Sat.Sep 17, 2022 - Fri.Sep 23, 2022

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34 Ideas to Outperform 99% Of Product Managers

The Product Coalition

After hundreds of mistakes, I lead a team of product managers Continue reading on Product Coalition ».

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How to identify your North Star Metric

Mind the Product

A north star metric is an essential tool for navigating your business. It's a number that allows you to measure how successful or unsuccessful you are in achieving your goals. Let's jump into identifying the best metric for your product. [.] Read more » The post How to identify your North Star Metric appeared first on Mind the Product.

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A New Approach to Roadmapping

Gocious Blog

How to communicate product roadmaps across teams and departments with agility and clarity.

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Customer Development Process 101- The Product Manager Guide

Userpilot

Are you wondering what the customer development process is? Would you like to know how a product manager can use it to deliver products that customers love? If so, keep on reading, because that’s exactly what we’re diving into in this article. TL;DR. The customer development framework helps teams validate product ideas and build products that solve customers’ problems.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Take Care of Your Personal Life First: How to Double Your Impact as a Product Manager

The Product Coalition

How spending less time on professional development can help you grow your career faster. Continue reading on Product Coalition ».

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10 Best SaaS Knowledge Base Tools To Educate Customers About Your Product Effortlessly

Userpilot

How can you use knowledge base tools to guide your customers and remove their frustrations while using your product? An in-app knowledge base enables you to take advantage of the self-serve support model for effective customer service delivery. But how can you make use of it? This article provides a detailed guide to help you find the best knowledge-base software solutions so you can provide frictionless experiences to your customers.

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How Blockchain Is Transforming Marketing: Four Effective Ways

The Product Coalition

Four years ago, Toyota partnered with analytics firm Lucidity to track marketing campaigns. The automotive giant entrusted customer data to a blockchain platform, allowing it to monitor the movement of advertising money. The technology paid off by pointing out unscrupulous web bots and other fraudulent sources to Toyota marketers. So, the automaker optimized advertising costs and increased the effectiveness of marketing campaigns by 21%.

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What are the benefits of having your launch plan in the same tool as your roadmap?

ProductPlan

As a product marketer, I’ve run a good number of launches throughout my career. Product launches. Feature launches. Some were quite big, requiring a tidal wave of activity that spanned departments. Others were small, perhaps only involving an entry in the biweekly release notes. Regardless of size and scope, launches always turn out better when you involve the product team.

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Tell Us About Your Team: Take the Continuous Discovery Habits Benchmark Survey

Product Talk

For years, I’ve shared that Product Talk’s primary outcome is to increase the number of product teams who adopt a continuous cadence to their discovery work. This has been our North Star metric. It has guided our work. It inspired me to write my book. It’s what motivates me to launch new courses and refine our existing lineup. It’s what encouraged me to create a gathering place for our community of CDH practitioners.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Unpacking User Psychology: 15 Cognitive Biases That Can Impact Product Adoption

Product Management Today Submitted Articles

Understanding user psychology can give product teams great insights on how to best guide user experiences. Learn how these 15 cognitive biases can help you score high product adoption rates.

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Helping startups to build a product practice

Mind the Product

If you work in product you’ll know Martin Eriksson. ProductTank founder, co-founder of Mind the Product, author of a bestselling book on Product leadership, you will have heard him speak or read something he’s written. For over 20 years he’s been a driving force in furthering the craft of product management and shaping Product practice. [.] Read more » The post Helping startups to build a product practice appeared first on Mind the Product.

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Breaking down barriers to scale: How we’ve optimized Elasticsearch usage at Intercom

Intercom, Inc.

Elasticsearch is an indispensable part of Intercom. It underpins core Intercom features like Inbox , Inbox Views, API, Articles , the user list, reporting, Resolution Bot , and our internal logging systems. Our Elasticsearch clusters contain more than 350TB of customer data, store more than 300 billion documents, and serve more than 60 thousand requests per second at peak.

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How “My First Sony” Created True Brand Loyalty

The Product Coalition

A story about how Sony products established great customer experiences. Not so long ago, on a trip down memory lane, I was reminded about a nifty little tape player and recorder machine, that ruled the late 80s and early 90s, and impacted my electronic device brand preference, becoming a young adolescent! Introduced in 1987, the “My First Sony” product line, was a, as Sony says it, “a wish that children’s first experience with these electronics would spark a lasting interest in science and techn

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Changing How You Solve Problems

svpg

By Jon Moore and Marty Cagan This is the second of a three-part sequence on defining transformation. Changing how you build, test and deploy is important no matter what you choose to build, but for too many companies, they just become a more efficient feature factory. They ship more new features than ever, yet they. The post Changing How You Solve Problems appeared first on Silicon Valley Product Group.

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Building an effective product strategy – four key takeaways

Mind the Product

In this Prioritised event exclusively for members, Managing Director of Mind the Product, Emily Tate, moderated a panel discussion of product experts to discuss building strategy in product. [.] Read more » The post Building an effective product strategy – four key takeaways appeared first on Mind the Product.

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Announcing our refreshed guide: ‘The Onboarding Starter Kit’

Intercom, Inc.

