The Product Coalition

SEPTEMBER 22, 2022

After hundreds of mistakes, I lead a team of product managers Continue reading on Product Coalition ».

Product Manager 169

Product Manager Product Management Management Management 169

Mind the Product

SEPTEMBER 20, 2022

A north star metric is an essential tool for navigating your business. It's a number that allows you to measure how successful or unsuccessful you are in achieving your goals. Let's jump into identifying the best metric for your product. [.] Read more » The post How to identify your North Star Metric appeared first on Mind the Product.

Product Strategy 154

Product Strategy Strategy 154

Gocious Blog

SEPTEMBER 20, 2022

How to communicate product roadmaps across teams and departments with agility and clarity.

Roadmap 98

Roadmap Agile Development 98

Userpilot

SEPTEMBER 20, 2022

Are you wondering what the customer development process is? Would you like to know how a product manager can use it to deliver products that customers love? If so, keep on reading, because that’s exactly what we’re diving into in this article. TL;DR. The customer development framework helps teams validate product ideas and build products that solve customers’ problems.

User Testing 98

User Testing Product Research Customer Experience Customer Feedback 98

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Reporting Tools

The Product Coalition

SEPTEMBER 22, 2022

How spending less time on professional development can help you grow your career faster. Continue reading on Product Coalition ».

Product Manager 123

Product Manager Product Management Management Management 123

Userpilot

SEPTEMBER 21, 2022

How can you use knowledge base tools to guide your customers and remove their frustrations while using your product? An in-app knowledge base enables you to take advantage of the self-serve support model for effective customer service delivery. But how can you make use of it? This article provides a detailed guide to help you find the best knowledge-base software solutions so you can provide frictionless experiences to your customers.

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Analytic Tools Feedback Software Reporting Tools Data Visualization 98

The Product Coalition

SEPTEMBER 23, 2022

Four years ago, Toyota partnered with analytics firm Lucidity to track marketing campaigns. The automotive giant entrusted customer data to a blockchain platform, allowing it to monitor the movement of advertising money. The technology paid off by pointing out unscrupulous web bots and other fraudulent sources to Toyota marketers. So, the automaker optimized advertising costs and increased the effectiveness of marketing campaigns by 21%.

Analytic Tools 119

Analytic Tools Feedback Software Data Visualization Marketing 119

ProductPlan

SEPTEMBER 22, 2022

As a product marketer, I’ve run a good number of launches throughout my career. Product launches. Feature launches. Some were quite big, requiring a tidal wave of activity that spanned departments. Others were small, perhaps only involving an entry in the biweekly release notes. Regardless of size and scope, launches always turn out better when you involve the product team.

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Research Software Roadmap Product launches User Testing 52

Mind the Product

SEPTEMBER 19, 2022

If you work in product you’ll know Martin Eriksson. ProductTank founder, co-founder of Mind the Product, author of a bestselling book on Product leadership, you will have heard him speak or read something he’s written. For over 20 years he’s been a driving force in furthering the craft of product management and shaping Product practice. [.] Read more » The post Helping startups to build a product practice appeared first on Mind the Product.

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Startups Leadership Books Product Manager 147

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Testing

Product Talk

SEPTEMBER 21, 2022

For years, I’ve shared that Product Talk’s primary outcome is to increase the number of product teams who adopt a continuous cadence to their discovery work. This has been our North Star metric. It has guided our work. It inspired me to write my book. It’s what motivates me to launch new courses and refine our existing lineup. It’s what encouraged me to create a gathering place for our community of CDH practitioners.

Product Research 146

Product Research User Testing Testing Naming 146

The Product Coalition

SEPTEMBER 20, 2022

A web3 cache is a high-speed storage layer that stores a small subset of data instead of storing complete and permanent data in databases. This allows future requests for data to be processed faster than if they were kept in the primary storage location. The web3 products cache layer allows us to reuse previously retrieved and computed data. This layer stores data on fast-access hardware like RAM or in-memory, and it can also be used for correlation with a software component.

B2B 132

B2B Data Visualization Customer Experience Framework 132

Intercom, Inc.

SEPTEMBER 22, 2022

Elasticsearch is an indispensable part of Intercom. It underpins core Intercom features like Inbox , Inbox Views, API, Articles , the user list, reporting, Resolution Bot , and our internal logging systems. Our Elasticsearch clusters contain more than 350TB of customer data, store more than 300 billion documents, and serve more than 60 thousand requests per second at peak.

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Reporting Tools Data Visualization Systems Review Customer Experience 129

Mind the Product

SEPTEMBER 23, 2022

In this Prioritised event exclusively for members, Managing Director of Mind the Product, Emily Tate, moderated a panel discussion of product experts to discuss building strategy in product. [.] Read more » The post Building an effective product strategy – four key takeaways appeared first on Mind the Product.

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Product Strategy Strategy Events Management 142

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

svpg

SEPTEMBER 20, 2022

By Jon Moore and Marty Cagan This is the second of a three-part sequence on defining transformation. Changing how you build, test and deploy is important no matter what you choose to build, but for too many companies, they just become a more efficient feature factory. They ship more new features than ever, yet they. The post Changing How You Solve Problems appeared first on Silicon Valley Product Group.

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Product Research Testing 128

The Product Coalition

SEPTEMBER 19, 2022

A story about how Sony products established great customer experiences. Not so long ago, on a trip down memory lane, I was reminded about a nifty little tape player and recorder machine, that ruled the late 80s and early 90s, and impacted my electronic device brand preference, becoming a young adolescent! Introduced in 1987, the “My First Sony” product line, was a, as Sony says it, “a wish that children’s first experience with these electronics would spark a lasting interest in science and techn

Branding 132

Branding Customer Experience Entertainment Definition 132

Intercom, Inc.

