommend to their peers, takes extreme focus and hard work.

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OKRs in Product Management

Roman Pichler

Listen to this article: [link]. OKRs in a Nutshell. OKRs are a method for setting and tracking goals. An objective describes what is to be achieved. The key results state how we accomplish the objective. Let’s say, for example, that the objective is to “increase engagement.” The key results might then be “daily active users are up by 20%,” “session length is increased by 10% on average,” and “the objective is achieved by 30 June 2021.”.

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A Comprehensive Guide to Accessible User Research: Part 1 – Project Planning

dscout People Nerds

Researchers often want to include people with access needs in their studies but don’t know where to begin. This 3 part series covers the various considerations for adapting your practice to include people with disabilities.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Built for You: Making of Series

Intercom, Inc.

On the last Built for You episode, we talked about how customer feedback informs the features we build at Intercom. This week, we examine the conversations that led to Series , one of our biggest launches this year. Series wasn’t your typical project at Intercom. Instead of building on previous iterations with small, incremental changes that could be quickly shipped, this was a two-year-long enterprise designed almost entirely from scratch.

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Lessons and Learnings from Launching a New Product with a Remote Team

Mind the Product

Mira is in the final stages of launching their new product, Mira Plus. While the planning began well before COVID, the final stages have been overseen by teams that are not only located in different countries, but also filled with employees working remotely for their first time. As a company, Mira is divided between the [.]. Read More. The post Lessons and Learnings from Launching a New Product with a Remote Team appeared first on Mind the Product.

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The fundamental truths about product management and parenthood

The Product Coalition

I'm ashamed to admit I only recently read Marty Cagan's book “Inspired”. I am happy to say it was an inspiring experience. Every page in that book made me realize the beauty of the product manager's work. We are truly the ones who get to influence lives by making our surroundings the best they can be and see the fruits of our product team's hard labor when the ideas come to light.

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Testing Business Ideas: 4 most common tests to get you started

Strategyzer

Great innovation teams are able to gain momentum and build up stronger evidence over time with a series of experiments. In this blog post, we share one four-step example of how to execute and analyze multiple experiments in order to increase the strength of your evidence.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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TEI 311: Portfolio Management and the PDMA Body of Knowledge for Innovators and Product Managers – with Steve Atherton

Product Innovation Educators

What product managers need to know about selecting and managing projects. This is the next episode in the series on a product management body of knowledge I’m doing every-other-week. We are exploring the Product Development and Management Association’s (PDMA) guide to the body of knowledge for product managers and innovators. If you are unfamiliar with PDMA, they are the longest running volunteer led professional association for product managers, existing since 1976.

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Lessons from a Product Champion by Mary Poppendieck

Mind the Product

In this November 2020 #mtpcon Digital keynote, Mary Poppendieck, author of Lean Software Development and three other bestsellers, shares the most important lessons she learned as a Product Champion at 3M in the 80s and 90s. At the time, 3M’s film products were being replaced by digital and, according to Mary, it managed to survive [.]. Read More. The post Lessons from a Product Champion by Mary Poppendieck appeared first on Mind the Product.

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How to drive retention with the right growth stack

Mixpanel

In a world rife with product parity and seemingly unending consumer choice, what separates the great brands from the good ones? Customer experience. Brands winning the war of experience are bringing in 5.7 times more revenue than competitors. Every interaction, every message, every touchpoint matters to customers. With so much at stake, brands must maximize the value inside their data and leverage the full power of their growth stack.

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Product Update: November 2020

Indicative

Winter is coming and our engineers continue to develop new features to unlock customer insights. This month, we rolled out a new type of Segmentation analysis, more control for Owners and Admins in Organization Settings, updates to the Cohort tool, a convenient Events and Properties download, and we launched a new partnership with Google Cloud Platform Marketplace.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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What Covid-19 and Product Management Have in Common?

The Product Coalition

Follow these rules to manage your product during crises Continue reading on Product Coalition ».

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The Definitive Way to Convert Your Free Users to a Paid Plan

ProductCraft

The adoption of the freemium pricing strategy has accelerated recently. For a SaaS product, offering a freemium option is a great way to lower the barrier to getting a user into your product’s funnel — even more so than a free trial. To the end user, seeing a freemium plan means that they won’t have. Read more » The post The Definitive Way to Convert Your Free Users to a Paid Plan appeared first on ProductCraft by Pendo.

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Building Defensible Advantages – Gibson Biddle on The Product Experience

Mind the Product

Being on the inside of a company as it takes off is a special kind of experience – and being in a product leadership position while that’s going on gives a unique viewpoint. Gibson Biddle has been lucky enough to have gone on that ride at Netflix, and he’s generous in sharing the lessons he [.]. Read More. The post Building Defensible Advantages – Gibson Biddle on The Product Experience appeared first on Mind the Product.

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Overcoming Cognitive Bias as a Product Manager

ProductPlan

How Cognitive Bias Threatens Product Success. The human brain is a vast storehouse of accumulated knowledge, memories, and experience. All these help us make countless decisions throughout the day. There is one major limitation to having all this information stored in our brains. It is that it introduces cognitive bias into our decision-making. Most importantly, anything that limits our ability to make good decisions can pose a genuine threat to our products’ success.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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A Step-by-Step Guide to Building a (Product Manager) Competency Framework in Your Organization

The Product Coalition

A recent survey conducted by Product Management Festival found that the number one reason why PMs leave their roles is because of a lack… Continue reading on Product Coalition ».

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Becoming Product Manager

The Product Guy

Progressing from digital marketing to wanting to build the website with the right improvements is one way you can become a product manager. Watch and learn more from product management expert, Mihaela Draghici.

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The Infinite Game of Customer Success: Why Gainsight Partnered With Vista

Gainsight

[TL;DR: We’re thrilled to announce a partnership with Vista Equity Partners, valuing Gainsight as a “unicorn,” to take the Customer Success movement to new heights. And I’m personally all in as CEO for this next phase. If you want to read the boring version of this story, see our press release here. If you want to read fun commentary from Alex Konrad at Forbes, click here.

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Why Very Few (If Any) People Are “10x” Developers—Or Managers

Johanna Rothman

Steve, a software development manager, thought John was a “10x” developer. He explained that John could: Coded faster than anyone else. Write and release full applications over a weekend. “Mind-meld” with the users. No one else in Steve's group could do this. Was I willing to support and coach the other people in Steve's group to all become “10x” developers?

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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7 Thoughts Worth Spreading from Product Management Festival 2020

The Product Coalition

From pursuing purpose-driven profits to the applying product principles to leadership development. Continue reading on Product Coalition ».

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How I got a $375K PM offer from Instagram

PMLesson's Ace the PM Interview

This is a story I did not expect to write. In 2016, I applied to Facebook’s RPM program. Even with a referral, I was cast aside. In 2017, a friend intro’d me to a tiny startup called Indigo Fair. I joined as “Head of Analytics” ?? since I had no real product experience. Within two weeks, I started working on features to solve a major business crisis, and became a PM.

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November Roundup: Prioritisation, Hiring and Development, OKRs and More

Mind the Product

This November, our membership content covered topics like prioritisation, hiring and development, and OKRs. But members were also treated to the month’s #mtpcon Digital keynote talks and more. Read on for a recap and, if you’re not yet a member but would love in on the action, you can check out our membership plans today. How [.]. Read More.