Sat.Jul 08, 2023 - Fri.Jul 14, 2023

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5 Questions to Supercharge Your Ideation and Co-Creation

dscout People Nerds

Don’t settle for open-ends in your research designs. Adding closed-ends can improve data quality and promote the ease and efficiency of your co-creation and ideation research.

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Product Leader Manifesto: We Believe In Making Products That Improve The World

The Product Coalition

As a product leader, I aim to ensure my team is motivated daily to drive maximum impact for our customers in a way that impacts the business goals. First and foremost, I am a builder — I love building and scaling products. I took my past experiences as an individual contributor that created products to product leadership positions — leveraging these past experiences and scaling expertise to lead teams effectively.

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How to Incorporate Customer Feedback Into Your Product Planning

Gocious Blog

As any great product manager knows, creating an amazing product means understanding your target audience. It is important to know what your potential customers are looking for from the type of product you are planning. In-depth customer research is something that can take a product from good to great, which is why customer research cannot be an afterthought.

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Product Managers Prepare For The Metaverse

The Accidental Product Manager

Product managers have to get ready for what the future holds Image Credit: Roland Legrand As though you didn’t think that you already had enough to do, now you have to get ready for the metaverse. Look, over at Facebook they are investing millions of dollars into creating virtual worlds for visitors to come to and interact with each other in. If Facebook thinks that this is going to be a big deal, then they are probably on to something.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Product analytics vs embedded analytics – why you need both with Insightssoftware

Mind the Product

In this spotlight session at #mtpcon San Francisco, sponsored by Insightssoftware, Dustin Richardson, Senior Product Manager, Embedded Analytics, and Natasha Callender, Director, Solutions Engineering, Embedded Analytics, examine the difference between product analytics and embedded analytics, and discuss why it’s beneficial to consider using both. What is product analytics?

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The Biggest Challenges facing Digital Product Leaders and How to Overcome Them

Emerge Insights

Running digital products isn’t easy—it calls for a crystal-clear game plan, speedy action, and keeping a close eye on your wins. Recently, Productboard published their Product Excellence Report all about the hurdles product leaders are dealing with, and how they’re turning uncertainties into opportunities. We’ve taken a good, hard look at this report, and in […] The post The Biggest Challenges facing Digital Product Leaders and How to Overcome Them appeared first on EMERG

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How to Predict Customer Needs in SaaS

Userpilot

The SaaS market is complex and dynamic: product managers who can successfully predict customer needs are a valuable commodity. In this article, we’re going to explore what customer needs are, how you can analyze customer behavior to extrapolate them, and ultimately how you can use your findings to predict the future. Let’s make a start! TL;DR Customer needs are the wants and desires that motivate a customer to use a particular product or service.

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Resources for Product Managers: Top Podcasts on Product Management

Gocious Blog

Where do you search for inspiration as an aspiring or curious product manager? Whether you are breaking into the industry, finding your footing, or simply looking to keep up with ever-evolving digital product management trend s, there is always something new to learn.

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Modern-day leadership by Janice Fraser

Mind the Product

Silicon Valley veteran and author Janice Fraser dives into the essentials of effective modern-day leadership and takes us through some of the findings in her book Read more » The post Modern-day leadership by Janice Fraser appeared first on Mind the Product.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Public vs. Private: A Million Dollar Roadmap Question

The Product Coalition

In today’s dynamic software landscape, product managers face the crucial task of maintaining the product roadmap.

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445: Three simple decision-making practices to thrive in continuous disruption – with Alexis Gonzales-Black

Product Innovation Educators

How product management teams can better make decisions Today we are talking about disruptions that impact our product work. Whether it’s supply chain disruptions, the great resignation, AI impacts, market competition or something else, continued disruption is expected. How can we navigate such an environment? To help us make decisions in this environment, Alexis Gonzales-Black joins us.

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UX Research Training Courses, Certifications, and Bootcamps (2023)

UserInterviews

Great user researchers never stop learning. Explore 15+ UX research training courses to help grow your user research expertise.

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Product org maturity model: A suggested framework for success

Mind the Product

Yohay Etsion, VP Product at Cognyte shares a suggested product maturity framework that can set teams up for success. Read more » The post Product org maturity model: A suggested framework for success appeared first on Mind the Product.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Anna Russo: Strike A Balance between Generative AI and Data Science

The Product Coalition

Product leader Anna Russo explains what’s important when making data-driven decisions with Generative AI. By Tremis Skeete , for Product Coalition Much of the debates we read on social media about generative AI and its capabilities to transform how we deliver solutions, seems to cast a shadow over two critical discussion components — the need to capture the right kinds of data in the right ways, and the need for a stable and scalable data architecture.

