UserInterviews
JANUARY 15, 2020
Don't panic. GDPR may seem too big to tackle, but we've boiled it down to the 4 most important principles for user researchers, and a step-by-step guide to how it affects your research process.
Bogdan Coman Says
JANUARY 12, 2020
— Guys, we should go for feature X in the next sprint! ?—?But we didn’t validate any assumption yet. It doesn’t fit with with the data we have so far… — But is fitting with our Y initiative, everybody knows, right?… We invested already a lot in Y and is too late to drop it or spend additional time in research. Our customers are waiting, the competition already has it.
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ProductCraft
JANUARY 16, 2020
This post originally appeared on the Connected blog. As product builders, we all know that accessibility is important. It’s vital that our products work for everyone who uses them. But do we place the necessary emphasis on accessibility that it deserves in our product development process? Unless it is part of your earliest considerations, the answer.
Innovatemap
JANUARY 16, 2020
“What is product marketing?” . I would wager that if I asked a crowded room of tech professionals to answer this question, I would maybe get a few hands raised. It’s understandable; product marketing suffers from a vague title that causes many to assume that it is interchangeable with marketing. This, however, is a misconception that does a disservice to the success of a product.
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
ProductPlan
JANUARY 14, 2020
In computer programming, context switching refers to storing an active process in its current state so the system’s CPU can shift its resources to other tasks. A user can then instruct the CPU at any time to resume the process from the same point. Context switches consume a lot of resources, and system designers try to reduce the need for them. But these switches are necessary to allow operating systems to multitask.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Intercom, Inc.
JANUARY 16, 2020
?. Andrey Khusid, founder and CEO of Miro , hasn’t done many interviews. In fact this is his first podcast appearance, so we were delighted late last year when he agreed to join us in the studio. We chatted about the company’s evolution from RealtimeBoard, a tool beloved by the UX community, to Miro – a rapidly growing SaaS innovator that boasts Dell, Netflix, Ikea, and Spotify amongst their steadily growing roster of clients.
The Product Guy
JANUARY 14, 2020
The Product Management role is very broad. It requires an incredible variety of skills and can consume a human life. Is it time to break the role down into different functions? In a recent live stream from one of our mentors of The Product Mentor , Jordan Bergtraum, lead a conversation on this topic. We are always looking for more product mentors from all around the world.
Product Management University
JANUARY 13, 2020
A lot of people think solutions marketing is just a fancy term for product marketing, especially since the term solution has been so overused. But there is one huge difference in real-world practice. In a product marketing model, products are the star. Problems, features and benefits are co-stars. In a solutions marketing model, the star is the buyer’s vision for success.
Mind the Product
JANUARY 14, 2020
There’s a lot of debate in the product and research communities about quantitative vs qualitative approaches to metrics, so we sat down with Tomer Sharon (MD/Head of User Research and Metrics at Goldman Sachs) to talk about how he uses Google’s HEART approach to track what matters. Formerly of Google and WeWork, Tomer talks about all five parts of the model – Happiness, Engagement, Adoption, Retention and Task – and also shares his take on NPS.
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The Product Coalition
JANUARY 16, 2020
There is nothing unique about tech-debt, just change. Continue reading on ProductCoalition.com ».
The Product Guy
JANUARY 12, 2020
Working with people and managing stakeholders… what can be more fun? Watch and learn more from product management expert, Amin Bashi.
Nir Eyal
JANUARY 13, 2020
The post This is What Most People Get Wrong About Willpower appeared first on Nir and Far.
Mind the Product
JANUARY 17, 2020
Machine learning (ML) based products have particular characteristics and challenges, from data quality to counterfactual problems and explainability. What then are the implications of ML products for team structure, focus, and hiring? Data science jobs are increasing at around 30% year on year , and if you don’t already have a data scientist in your ranks there’s a good chance you will soon.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Gainsight
JANUARY 17, 2020
There is no shortage of feedback these days. But what is everyone doing with it? When you’re trying to deliver an exceptional product, it’s easy to get lost in the constant deluge of customer feedback. Your users are likely communicating with your company through multiple channels and it can seem like feedback gets lost in a black hole. So we asked 10 experts the following questions to learn more about how they collect and prioritze customer feedback: What are some of the effective w
nulab
JANUARY 15, 2020
A digital dashboard is a place where someone can view lots of data at once. If it’s done well, it helps users glean quick insights and informs data-based decisions. If not, it confuses or even bores. These full-screen displays can feature charts, graphs, maps, lists, gauges, and more to help users quickly make sense of complex data. And with our help, you’ll know exactly which of these elements will best serve your users — and why.
