Sat.Apr 27, 2024 - Fri.May 03, 2024

article thumbnail

24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

Are you struggling to retain your newly acquired customers? If so, the consequences can be severe. Poor customer retention drains your resources, reduces revenue, brings operational instability, and harms your reputation. It puts your product’s future at risk. Fortunately, there are things you can do to reverse the trend. In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance.

article thumbnail

Building Your Startup Dream Team: Key Roles and Hiring Strategies

Amplitude

Learn how to build your startup team with the right traits and focus areas. Discover how Amplitude and Remote help scale the hiring process.

Startups 107
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Who Owns the Product Backlog? A Comprehensive Guide 

ProductBoard

Identifying the owner of the product backlog and understanding their responsibilities is vital for building a transparent and effective product management process. By clearly defining roles and adopting structured practices, your team can ensure better collaboration and a more efficient approach to creating better products.

article thumbnail

Use These Strategies For Monitoring Your Market Rivals

DevelopmentCorporate

Gloria Martinez emphasizes the importance of competitive analysis across various business dimensions—from SEO and social media strategies to customer service and HR practices. By conducting thorough evaluations of competitors’ operations, including their technological tools and marketing tactics, businesses can identify opportunities for strategic improvement, ensuring market leadership and fostering innovation.

article thumbnail

Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

article thumbnail

What Motivates Our Beta Testers?

Centercode

There are a lot of great reasons people become testers. Your testers could be tech early adopters, avid users of your product, or potential customers who happened to come across your beta announcement.

52

More Trending

article thumbnail

I’m done talking about MVP, let’s talk about real products

UX Planet

I’m done talking about MVP, let's talk about real products The concept of MVP is so ambiguous it leads to confusion in product design conversations. When you hear “MVP,” what comes to mind? If you’re a regular person, you’ll probably think about the Most Valuable Player in some sporting match. However, if you’re reading this, you’re likely thinking about the famous (or infamous?

article thumbnail

A product management framework for building successful wearable products

Mind the Product

Learn to craft user experiences, navigate technical constraints, prioritize battery life, and ensure data privacy. With insights on market trends and user behaviors, discover strategies to drive product adoption and succeed in the rapidly growing wearable product landscape Read more » The post A product management framework for building successful wearable products appeared first on Mind the Product.

Framework 208
article thumbnail

How To Prepare For And Ace Your First PM Interview: The Basics

The Product Manager

Don't stress about your next PM interview. With these pro tips, that offer letter is in the bag! The post How To Prepare For And Ace Your First PM Interview: The Basics appeared first on The Product Manager.

article thumbnail

ONE THING on Org Charts

Product Culture

The reporting org chart isn’t the influence org chart. Whether you are coming into a new company or pondering your current one, thinking about your organization’s decision-making culture will help you understand how many people you need to involve in decisions and how much input is expected. Subscribe to my weekly Nano-letter: Sign Up Subscribe to One Thing Weekly Name * First Name Last Name Email * Our Privacy Policy * You can change your mind at any time by clicking the unsubscribe link in the

Naming 52
article thumbnail

Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

article thumbnail

Join 3 Free Product Discovery Webinars in May 2024

Product Talk

In May, I’ll be hosting three webinars. If you are working on your discovery habits, check out the lineup and come join one. May 6 – Opportunity Solution Trees: Overcoming the Most Common Mistakes In this one-hour webinar, I’ll cover the most common mistakes teams make when getting started with opportunity solution trees and how to overcome them.

article thumbnail

Getting real with Jobs to Be Done – Bob Moesta (CEO & Founder, The Re-Wired Group)

Mind the Product

Bob Moesta, who developed the approach alongside Harvard Business School's Clayton Christensen - to really get into the approach. Read more » The post Getting real with Jobs to Be Done – Bob Moesta (CEO & Founder, The Re-Wired Group) appeared first on Mind the Product.

article thumbnail

How To Keep Your Product Enhancement List to 12-ish Items

Product Management University

When it comes to managing your product enhancement list, there’s one thing you know for sure. The list is going to grow a lot faster than you can deliver the enhancements. Managing the product enhancement list is one of the most frustrating parts of your product manager job. There are so many perspectives and so many ways to justify the priority of any one feature over others.

article thumbnail

How Perplexity builds product

Lenny Rachitsky

👋 Hey, Lenny here! Welcome to this month’s ✨ free edition ✨ of Lenny’s Newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. If you’re not a subscriber, here’s what you missed this month: The secret to Duolingo’s exponential growth How to accelerate growth by focusing on the features you already have How AI will impact product management How to make an impact in your first 90 days

article thumbnail

Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

article thumbnail

A Guide to Customer Retention: Importance, Strategies & Metrics

Userpilot

Customer retention is vital for product success and business profitability. Why? That’s one question we discuss in the article. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. Let’s dive right in! TL;DR Customer retention is the ability to keep your customers actively using their products.

article thumbnail

How to lead product platform teams?