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In Product Management the Most Painful Lessons Are Those Found First

ProductPlan

There’s something to be said for learning lessons “the hard way.” When you suffer as a result of a lesson, it may be more permanently imprinted into your brain. When you learn something with only an abstract understanding of the consequences of failure, there’s a risk of the lesson not fully sinking in. Or maybe that’s just something we tell ourselves to feel better about having made a mistake.

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Dark Launch 101: How to Release Successful Features?

Userpilot

What’s a dark launch and does it benefit product managers ? These are exactly the questions the article deals with, so let’s get right to it, shall we? TL;DR A dark launch involves releasing the feature to a small percentage of users before everybody else. It’s done to validate feature ideas , test their real-world performance and reduce the risk involved in launching a potentially subpar product to all users at once.

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Unlocking your potential: Strategies to reignite passion for product managers

Mind the Product

Phani K Vuyyuru, Senior Product Manager, explains how we can reignite our passion for building great products in his guest post. Read more » The post Unlocking your potential: Strategies to reignite passion for product managers appeared first on Mind the Product.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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How Often Should a Product Manager Change Teams?

The Product Coalition

Technology employees are notorious for their shorter tenures at respective employers. Product managers are no different.

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Test-Driven or Feature Flag-Driven Development: What’s Best For Your Team?

Split

The need for efficient and effective software development methodologies has never been more paramount. Amid this incessant search for perfection, two paradigms have become prominent: Test-driven development (TDD) and feature flag-driven development (FFDD). Both have their distinct benefits and challenges, and both have proven to be transformative in the quest for software excellence.

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How to Measure Growth of a Company [+ Metrics]

Userpilot

Are you trying to find out how to measure growth of a company? Growth is the lifeblood of any company, and it is paramount for any SaaS company. Measuring a company’s growth helps you understand how much you progressed and where you stand. It informs you whether your product growth is fine or if you should make tweaks to improve results. In this article, we’ll go through how to measure growth of a company by delving deep into the basics, relevant metrics, and each necessary company g

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Airbnb’s product management shift: the view from product leaders

Mind the Product

I’m sure you noticed the remarks of Airbnb CEO Brian Chesky a couple of weeks ago and have seen the attendant furore they caused: it was reported that he told the audience at Figma’s annual conference that Airbnb had got rid of its product management function. Chesky later clarified what he’d said in a tweet: in Read more » The post Airbnb’s product management shift: the view from product leaders appeared first on Mind the Product.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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4 Types of ‘Moats’ to Make Your Product/Business Bulletproof!

The Product Coalition

(FYI this was originally published as part of my newsletter — subscribe here [link] Continue reading on Product Coalition »

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How Feature Flag Management Helped an EM Gain Efficiencies

Split

Meet Engineering Manager, Matt Winchester. In the following interview, he discusses the many industry challenges his team overcame with a feature management platform. By using Split, Matt and his team have been able to decouple release from deploy and are accelerating features into production with little worry. As a result, they can get back to the things they love like spending time with family.

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Product Usability 101: How to Measure It for a User-Friendly UX?

Userpilot

How do you evaluate product usability to guide the product design process? If you’re after the answer to this question, you’re in the right place, because that’s exactly what the article explores. Ready to dive in? TL;DR Product usability describes how easily customers can use a product to achieve their goals. User experience covers all customer interactions with the brand and focuses on aspects like customer satisfaction, enjoyment, and perception of the product value.

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SUNDAY REWIND: Embracing the art of prioritisation by Emily Tate

Mind the Product

Mind the Product's managing director Emily Tate gives a talk full of practical advice for product managers on how to embrace the art of prioritisation Read more » The post SUNDAY REWIND: Embracing the art of prioritisation by Emily Tate appeared first on Mind the Product.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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How to Write the Best User Stories

The Product Coalition

Sometimes it’s nice to go back to the basics. Let’s talk about story writing!

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Ear-Opening – The 7 Most Insightful Podcasts for UX Researchers in 2023

UX Studio

Are you a UX researcher looking to level up your skills and knowledge? But are you fed up with reading countless articles and textbooks or trying to get into expensive courses and conferences? We’ve got good news for you! A secret weapon is available for anybody anywhere at zero to little cost. Podcasts. In this article, we’ll introduce you to our favorite UX research podcasts that can help keep your skills sharp by bringing the best experts from all over the world into your living r

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Customer Satisfaction Survey Best Practises, Examples & Questions

Userpilot

Embracing customer satisfaction survey best practices is critical to driving business growth. You’ll consistently generate quality feedback and see how to act on them to improve the user experience. This, in turn, will motivate users to stay with your brand, driving long-term loyalty and retention. What are some of these best practices, and how can you implement them?