The Product Coalition

MAY 9, 2023

To PLG, or not to PLG? There’s lots of writing about Product Led Growth (PLG). What is it exactly, what are the benefits, and how to get it right. Yet I’ve read relatively little about the key question: when should a startup even try to take the PLG route? And I’ve heard many misconceptions about it. As a PLG founder myself (quick plug for tagbox.io), it wasn’t at all an obvious choice, and I was personally surprised by so many aspects of it over the past couple of years, I wanted to jump into t

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User Testing Feedback Software Analytic Tools Outbound 146

Mind the Product

MAY 8, 2023

In an ever-evolving tech landscape, product managers must skillfully navigate uncertainties to achieve success. Product Leader Lara Kulesh discusses how we can respond to unforeseen circumstances in product management. Read more » The post Deep dive: Navigating uncertainties as a product manager by Lara Kulesh appeared first on Mind the Product.

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Product Manager Product Management Management Management 189

Gocious Blog

MAY 9, 2023

Every industry sees trends that come and go, but sometimes there are trends that stay for the long term and eventually become the norm. While it's interesting to pay attention to short-term trends, it's more important to recognize when a lasting shift is happening in the industry. In the field of product management , there are trends that come and go.

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Product Manager Product Management Management Management 98

The Accidental Product Manager

MAY 8, 2023

With deliveries, sometimes later is better Image Credit: Javi The good news is that your customer has ordered your product. The bad news is that they don’t have it yet. It’s going to take some time for you to get it from where you store it to their location. This means that your customer is going to have to put up with a delivery delay. As a product manager, how should you go about dealing with this delay?

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User Testing Customer Experience Customer Feedback Product Manager 65

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Reporting Tools

Product Management University

MAY 11, 2023

Why Discovery Practices in Product Management, Product Marketing, Sales & Customer Success Consistently Miss the Mark for Uncovering Strategic Customer Value, and the Easy Fix! In this book, you’ll learn the importance of top-down customer discovery, the definition of THE BIG WHY, and how both help you consistently uncover opportunities for quantifiable strategic value across the board.

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Product Research Download Definition Books 113

The Product Coalition

MAY 8, 2023

Let’s talk about how CS teams drive value in logging customer feedback, product roadmapping, and closing the loop. Your Customer Success team is critical to an effective feedback management process. Building a customer feedback management system? Don’t forget to include your customer success team — they’re critical. Specifically, they can play three critical roles in your feedback management system: collecting feedback, supporting roadmapping, and closing the loop.

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Feedback Software User Testing Customer Feedback Research Software 128

Mind the Product

MAY 7, 2023

This week’s Sunday Rewind is a #mtpcon San Francisco talk by author and web psychologist Nathalie Nahai called The psychology behind successful products. Read more » The post SUNDAY REWIND: The psychology behind successful products by Nathalie Nahai appeared first on Mind the Product.

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Product Manager Product Management Management Management 152

Gocious Blog

MAY 11, 2023

In the world of product manufacturing, roadmaps are essential components in the development process. These tools offer a visual representation of a strategic plan which helps to align product teams to specific goals while creating transparency in the process. While the product roadmap is the tool that leads the product development process, it will differ from other roadmaps your company may be using for engineering, finances, or project management.

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Roadmap Finance Engineering Development 98

Product Talk

MAY 10, 2023

For many product teams , continuous discovery is a brand-new way of working. It involves strengthening your understanding of business outcomes , fostering collaboration in product trios , and cultivating many other habits like conducting regular story-based interviews , mapping opportunities on the opportunity solution tree , and identifying and testing assumptions.

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Product Research User Testing Feedback Software Research Software 130

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Testing

The Product Coalition

MAY 11, 2023

Goal-Question-Metrics (GQMs): A Holistic Alternative to Objectives and Key Results (OKRs) GQM’s approach is to ask wide-ranging questions about a Goal. This makes it more holistic and complete than OKRs or at least, a way to select higher impact Key Results. GQM Use in Ancient Times On a recent product requirements document, I laid out measures of success using an old favorite: Goal-Question-Metric (GQM).

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Mind the Product

MAY 10, 2023

What is it like to design regular conversations for a living, and how can doing this applies to the product management craft? Tune into our conversation with Daniel Stillman, Author of Good Talk – How To Design Conversations That Matter’ to find out. Featured Links: Follow Daniel on LinkedIn and Twitter | Daniel’s website | The Conversation Factory | Daniel’s book ‘Good Talk – How To Read more » The post Designing conversations in product-

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Books Product Manager Product Management Management 191

Product Innovation Educators

MAY 8, 2023

Learn from the 2022 winner of PDMA’s Outstanding Corporate Innovator award – for product managers For the last 36 years, each year the Outstanding Corporate Innovator award is provided by PDMA to an organization that excels in innovation. At the time of this recording, the last winner was Hershey, and I was at their award ceremony. There were boxes of Hershey chocolate treats for everyone.

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User Testing Data Visualization Customer Experience Feedback Software 110

Mixpanel

MAY 12, 2023

Data has become the heartbeat of modern businesses. From e-commerce to finance, logistics to healthcare, data-driven decision-making is at the core of success. But with so many data sources, channels, and tools, how can you ensure that you’re making the right decisions? Enter product analytics—the art of collecting, analyzing, and leveraging data to optimize products, explore user behavior, and drive business growth.