Mind the Product

Gain insights into how to lead a product platform team. Learn about the learning from the challenges faced. Read more » The post How to lead product platform teams? appeared first on Mind the Product.

article thumbnail

How Amplitude Uses Amplitude to Build Data-Informed Growth Strategies

Amplitude

Discover how the Amplitude growth marketing team uses Amplitude to focus on key acquisition, retention, and monetization goals.

article thumbnail

Twitter’s former Head of Product opens up: being fired, meeting Elon, changing stagnant culture, building consumer product, more | Kayvon Beykpour

Lenny Rachitsky

Brought to you by: • Enterpret —Transform customer feedback into product growth • OneSchema —Import CSV data 10x faster • Heap —Cross-platform product analytics that convert, engage, and retain customers — Kayvon Beykpour was the longest-serving head of product at Twitter and was GM of Twitter’s consumer division until the platform was acquired by Elon Musk.

article thumbnail

Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

article thumbnail

How to Perform User Needs Analysis For SaaS

Userpilot

What’s the best way to ensure your product hits the right chord with users? A user needs analysis conducted with product analytics data lets you build products that address user pain points and exceed their expectations. In this article, we dig deeper into what user needs analysis is and how you can get started with it. TL;DR User needs analysis refers to using various techniques to understand users’ aspirations, goals, and pain points.

article thumbnail

Top product management reads in April

Mind the Product

From a look of Marty Cagan’s new book and why it’s caused an upset online to a case study on using artificial intelligence to crack down on fraudulent listings, here’s a look at our top reads in the past month. Read more » The post Top product management reads in April appeared first on Mind the Product.

article thumbnail

Top Trends to Consider in Agile Product Manufacturing

Gocious Blog

The nature of a trend is that it's new, novel, and promoted across the industry, but is it worth implementing? The vast range of product complexity in manufacturing means that no two organizations will adopt the same process. Evaluating each trend and considering whether it's worthwhile for your company to test or ignore is important. Let's discuss some of the current trends in Agile product development for manufacturers of physical goods and whether they're worth considering for your teams.

Agile 100
article thumbnail

This will make you a better decision maker | Annie Duke (author of “Thinking in Bets” and “Quit”, former pro poker player)

Lenny Rachitsky

Brought to you by: • Vanta —Automate compliance. Simplify security. • UserTesting —Human understanding. Human experiences. • LinkedIn Ads —Reach professionals and drive results for your business — Annie Duke is a former professional poker player, a decision-making expert, and a special partner at First Round Capital.

Travel 115
article thumbnail

Build Your Best Product Strategy: An Action Plan You Can Start Now

As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.

article thumbnail

Marketing Growth Strategy: Definition, Process, Examples, and More

Userpilot

Wondering what a marketing growth strategy is? If so, we’ve got you covered. From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Let’s get to it. TL;DR A marketing growth strategy is a comprehensive business growth approach focusing not only on customer acquisition but also on long-term engagement and retention.

article thumbnail

What (and what not) to expect from a product mentor?

Mind the Product

Discover how to find the perfect coach for your product leadership journey, ensuring expertise, trust, and alignment with your needs.Learn what to expect from the relationship and maximize its impact with actionable tips for effective engagement. Read more » The post What (and what not) to expect from a product mentor? appeared first on Mind the Product.

article thumbnail

Brief Considerations on Design Topics: 20. Interview Logistics

UX Planet

I’ve written in the past on the topic of Job Interviews , and my focus then was on some key recommendations for both applicants and employers, and how can both sides get the best out of this exercise. Since then the job market has shifted quite dramatically, but there are some additional suggestions I’d like to add to what I had previously written. Document everything.

article thumbnail

The Power of Your Network

Ronke PM

Table of Contents What is Networking? What is The Importance of Cultivating a Network? My Own Experience With My Network Final Thoughts As you navigate your life, it's crucial to cultivate a network of people who will inspire, influence, and uplift you. These relationships can be transformative, helping you confidently seize your defining moments.

article thumbnail

B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

article thumbnail

Value-Based Growth in SaaS: Definition, Strategies, and Examples

Userpilot

What is value-based growth? And does it work with the product-led growth model? That’s just a couple of questions I asked Krzysztof Szyszkiewicz and Jakub Jukowski of Valueships , a leading pricing optimization consultancy. From the article, you will learn why you should develop a value-based growth strategy for your SaaS and how to do it. It also provides examples of SaaS organizations that have mastered it and explains how Userpilot can help you follow in their footsteps.

article thumbnail

SUNDAY REWIND: The art of product management with Ken Norton

Mind the Product

This week’s Sunday Rewind is an ask-me anything interview from 2022 with product coach Ken Norton. In it, he answers questions on the importance of soft skills, dealing with imposter syndrome and more besides. Read more » The post SUNDAY REWIND: The art of product management with Ken Norton appeared first on Mind the Product.

article thumbnail

How to Stand Out as a UX Designer in 2024

UX Planet

Explore innovative strategies to distinguish yourself as a UX Designer in a competitive 2024 market.

UX 98