Sat.Jul 29, 2023 - Fri.Aug 04, 2023

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Product Managers Do Battle With Amazon Over Product Delivery

The Accidental Product Manager

Fast delivery is causing problems for product managers Image Credit: Hamilton Greene Selling products online has become a part of just about every business’s operation. This has opened up new markets for product managers to go after. However, it turns out that selling online comes with a number of rules that product managers may not realize when they first start selling online.

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Innovation Is Just Good Product Management

BrainMates

Innovation Is Just Good Product Management By ADRIENNE TAN Innovation has become a buzzword in countless organisations. CEOs want it, strategists write about it, marketers talk about it, and product managers strive to deliver it. Yet despite all this attention, it is still uncommon to see organisations building innovation into their mode of operation.

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To AI or Not To AI?

The Product Coalition

Product leaders around the globe wonder how and why to harness the power of AI and its trends in their products. This article aims to challenge these thoughts and question when and how to do so. Lately, I get asked a lot about using AI as a tool in products. Product leaders around the world wonder how to ride the AI trends, as well as where to use this technology.

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Trouble Engaging Stakeholders? Create Some FOMO

dscout People Nerds

Sometimes stakeholders don’t realize the real value of what you’re providing. Facilitating entertaining sessions can make all the difference.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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What Does a Product Marketing Manager Do? 8 Key Responsibilities

Userpilot

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. But what exactly does this entail? In this article, we will cover the key responsibilities of PMMs, as well as discuss the skills needed to succeed in this role.

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Delivering the Best Product

The Product Guy

If you are a product manager, your job is to deliver the best for your customers and company. Watch and learn more from product management expert, Benny Reich.

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Boost Your Product Management Skills Through Strategy, Planning, and OKRs

The Product Coalition

Are you using OKRs to measure the effectiveness of your strategy, or just to plan your tasks?

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5 Great Career Paths for Sales Engineers & Solution Consultants

Product Management University

The career paths for sales engineers (SEs) and solution consultants (SCs) are wide open due to the blend of business and technical skills, sales skills and positioning expertise required to succeed in this role. If you think about it, those skills, to a greater or lesser degree, are required in just about any market or customer-facing role in a high-tech company.

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Product-Led Growth: Going Deeper on How to Get Started

Amplitude

Where do you start with implementing product-led growth (PLG)? Go deeper on how to map your funnel with PLG in mind, how to set up tracking, and how to implement PLG in-app.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Everyone Can Do Continuous Discovery—Even You! Here’s How

Product Talk

One of the most common responses I get when I talk about continuous discovery is: “That would never work in my organization.” But after working with thousands of product people and organizations of all kinds, I can tell you that everyone is capable of making progress on their continuous discovery journey. It’s all about finding the small steps you can take to build these habits.

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Mastering perspective – zoom in, zoom out as a product leader by Navya Rehani Gupta

Mind the Product

Peek's CPO Navya Rehani Gupta looks at the art of zooming in and zooming out and at finding the right focus for every perspective and every situation. Read more » The post Mastering perspective – zoom in, zoom out as a product leader by Navya Rehani Gupta appeared first on Mind the Product.

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10 Things That Would Happen if All Customer-Facing Disciplines Were Aligned to a Common View of the Customer

Product Management University

Here are 10 things that would happen if product management, product marketing, sales and customer success all had a common view of your target customers. There’d be no silos or competing priorities. There’d be a common understanding of what customers are trying to accomplish, why those business goals and outcomes are critical to their success and how they measure success.

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Technical Literacy: A Practical Guide for Product Managers

The Product Coalition

Product excellence requires tech literacy. Here is how to level up your skills. I have preached this more than once, technical literacy for product managers is essential. In the area of AI, it is critical for everyone, but product managers have to stay ahead of the curve. Today I will write about gaining technical literacy (free courses only). If you dont have the self-discipline required for self-education (and many of us dont), please pay for your education — it will keep you accountable.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Startup Metrics

TechEmpower - Product Management

When talking to startup founders or other innovators, we always ask questions to better understand their business as a core. What does the business do? How does it meet customers’ needs? And most importantly, how does it make money? One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects?

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SUNDAY REWIND: Data-driven blunders and how to avoid them

Mind the Product

How improper testing, too much data too often, and picking the wrong North Star metric can lead to data-driven blunders Read more » The post SUNDAY REWIND: Data-driven blunders and how to avoid them appeared first on Mind the Product.

