Sat.Aug 13, 2022 - Fri.Aug 19, 2022

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How Having a Product Roadmap Can Transform Your Organization

Gocious Blog

A roadmap is an essential tool that guides our actions step-by-step to a destination or goal. Maps on their own have been guiding people from place to place since at least 600BCE.

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The Striking Similarities Between Escape Rooms and Product Discovery

The Product Coalition

You probably have played an escape room game before. If you haven’t the purpose of an escape room is to discover clues, solve puzzles, and accomplish tasks to reach a specific goal in a limited amount of time. There are some striking similarities between playing an escape room game and running a product discovery. So if you are looking for a nice team event, sponsored by the company, that is both engaging, motivating and useful for work, look no further and let me help you get the budget.

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Market Fit

svpg

By Martina Lauchengco The Market Side of Product/Market Fit I see so many companies find an initial beachhead of customers, think they have product/market fit, and then find their growth stalling. It’s never about just one thing. But it’s often because not enough attention was paid to market fit. Discovering the product and its market. The post Market Fit appeared first on Silicon Valley Product Group.

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Empathy in Product Management

Roman Pichler

Listen to this article: [link]. What is Empathy and What is It Not? Empathy is our capacity to understand other people’s feelings and needs, to take the perspective of another person. Empathy entails a warm-hearted, open, and kind attitude. This does not mean, though, that you must like the other person and that you must be happy and smiley all the time—nor does it mean sugar-coating messages, only telling people what they want to hear, and putting up with issues.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Overcoming Decision Overload: Using principles to make better decisions faster by Martin Eriksson

Mind the Product

In his keynote at #mtpengage Hamburg 2022, Martin Eriksson – Product Partner at EQT Ventures, Co-Founder of Mind the Product, and Co-Author of the best-selling book Product Leadership, or in short “the big friendly giant of product management” – illustrates how to overcome decision overload [.] Read more » The post Overcoming Decision Overload: Using principles to make better decisions faster by Martin Eriksson appeared first on Mind the Product.

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Tempting Thoughts to A/B Test In Trying Times

Split

Today’s economic forecast is uncertain. However, there are simple testing ideas you can try to make the most of a difficult situation. Your first inkling would be to cut costs: it’s hard to argue against that. But, make sure that your efforts to save are not damaging growth and retention. A second axis to consider is that your customers themselves have less interest in spending.

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User Adoption is Hard: How and Why Products Become Successful

The Product Coalition

A great product can be created, but without user understanding and buy-in, the product won’t succeed on the market. Continue reading on Product Coalition ».

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Learnings from London: How to build a billion dollar app

Mind the Product

This week in our Learnings from London series, we turn our attention to #mtpcon London 2013 where George Berkowski, former Head of Product at hit startup Hailo, led a session on the main stage to inspire us on how feasible it is to build a billion-dollar app! [.] Read more » The post Learnings from London: How to build a billion dollar app appeared first on Mind the Product.

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Before You Deem Your Product a Failure, Check Your Target Audience

The Product Coalition

Bad Feedback Doesn’t Always Mean Your Product Is Bad Bad product feedback is a bummer. But contrary to what you might think, it doesn’t always mean your product is bad. Products are always meant to serve someone, and if it wasn’t built for the person who gave you the feedback, there is no reason to feel bad about it. Here is a quick guide to strategic thinking about product feedback.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Algolia’s Sarah Dayan on what sets a staff plus engineer apart

Intercom, Inc.

When you reach senior level on an engineering track, you’re expected to be optimal in your hard skill set. You’re autonomous, your code is immaculate, and you have a deep understanding of building and shipping software. But going into staff plus roles is another beast entirely. There’s project management, mentorship and teaching, decision-making, relationship-building, and the value you bring to the company is no longer measured by the quality of the lines of your code but rather by driving the

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Announcing the 2022 Gainsight GameChanger Award Winners! 

Gainsight

Congratulations to the winners of the 2022 GameChanger awards! We took some time at Pulse , our annual user conference in San Fransisco (if you somehow haven’t heard of it), to recognize seven companies and over a dozen individuals. The winners represent some of the biggest names in the SaaS industry, and we salute their ability to change the game of customer success and experience over the past year. .

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Launching new products inside Shopify – Ben Sehl on The Product Experience

Mind the Product

It seems like everyone on the product scene is about launching brand new products in large organisations, however on this weeks podcast, we speak with Ben Sehl, Senior Product Lead from Shopify to hear his thoughts on doing this in the most effective ways. [.] Read more » The post Launching new products inside Shopify – Ben Sehl on The Product Experience appeared first on Mind the Product.

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How to Build Annual Product Plans: Explained in Eight Steps

The Product Coalition

Help product development teams focus on the right priorities for the next twelve months. Continue reading on Product Coalition ».

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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In-context or out of touch: The future of online customer service

Intercom, Inc.

Support teams are facing a critical juncture: business costs and customer expectations continue to grow while resources like headcount and budget are decreasing. When it comes to support, modern customers want a personal, on-demand experience from businesses – with 75% of support leaders saying customer expectations have increased but only 34% confident they can meet those expectations.