ProductBoard
JANUARY 15, 2020
Today productboard announced a $45M Series B led by Sequoia Capital with new investor Bessemer Venture Partners and participation from our previous investors. Why are top VCs betting big on dedicated product management systems? Because product management systems will change how companies are run as much as CRMs did. We couldn’t wish for a better start of 2020.
Mind the Product
JANUARY 15, 2020
In this MTP Engage Manchester talk, Ozlem Yuce , Chief Product Officer at Agile at Heart gives us some insight on how we can better deal with the Highest Paid Person’s Opinion (HiPPO) in our organizations. She explains why the HiPPO can be so damaging and what to do about it as a product person. Her key points include: Damage caused by HiPPOs. Tactics to train your HiPPO.
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ProductCraft
JANUARY 13, 2020
Is one of your New Year’s resolutions to read more product-related content? If so, we’ve got nine product management blogs you should bookmark right now (in addition to ProductCraft, of course). The below list offers something for just about everyone, from the PM looking for career advice to the budding SaaS entrepreneur. Happy reading! Product.
Pragmatic Marketing
JANUARY 13, 2020
Because you’re reading this blog, your role likely involves making purchases (occasionally or frequently) on behalf of your company. Perhaps you’re a product marketer, product manager or data scientist. Perhaps you recently negotiated the purchase of new software, outsourced a research product or hired an agency to help with product or content design.
ProductBoard
JANUARY 15, 2020
Want to work for a tech startup that’s heading for the stars? Then read on… We are excited to kick off 2020 with some exciting news. This week, we raised an additional $45 million of Series B funding to further the vision of our company — to help product managers, teams, and organizations make products that matter, together. The lead investor is Sequoia Capital, with participation by Bessemer.
Mind the Product
JANUARY 14, 2020
Watch on YouTube | Listen on Soundcloud . In the latest episode, Rosemary King , our Director of Training Products welcomes Eli Montgomery to Mindset. Eli is currently Head of User Experience at Cazoo, a platform transforming the way people buy used cars. He is also a Mind the Product trainer, teaching our one-day workshops. Rosemary and Eli discuss mapping, visualisation, and mental models and draw from their own experiences and expertise to answer questions from the Mind the Product community.
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
Mixpanel
JANUARY 16, 2020
Scaling your business while staying innovative is hard when your data is locked into a single walled garden. As customer expectations shift, the flexibility to adjust your technology stack becomes critical. After all, software tools should match a business’s needs at any given moment, not the other way around. Because innovation can’t happen with a one-size-fits-all approach, Mixpanel has partnered with Segment and over a hundred other companies to support the declaration that Customer Relations
Pragmatic Marketing
JANUARY 13, 2020
Because you’re reading this blog, your role likely involves making purchases (occasionally or frequently) on behalf of your company. Perhaps you’re a product marketer, product manager or data scientist. Perhaps you recently negotiated the purchase of new software, outsourced a research product or hired an agency to help with product or content design.
ProductBoard
JANUARY 17, 2020
As a long-term sufferer of anxiety, and consequently panic attacks and depressive thoughts, I know how important it is to be open about mental health issues. Sharing your experiences, hearing those of others, and having supportive people around you are some of the most important factors in dealing with and recovering from mental health issues. And as we spend a large chunk of our time at work, it&#.
Mind the Product
JANUARY 17, 2020
There was one theme that emerged for me in 2019 which I think will make a big impact on 2020, the product coach. I think the impact will be so big that at Mind the Product Training we’ve been working on an entire platform to support it. For the past three years, Mind the Product has been building a library of modules and full-day workshops to address product management’s biggest challenges, and we will continue to do so.
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Johanna Rothman
JANUARY 14, 2020
Do I advocate insubordination? Some of my Modern Management Made Easy technical reviewers wonder. And, when I looked at this definition of insubordination , I had to agree. However, when I read that definition, I don't see any mutual problem-solving. I also don't see any mutual purpose or respect. I don't see how that form of management makes sense these days.
Nulab
JANUARY 13, 2020
Ronita Mohan is a content marketer at Venngage, an infographic maker and design platform. She enjoys writing about content marketing, productivity, design, the digital world, as well as pop culture, and diversity. Twitter: @Venngage. The onboarding experience for a new hire should be smooth and well-managed. But this isn’t always what happens. Companies tend to make the process complicated and stringent, often overwhelming the very employees they are trying to bring into the fold.
Product Innovation Educators
JANUARY 13, 2020
How marketing and product management work together. Turns out if you ask 50 different people what marketing is, you’ll hear 50 different answers. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do. Our guest is Jill Soley, a Silicon Valley strategic product and marketing executive.
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