SEPTEMBER 22, 2022

A few years ago, we published The Onboarding Starter Kit , which helped thousands of businesses successfully onboard their customers. Today, we’re launching a completely refreshed guide to help you activate, engage, and retain more customers in the modern age. Since the onset of the global pandemic, many businesses have become internet businesses. In addition, due to economic uncertainty, company after company is tightening their tool budget, making it more valuable than ever to hold onto, nurtu

Customer Experience 118

Customer Experience Messaging Download Positioning 118

Mind the Product

SEPTEMBER 18, 2022

This week’s Sunday Rewind takes us back to a post from Nir Gazit on how to use product principles as a framework for decision making at all levels of an organisation. Nir takes us through his advice for writing product principles with a list of dos and don’ts, together with examples. Make a clear decision. Do state [.] Read more » The post SUNDAY REWIND: Applying product principles to guide better product decisions appeared first on Mind the Product.

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Framework Product Manager Product Management Management 139

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Data Visualization

The Product Guy

SEPTEMBER 19, 2022

Guide product managers towards continuous search and curiosity. Watch and learn more from product management expert, Mihaela Draghici.

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Product Manager Product Management Management Management 113

The Product Coalition

SEPTEMBER 19, 2022

You can’t expect to be able to prioritize topics only by intuition and experience. Whether we talk about stories, epics, themes or complete initiatives, there is a big value in finding out what is the value you get from the investment. To ensure successful prioritization?—?there are different variables that have to be considered. Weighted Shortest Job First (WSJF) and its challenges Weighted Shortest Job First (WSJF) has established itself as a well-known method for prioritization of product bac

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Agile Software Developers Software Development Customer Experience 126

Intercom, Inc.

SEPTEMBER 21, 2022

Up until about 20 years ago, businesses had to be personal to be successful. Because of the limited scale any business could operate in – a scale which was literally dictated by their location – it was relatively easy for them to build personal relationships with customers. People did business face-to-face, shaking hands, smiling, and building meaningful relationships.

Research Software 118

Research Software User Testing Customer Experience Vision 118

Mind the Product

SEPTEMBER 23, 2022

This week, we look back to #mtpcon London 2018. Google at the time just moved to making hardware such as Google Home. In this talk, Ivy Ross, Google’s VP of Design for Hardware at the time, led a keynote talk on working out what it felt like when you held Google in your hand. [.] Read more » The post Learnings from London: What is it like to hold Google in your hand?

Customer Experience 135

Customer Experience User Experience UX 135

Advertiser: ZoomInfo

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

Data Visualization

UserInterviews

SEPTEMBER 17, 2022

In her User Interviews debut, Rachell Lee shares how UXR helps her create smart, humble, and valuable content.

User Testing 105

User Testing 105

The Product Coalition

SEPTEMBER 20, 2022

It’s Tuesday morning. You have just finished your weekly sync meeting with your “ Let’s-build-this-awesome-feature-and-move-fast ” team and are planning for your executive overview later in the afternoon. You’re feeling good about the plan, the requirements, the backlog, you even have some pre-liminary data to support the approach. It’s go time. It’s Tuesday afternoon.

Technical Review 118

Technical Review Product Research Naming User Testing 118

Mixpanel

SEPTEMBER 23, 2022

A product without users is like a fish without water. In order for a product to swim (be successful), it has to have users. Of course, what makes a user has changed as the world of digital products has matured. We know these days that merely signing up for an app does not make a user very useful: Leveraging product analytics to measure users who are actively using your product is the way to know whether they drive any potential for revenue, and that’s represented in a time-spanning metric

Customer Feedback 105

Customer Feedback Customer Experience Analytic Tools Data Visualization 105

Mind the Product

SEPTEMBER 22, 2022

This session On Giving Direction as a product manager was one of the themed sessions during MTPEngage Hamburg 2022. A stellar line-up of speakers shared their respective perspectives on how product leaders or product managers provide others with the necessary orientation to pull in one direction. [.] Read more » The post Giving direction in product with Janna Bastow, Chiedza Muguti, and Nacho Bassino appeared first on Mind the Product.

Product Manager 132

Product Manager Product Management Management Management 132

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

User Testing

Intercom, Inc.

SEPTEMBER 22, 2022

At Intercom, our mission has always been to make internet business personal – and we think the key to creating those personal connections between businesses and customers is to facilitate conversational experiences. That’s why we are so proud to announce we have been named a “Strong Performer” in The Forrester New Wave™: Conversation Automation Solutions Q3 2022.

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Reporting Tools Naming Artificial Inteligence Differentiation 104

The Product Coalition

SEPTEMBER 20, 2022

In this article, QA engineer on the release team at inDriver Ivan would like to allow himself to freely speculate on the similarity between cognitive activity models in software testing and criminal investigations. It seems to me that these two areas have a lot in common. For example, both processes are focused on investigating the results of misconduct, as well as its causes and effects, along with related records-keeping and documentation practices.

Data Visualization 109

Data Visualization Reporting Tools Weak Development Team Software Review 109

Product Innovation Educators

SEPTEMBER 19, 2022

The value of prototyping for product management. You’ve heard that a picture is worth a thousand words, and perhaps the Lean version, a prototype is worth a thousand meetings. Prototypes help us convey our product ideas and gain critical feedback from customers. Being able to create prototypes quickly is an important capability for product teams.

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Feedback Software User Testing Customer Feedback Construction 100