ProductBoard
JANUARY 3, 2022
This piece is a collaboration between Stephen Walker II, Senior Product Director at Productboard, and Scott Baldwin, Community Lead & Product Evangelist at Productboard. 2021 was another year of change and unpredictability. As the impact of the global pandemic drags on, we are now acquainted with not knowing what could happen next. In the world of work, home offices and calendar notifications for.
The Product Coalition
JANUARY 2, 2022
Product leaders and CEOs tend to have complicated relationships because of the obvious overlap in their responsibilities. Managing your CEO is one of the most important skills that you can master as a product leader. Here’s a quick start guide. Photo by Jugoslocos on Unsplash My husband and I went on vacation to a hotel in northern Israel over the weekend.
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B2B Product Management
JANUARY 1, 2022
This is tale of two Product Managers. It tells you how you can switch to Product Manager role in much less time and how the hiring managers rate you.
Alchemer Mobile
JANUARY 4, 2022
From celebrating our ten-year anniversary to being recognized as one of the 100 Best Companies to Work For by Seattle Business Magazine to the publication of our sixth annual Mobile Customer Engagement Benchmark Report and much more detailed below, 2021 was a tremendously successful and exciting year for Apptentive. Here are some of the top highlights from this past year: We analyzed hundreds of millions of pieces of mobile customer feedback data across iOS and Android apps in our 2021 Mobile En
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Mind the Product
JANUARY 6, 2022
In this post, you will learn how you can build an effective operating team of up to 30 people without the need for a full-time Product Manager. You will learn about a model of Shared Product Responsibilities (SPR) and get some examples of concrete building blocks that you can put in place with your team. [.] Read more » The post A case study: Building a product without any full-time product managers appeared first on Mind the Product.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
The Product Coalition
JANUARY 6, 2022
Digital workers are inherently deep workers. Deep work is challenging because of the focus, intensity, creativity, and skill required… Continue reading on Product Coalition ».
First Round Review
JANUARY 4, 2022
Start the new year off on the right footing with the 30 most impactful insights and ultra-tactical frameworks from every article we published in 2021.
Mind the Product
JANUARY 7, 2022
In this ProductTank Abuja talk, Karen Adie, Director of Merchant Services at TradeDepot, responds to questions about driving customer adoption and increasing customer retention. [.] Read more » The post Driving customer adoption and retention as a product manager by Karen Adie appeared first on Mind the Product.
The Product Guy
JANUARY 2, 2022
It doesn’t matter which company you work in, you can never do 100% of the product management stuff. Watch and learn more from product management expert, Benny Reich.
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GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.
The Product Coalition
JANUARY 6, 2022
(Source: Freepik ) The most important role of a product manager is to truly understand the customers and their problems. This entails gathering basic information about them as well as analyzing what they do and why they do it. Gaining a clear understanding of your customers’ needs, desires, preferences, and dislikes entails gathering detailed information.
Product Management University
JANUARY 5, 2022
The value of your product isn’t what the product does. It’s what the product does for the customer. Think situations and outcomes. Here’s a typical scenario. A salesperson is having an initial conversation with a prospect. One of the first things the prospect will ask is, “Can you give me an overview of your product?”. Product marketing professionals have been trying for decades to create simple responses to that question.
Mind the Product
JANUARY 2, 2022
This Sunday we rewind to 2017 and discover why Janna Bastow feels the greatest challenge in product management is, in fact, people. Janna explains how she handles the challenges people so often bring to the table. [.] Read more » The post SUNDAY REWIND: How to survive the hardest part of product management by Janna Bastow appeared first on Mind the Product.
The Accidental Product Manager
JANUARY 3, 2022
Image Credit: * Nono *. Just in case you didn’t know it, Gucci is a one of the largest and most successful fashion brands out there. Everyone wants to both own and be seen wearing Gucci apparel. In the past few years, Gucci has had a fantastic run and has become one of the hottest brands in fashion. However, their growth has recently cooled off a bit.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Product Innovation Educators
JANUARY 3, 2022
How product managers can use the Modified Agile for Hardware Development Framework. Today we are talking about using a modified version of Scrum for hardware projects. Many teams have tried adopting Scrum for developing hardware products, not always successfully. This is such as big topic, we have not one but two guests to help us with it—Dorian Simpson and Gary Hinkle.