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Data Visualization Analytic Tools Customer Feedback Customer Experience 105

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

The Product Coalition

MAY 7, 2023

“If there is no problem, there is no solution, and no reason for a company to exist.

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Framework Marketing Product Manager Product Management 126

Mind the Product

MAY 11, 2023

In this adapted chapter from his book The Product Manager's Guide: Strategy, Psychology and Leadership at Work, Daniel Chak, Managing Director at JPMorgan Chase & Co. discusses the fundamentals of product management for those aspiring to break into the product management craft, or those who need a refresher and are looking to go back to basics.

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Product Manager Product Management Management Management 168

freshtrax

MAY 10, 2023

Japan has created some of the most beloved characters in entertainment, many of which have become internationally famous! Characters like Mario, Hello Kitty, and Pikachu are known for their cuteness and the franchises that they support; but they aren’t the only characters that you’ll find. If you’ve ever been to Japan, then you may have noticed that cute characters are almost everywhere you look.

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Government Branding Advertising Entertainment 105

dscout People Nerds

MAY 11, 2023

After two days of discussion, dscout’s VP of Research shares what surfaced for the builders and scalers of UX.

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UX 102

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Data Visualization

The Product Coalition

MAY 6, 2023

Your customers seem to want new features all the time. If they use your product, that’s a great signal — it means they care and they want to do more with it. But you end up with an endless list of features in your backlog. Here is a quick guide to managing them. Photo by Roman Kraft on Unsplash My daughter recently got for her birthday the Monopoly Cheaters Edition board game.

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User Testing Customer Feedback Customer Experience Research Software 125

Mind the Product

MAY 10, 2023

Tomer Sharon, Co-founder and Chief Experience Officer at anywell, has a wealth of experience in various User Experience (UX) functions. In a recent interview with us, he shared his journey into UX and what he will speak about at #mtpcon San Francisco 2023 on June 14. Read more » The post Rethinking the user experience with Tomer Sharon appeared first on Mind the Product.

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Customer Experience User Experience UX Product Manager 163

Split

MAY 10, 2023

Ariel Perez, VP of Engineering, and John Cappelletti, CFO at Split, sit down for a roundtable discussion on FinServ industry topics. Highlights include how to make investments during economic uncertainty, and getting CFO support at your organization, among other related topics. You can watch the whole roundtable discussion on-demand in the video below.

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Data Visualization Customer Experience Banking User Testing 98

UserInterviews

MAY 10, 2023

Yes, you need a portfolio for UX research. Here’s a list of UX research portfolio examples and templates to help you land your next gig.

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UX 98

Advertiser: ZoomInfo

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

Data Visualization

The Product Coalition

MAY 9, 2023

Blockchain technology has been a game-changer in the field of finance and business. It offers secure and transparent transactions without intermediaries, making it a popular choice for businesses looking to streamline their operations. While most people associate blockchain with public cryptocurrencies like Bitcoin, there are also private blockchain networks that are used by businesses to improve efficiency and security.

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User Testing Data Visualization Product Research Finance 117

Mind the Product

MAY 12, 2023

In this ProductTank Melbourne talk, John Cutler, Senior Director of Product Enablement at Toast, sits down to answer audience questions and give his advice on product career trajectories and some overall product career tips. Read more » The post Career clinic for product managers by John Cutler appeared first on Mind the Product.

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Product Manager Product Management Management Management 157

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. This article will go over 10 different challenges across product, sales, and general business to help SaaS businesses identify (then overcome) these obstacles!

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Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Johanna Rothman

MAY 8, 2023

When I published Writing Secret 9: Keep Your Writing Clean As You Write, the feedback surprised me. Many of my fellow nonfiction writers write a lot before they get internal feedback. That might be right for them. It's not right for me. I finally understood why I write differently. I think of each iteration as a prototype , not a draft. That means I need to assess the prototype as I proceed, until I'm ready to put the prototype out for larger review or publication.

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Workshop Consulting Differentiation Management 83

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

User Testing

The Product Coalition

MAY 12, 2023

Non-Fungible Tokens (NFTs) have taken the world by storm in the past year, with the total NFT market cap reaching over $3 trillion. NFTs have become a popular way to represent ownership and authenticity of digital assets such as art, music, and collectibles. The Algorand blockchain , with its high speed and low transaction fees, is an excellent platform for building an NFT marketplace.

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Naming User Testing Document Development 116

Mind the Product

MAY 11, 2023

As a product manager, you may be looking for ways to improve your product's accessibility. However, it can be a challenging task to identify and address all accessibility requirements during the product development cycle. Here are some ways in which a product manager can use an AI like ChatGPT to improve accessibility in their product Read more » The post 4 ways product managers can leverage ChatGPT to improve their product’s accessibility appeared first on Mind the Product.

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ChatGPT Product Manager Product Management Management 142

Userpilot

MAY 8, 2023

What are the main customer onboarding trends to watch out for in 2023? If you’re after the answer to this question, then you’re in luck. Userpilot’s State of SaaS Onboarding 2023 has just landed and we’re sharing the key insights. Fasten your seatbelts and let’s get right to it! TL;DR Users interact with the product across different channels, so make sure to provide consistent experiences and messaging at all touchpoints.

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Feedback Software Analytic Tools Customer Feedback Data Visualization 95