A few years ago, we published The Onboarding Starter Kit , which helped thousands of businesses successfully onboard their customers. Today, we’re launching a completely refreshed guide to help you activate, engage, and retain more customers in the modern age. Since the onset of the global pandemic, many businesses have become internet businesses. In addition, due to economic uncertainty, company after company is tightening their tool budget, making it more valuable than ever to hold onto, nurtu

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How to Implement Caching Layers in Web3 Products

The Product Coalition

A web3 cache is a high-speed storage layer that stores a small subset of data instead of storing complete and permanent data in databases. This allows future requests for data to be processed faster than if they were kept in the primary storage location. The web3 products cache layer allows us to reuse previously retrieved and computed data. This layer stores data on fast-access hardware like RAM or in-memory, and it can also be used for correlation with a software component.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Product Manager Managers

The Product Guy

Guide product managers towards continuous search and curiosity. Watch and learn more from product management expert, Mihaela Draghici.

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SUNDAY REWIND: Applying product principles to guide better product decisions

Mind the Product

This week’s Sunday Rewind takes us back to a post from Nir Gazit on how to use product principles as a framework for decision making at all levels of an organisation. Nir takes us through his advice for writing product principles with a list of dos and don’ts, together with examples. Make a clear decision. Do state [.] Read more » The post SUNDAY REWIND: Applying product principles to guide better product decisions appeared first on Mind the Product.

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Four beliefs shaping our vision for customer support

Intercom, Inc.

Up until about 20 years ago, businesses had to be personal to be successful. Because of the limited scale any business could operate in – a scale which was literally dictated by their location – it was relatively easy for them to build personal relationships with customers. People did business face-to-face, shaking hands, smiling, and building meaningful relationships.

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Feature Prioritization: Apply the Highest Counter-Value (HCF) First!

The Product Coalition

You can’t expect to be able to prioritize topics only by intuition and experience. Whether we talk about stories, epics, themes or complete initiatives, there is a big value in finding out what is the value you get from the investment. To ensure successful prioritization?—?there are different variables that have to be considered. Weighted Shortest Job First (WSJF) and its challenges Weighted Shortest Job First (WSJF) has established itself as a well-known method for prioritization of product bac

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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MAU, WAU, and DAU: Why should we care about ‘active’ users?

Mixpanel

A product without users is like a fish without water. In order for a product to swim (be successful), it has to have users. Of course, what makes a user has changed as the world of digital products has matured. We know these days that merely signing up for an app does not make a user very useful: Leveraging product analytics to measure users who are actively using your product is the way to know whether they drive any potential for revenue, and that’s represented in a time-spanning metric

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Learnings from London: What is it like to hold Google in your hand?

Mind the Product

This week, we look back to #mtpcon London 2018. Google at the time just moved to making hardware such as Google Home. In this talk, Ivy Ross, Google’s VP of Design for Hardware at the time, led a keynote talk on working out what it felt like when you held Google in your hand. [.] Read more » The post Learnings from London: What is it like to hold Google in your hand?

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Intercom named a Strong Performer in Forrester’s 2022 Conversation Automation Solutions New Wave™

Intercom, Inc.

At Intercom, our mission has always been to make internet business personal – and we think the key to creating those personal connections between businesses and customers is to facilitate conversational experiences. That’s why we are so proud to announce we have been named a “Strong Performer” in The Forrester New Wave™: Conversation Automation Solutions Q3 2022.

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You’re Frustrated Because You Have an Alignment Problem

The Product Coalition

It’s Tuesday morning. You have just finished your weekly sync meeting with your “ Let’s-build-this-awesome-feature-and-move-fast ” team and are planning for your executive overview later in the afternoon. You’re feeling good about the plan, the requirements, the backlog, you even have some pre-liminary data to support the approach. It’s go time. It’s Tuesday afternoon.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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402: What problem does a new UI design tool for non-designers solve, plus CX – with Tarek Slimani

Product Innovation Educators

The value of prototyping for product management. You’ve heard that a picture is worth a thousand words, and perhaps the Lean version, a prototype is worth a thousand meetings. Prototypes help us convey our product ideas and gain critical feedback from customers. Being able to create prototypes quickly is an important capability for product teams.

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Giving direction in product with Janna Bastow, Chiedza Muguti, and Nacho Bassino

Mind the Product

This session On Giving Direction as a product manager was one of the themed sessions during MTPEngage Hamburg 2022. A stellar line-up of speakers shared their respective perspectives on how product leaders or product managers provide others with the necessary orientation to pull in one direction. [.] Read more » The post Giving direction in product with Janna Bastow, Chiedza Muguti, and Nacho Bassino appeared first on Mind the Product.

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Structuring scaling product teams to prevent silos: A conversation with Productboard’s SVP of Product

ProductBoard

Srinivas Krishnamurti (or SK) has a little thought experiment for you. Imagine you’re a fast-growing startup with three to five teams in place. You give each of them ownership over a key area. You provide them metrics to track their progress. This is all standard practice, but according to Productboard’s SVP of Product, it’s also where the trouble can begin. “Before you know it.