Userpilot
JANUARY 6, 2022
Looking for user onboarding tools for your SaaS? Considering Appcues vs. WalkMe? Tired of reading tons of generic reviews that don’t really help you discover which tool is best for you? Me too, and so we’re here to help. We’ve prepared an in-depth, honest comparison and review of two top tools for feature adoption that we’ve either experienced first-hand or that have been used by friends at other SaaS companies.
Mind the Product
JANUARY 3, 2022
In this #mtpcon London+EMEA session, Product Consultant Randy Silver explains what happens when plans get disrupted and how product managers can adapt themselves to change and uncertainty. [.] Read more » The post Managing products in a time of uncertainty by Randy Silver appeared first on Mind the Product.
UserInterviews
JANUARY 5, 2022
Everything you need to know to land a user experience research internship—including a shortlist of open roles.
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In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
ProductBoard
JANUARY 6, 2022
More than 5,000 companies now use Productboard to power every stage of product management — from centralizing feedback and validating ideas to setting product strategy and building roadmaps. In the last year alone, it’s been deeply inspiring to see customers like Zoom, Envoy, Netflix, Epic Games, Disney, 1-800 Contacts, and ResMed integrate Productboard into their process of building world.
Userpilot
JANUARY 4, 2022
What’s the role of behavioral segmentation? SaaS companies often segment users based on their age, gender, and other demographic attributes but is that really the best way to go about it? Surely segmenting based on customer behavior will yield the best results for your marketing efforts. In this article we’re going to go over how using behavioral segmentation can increase customer lifetime value, grow your customer base, and boost brand loyalty through more contextual communication w
Mind the Product
JANUARY 5, 2022
Predicting the future is hard. In this podcast episode, sponsored by Amplitude, we turn to Margaret Heffernan to learn how to do it better. If she can’t help, there’s no hope! [.] Read more » The post Rerun: Making Better Predictions – Margaret Heffernan on The Product Experience appeared first on Mind the Product.
UserInterviews
JANUARY 4, 2022
How a B2B researcher fills his studies, builds internal relationships, and navigates recruiting B2B participants.
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
ProductPlan
JANUARY 7, 2022
Businesses find digital transformation difficult for the same reasons that humans find any shift difficult. Doing things the way we’ve always done them takes a lot less work than changing our processes. It feels less risky, too. As Isaac Newton “summed it up” in his first law of motion: Hey, if nobody pushes you, relax. But if you’re responsible for the success of your company’s products, you can’t just relax.
Userpilot
JANUARY 3, 2022
How big of an impact can the right product tool make on your product management efforts? The answer depends on your use case and which tool you choose. But with the right tools for the job, a product manager can make some truly transformative contributions to product development. Product management is a dynamic, varied field, and so there’s no one-size-fits-all approach to success.
Mind the Product
JANUARY 4, 2022
In the first part of this series, Lassi Liikkanen discussed the process to get you productive with product strategy and to understand why starting is difficult. With this insight, you are ready for a walk through the five steps of getting engaged with product strategy [.] Read more » The post Product strategy for beginners: Part 2 appeared first on Mind the Product.
Johanna Rothman
JANUARY 6, 2022
Tim, the Engineering VP, was worried he would lose people after their reviews and salary changes. He didn't have enough money to pay the salaries he thought everyone deserved. He'd fought with his fellow VPs for more money, but that didn't work. He had a too-small pot of money to distribute. He had these problems: The company did salary planning once a year, and January was it.
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Nulab
JANUARY 3, 2022
We at Nulab have fantastic news to share. The Capterra Shortlist named Backlog as a Top Performer in IT Project Management and an Emerging Favorite in Project Tracking. As a leading software review company, Capterra conducts product research to help business owners make informed decisions about tech solutions. The Capterra Shortlist uses exclusive data and verified user reviews to identify high-performance software.
Userpilot
JANUARY 7, 2022
The majority of SaaS executives are so concerned with engineering and raising money that they don’t give enough thought to building a SaaS onboarding process. Here’s the brutal truth: it doesn’t matter how beautifully engineered your product is or how many millions of dollars you’ve raised. What matters is whether your customers find value in your product and whether they actually want to use it consistently.
nulab
JANUARY 7, 2022
When a project goes sideways, one of the hardest (but most vital) parts of getting back on track is finding out what exactly went wrong. Trying to solve a problem with a wild guess is not only irresponsible, but it also might make problems worse before they get better. It’s best to leave the guesswork out in the wild where it belongs and, instead, start from a strong place based on facts and data.
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