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Releasing Software and Stress

Split

When it comes to releasing features, today’s developers face numerous challenges. This includes the pressure to do more with less, which can cause them to burnout and quit. In fact, the average turnover rate for developers is around 25%. But it doesn’t have to be this way. The best developers pride themselves on delivering quality code without cutting corners.

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What is product strategy exactly? And why it matters

The Product Coalition

What Is Product Strategy Exactly? And Why It Matters Product strategy is a creative act, to “do something new,” approaching an opportunity from a different angle. — Self Attributed I sat daydreaming in the nondescript cafeteria of a Fortune 500 company, unprepared for what was about to hit me. The intoxicating aroma of fresh ground coffee filled the air.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Why You Need These 3 Players When Transitioning to Agile

Gocious Blog

Product managers are responsible for presenting the best possible products to their executive and finance teams for approval. The best products will align with the company goals and have the right features to satisfy market demands. These decisions require strategy , research, and a team of great players working together. As many manufacturing companies shift from the traditional stage-gate process to an agile product development process, three key players are essential team members who support

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Deep dive: How to deal with cognitive bias in product – Part 2

Mind the Product

In part two of this deep dive, Mind the Product’s and Pendo's Principal Strategist Christine Itwaru discusses common biases in product management careers, like authority, recency, availability, survivorship, and bandwagon effect. Read more » The post Deep dive: How to deal with cognitive bias in product – Part 2 appeared first on Mind the Product.

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The Importance of “Fan Building” for Companies: Case Studies, User Research (Part 1)

freshtrax

At btrax, we conduct user interviews to visualize needs and guide service optimization by interviewing users in our North American target audience. In this article, we will focus on a case study of user interviews and marketing strategies in North America, and introduce the benefits of research in different cultural backgrounds from the perspective of a business producer and a marketer who were involved in the project.

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Building a Strong Product Vision and Strategy: A Roadmap to Success

The Product Coalition

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process. Meanwhile, a robust product strategy lays the roadmap to achieve that vision.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Harnessing the Power: An Interview with Jeffrey Wang on Amplitude's Cultural Values

Amplitude

Discover how humility, ownership, and growth mindset shape Amplitude and empower Ampliteers to achieve remarkable success in an interview with Jeffrey Wang, Co-Founder and Chief Architect.

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Reflections on my journey to becoming a product manager

Mind the Product

When I was about five years old my kindergarten teacher asked my class about our aspirations for the future. While the boys around me eagerly declared their dreams of becoming police officers, firefighters or footballers, I stood tall and declared: I wanna be a product manager. (What I actually said was I want to be Read more » The post Reflections on my journey to becoming a product manager appeared first on Mind the Product.

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Just Released: Integrating Gocious Roadmaps With Jira for Seamless Collaboration

Gocious Blog

Many powerful management tools are available to manufacturers and product teams beyond the high-level dashboard that a product roadmap management software offers. Engineering teams, for example, require effective ticket management software systems that help them prioritize their backlogs and delegate tasks to their teams before reporting back to their product managers or product owners.

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Decoding Business Growth: The Art and Science of Choosing the Right North Star Metric

The Product Coalition

The Role of Data in Defining Your North Star Metric How the Right North Star Metric Can Illuminate Your Business Path A North Star metric is a key performance indicator (KPI) that a company uses as the leading measure of its success. The term is derived from the North Star (Polaris), which mariners historically used as a navigation guide. This metric should represent the core value your product delivers to customers.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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A Breakdown of LinkedIn’s AI Assisted Growth Loop

Brian Balfour

In March, LinkedIn launched an AI assisted growth loop. Fareed Mosavat and I recorded a convo where we broke it down step by step. We were shocked when we looked up the stats. From March to June it went from generating 0 to 1M uniques per month according to Ahrefs and is on one of the steepest growth curves we’ve ever seen for a content loop. ?️ Note: Fareed and I are thinking about turning this type of convo into a podcast.

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How AI-generated software could turn your competitive moat into a puddle

Mind the Product

AI-driven software generation will redefine the competitive landscape in SaaS, so it's time to consider what other differentiators will hold their value Read more » The post How AI-generated software could turn your competitive moat into a puddle appeared first on Mind the Product.

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5 Best Practices Marketers Often Overlook When Measuring Retention

Amplitude

Austin Hay, Head of Marketing Technology at Ramp and Reforge expert, provides five retention analysis best practices he’s picked up from his MarTech experience.