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Sprint Review – Make it Much More Than a Demo…

Agile Velocity

In a previous post in our Scrum Assessment Series , we shared some ideas to help catalyze engaging sprint reviews. Here, we take a deeper dive into the topic of awesome Sprint Reviews. Creating Feedback Loops. The Sprint Review, just like the Retrospective , is an important feedback loop in a Scrum team’s toolbox. Why is the Review so important? Because it ensures that the team members and their stakeholders are in sync on the priorities, the work being done, and the value being created.

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A case study: launching a custom product for solar roof innovator SunRoof

Mind the Product

Swedish company SunRoof makes solar roofs, combining solar power solutions with a unique roof design. In 2020, SunRoof started to expand into other EU countries – Poland, and Germany – and then to the USA. Its timing was good: the demand for clean energy was already surging, and consumers were increasingly aware of the advantages of energy self-sufficiency. [.

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Product Management Survival Guide: Your First 3 Months

The Product Coalition

Product Management Survival Guide is a series of highly practical articles aimed at helping new PMs quickly get a grasp on what the job… Continue reading on Product Coalition ».

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Special: Stopping the confusion of Jobs to be Done (JTBD)- with Tony Ulwick

Product Innovation Educators

Misconceptions about Jobs to be Done – for product managers. Today we are talking about a popular and often misunderstood product management tool—Jobs to be Done (JTBD). Joining us is the originator of Jobs to be Done, Tony Ulwick. I first discovered Tony through his book What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services.

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Inspiration for Your Product

The Product Guy

Work with people who go out of their way to do amazing things. Watch and learn more from product management expert, Benny Reich.

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The B2B Innovator’s Map – How to get from idea to your first ten customers – free chapter!

Mind the Product

What are the keys to creating innovative products for B2B customers? In his bestselling book, ‘The B2B Innovator’s Map – How to get from idea to your first ten customers’, Product Executive & Advisor Daniel Elizalde delves into all the implications every Product Leader needs to consider. Below, you can read Chapter 1 of his [.] Read more » The post The B2B Innovator’s Map – How to get from idea to your first ten customers – free chapter!

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6 Common Mistakes For Presentation Questions and Answers

The Product Coalition

Achieve more at work with an effective approach to Q&A Continue reading on Product Coalition ».

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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How to get engineering buy-in (and even excitement) on product analytics

Mixpanel

At most companies, software engineers are in a constant state of rushing to get features and bug fixes out the door. So they tend to lack enthusiasm for anything that adds ongoing work to their plates. This means product analytics can be seen as a burdensome afterthought for a lot of engineers —one that just adds more grind to an already packed schedule.

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How to Improve Existing UXR When You're Hired as the First Researcher

dscout People Nerds

Coming in as the first official UX researcher is no easy task. Finding a way to include all voices will help pave the path forward.

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SUNDAY REWIND: Escaping the build trap by Melissa Perri

Mind the Product

In this Sunday Rewind we look back at Melissa Perri’s insightful talk, Escaping the build trap, from our 2017 San Francisco conference. A lot of teams are stuck in ‘the build trap’ she says. They’re busy defining and shipping software with no measures of success, managing the backlog, and focusing on getting features out the [.] Read more » The post SUNDAY REWIND: Escaping the build trap by Melissa Perri appeared first on Mind the Product.

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Why Are Strategy Activities Remarkably Hard to Fit into Our Schedule

The Product Coalition

Two pervasive challenges and what to do about them. Photo by Eric Rothermel on Unsplash Product teams constantly do discovery and delivery activities to validate and understand what they need to build, and then ship it successfully to their customers. These activities are mostly opportunity-driven (or initiative-driven, or idea-driven, meaning that you execute them for a given “thing” that you want to explore and build).

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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How to Plan a Successful Software Rollout for SaaS New Products and Enhancements

Userpilot

For any SaaS owner or product manager , organizing a successful software rollout can be a stressful, exhilarating experience. In this article, we’re going to unpack the mysteries of what it takes to put together a truly successful software rollout plan. We’ll start by exploring key steps in the process, then look at some of the most effective tactics to help you form your own rollout strategy.

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Using Productboard at Productboard: How we optimize our own tools to focus on customer satisfaction

ProductBoard

Most product managers and leaders would agree that they aim to be customer-centric, and that they work hard to make that goal a reality. So why do 69% of teams surveyed in Productboard’s 2021 Product Excellence Report say that the products and features they release are not consistently well-received by customers? To understand where most teams fall short, let’s step back and look at the three.

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The B2B Innovator’s Map – How to get ideas from your first ten customers’ – free chapter!

Mind the Product

What are the keys to creating innovative products for B2B customers? In his bestselling book, ‘The B2B Innovator’s Map – How to get ideas from your first ten customers’, Product Executive & Advisor Daniel Elizalde delves into all the implications every Product Leader needs to consider. Below, you can read Chapter 1 of his book. [.] Read more » The post The B2B Innovator’s Map – How to get ideas from your first ten customers’ – free chapter!

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