Sat.May 27, 2023 - Fri.Jun 02, 2023

article thumbnail

Product Management Funnel: 7 Funnels PMs Should Track

Userpilot

What is a product management funnel? What are the different funnels that PMs should track? And why do they matter? If you’re after the answers to these questions, you’re in luck, because that’s exactly what we explore in our article. We also look at how you can harness the power of analytics tools to optimize your funnels. Ready to dive in?

article thumbnail

Saying “No” with Confidence: Essential Skills for Product Managers

The Product Coalition

Empowering Product Managers to Navigate Conflict and Drive Success Continue reading on Product Coalition »

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

From LaLa Land to The Matrix: Can AI replace product management?

Mind the Product

In this post Jing Hu looks at the astounding pace of the evolution of AI and how the marriage of human expertise with AI capabilities could potentially revolutionize the way we manage products Read more » The post From LaLa Land to The Matrix: Can AI replace product management? appeared first on Mind the Product.

article thumbnail

Peacetime CPO VS. Wartime CPO

Dragonboat

Ben Horowitz penned an article of Peacetime CEO vs Wartime CEO, in which he called out different approaches needed in leading companies during different times. As we know, when product wins, business has a chance to win; and when product fails, business will fail soon after. It’s not too far of a stretch to apply […] The post Peacetime CPO VS.

Article 98
article thumbnail

Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

article thumbnail

How to increase trust through UX design?

UX Studio

Fundamentally, trust is something that you either have or do not have. Building trust is a complex process that takes time and grows from a dynamic relationship between two parties. Trust is, therefore, relational and involves communication. As a brand or company, design plays a fundamental role in building trust. It is through design that we communicate with our users, either in proper words or with visual clues.

UX 97

More Trending

article thumbnail

Why product management needs more english majors

Mind the Product

What does an English degree offer that's so unique and valuable to the product manager role? Greg Bayer, Managing Director at Silver Ridge Advisors delves into the transferable skills that can be used in the product craft. Read more » The post Why product management needs more english majors appeared first on Mind the Product.

article thumbnail

How to Capture and Manage Customer Needs in Product Development

Gocious Blog

Customer feedback is an important element that should be considered in the product development process. Why? Firstly, it affirms your commitment to your product users, and secondly, it lets them know you are listening.

article thumbnail

438: Product ideas in the real-world metaverse – with David Rose

Product Innovation Educators

What product managers need to know about augmented reality Today we are talking about augmented reality and what product managers and leaders need to know about this rapidly changing field that is becoming part of many digital transformation programs. Our guest has created several products using augmented reality, including a phone-based vision test at Warby Parker, the Neiman Marcus digital mirror that makes trying on and selecting clothes easier, the SalesForce conversational balance table, an

article thumbnail

5 Mistakes to Avoid When Selecting an EOP

AB Tasty

If you’re an e-commerce company, you know better than anyone how important it is to optimize your website and have the best possible user experience. You’ve heard about experience optimization platforms (EOPs) and how they can improve your website’s performance, enhance customer loyalty and increase order size.

article thumbnail

Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

article thumbnail

How to turn factories into gardens – Assaph Mehr on The Product Experience

Mind the Product

In this week's podcast, we had a conversation with Assaph Mehr, a product leader and coach, who shared insights into the analogy of transitioning from a feature factory to a garden. Join us to learn how to adopt a gardener's mindset as a product manager, inviting people in, creating new attractions, and ensuring the consistent quality of your garden for your customers throughout the year.

article thumbnail

Tackle Complex Problems: What Product Managers Need to Do

The Product Coalition

And the six reasons blocking us from achieving high impact Continue reading on Product Coalition »

article thumbnail

Kick Off Proactive Research with Question-Gathering Workshops (+ Guide)

dscout People Nerds

Instead of prioritizing one-off requests, bring multiple departments together with a workshop designed for long-term impact.

Workshop 105
article thumbnail

How to Create a Persona in 4 Steps: A Guide with Template & Examples

Userpilot

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. They help you decide what product or service to prioritize, streamline your advertising and marketing, and better connect leads with their goals and pain points. Put simply, user personas impact your entire business model.

article thumbnail

Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

article thumbnail

A case study: Product Hunt launch strategy — how we made it to the top 5 products 3 days running

Mind the Product

Launching on Product Hunt can be a great way to generate interest in your product. Here Ksenia Khriptovich describes her experiences of launching the Nitro translation service on Product Hunt and offers some tips for those trying to do the same. If you’re looking for a platform to generate interest in your product, look no Read more » The post A case study: Product Hunt launch strategy — how we made it to the top 5 products 3 days running appeared first on Mind the Product.

Strategy 161
article thumbnail

Can Adobe Make a Master Move to Capture Chatting with Documents?

The Product Coalition

Era of interactive, conversational documents is just around the corner, ready to transform the way we search, learn, and work. The corporate landscape is teeming with PDF documents. In the realm of clinical trials, for instance, the lion’s share of documentation is stored in this format. The same is true for product manuals, the latest scientific research papers, and a multitude of other knowledge resources.

Document 130
article thumbnail

How to Bridge Communications Between Hardware and Software Teams

Gocious Blog

From cell phones to cars and smart fridges to pet feeders, software is increasingly finding its way into hardware products. As a result of this growing trend, manufacturers need to integrate software features into their products to provide more user-friendly, customizable options to satisfy the needs of their customers.

article thumbnail

15 Customer Experience Survey Best Practices For Collecting Valuable Feedback

Userpilot

When it comes to customer experience survey best practices you have to consider the timing, placement, wording, and the right audience segments, among other things. In this article, we’ll share 15 of our survey best practices to help you factor in the aforementioned and make the most of customer feedback. TL;DR A customer experience survey is a questionnaire designed to help a business capture customers’ thoughts and feelings about a product.

article thumbnail

B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

article thumbnail

Product management and fatherhood

Mind the Product

Does being a parent make you a better product manager and vice versa? Titus Chereches thinks so, and here he explains why My wife Adnana and I are blessed with two lovely children: Ravi, who is three, and Lucas, who is six months old. Our days and nights are full and we try to cherish Read more » The post Product management and fatherhood appeared first on Mind the Product.

article thumbnail

Cloud Service Platforms: What Software Teams Need To Know

The Product Coalition

A thing to define: AWS vs AZURE vs Google Cloud AWS, Azure and Google cloud platforms are the top of mind cloud service platforms in recent years, yet many software development start-ups do not have the ability to distinguish them. First of all, let’s explore what these cloud service platforms really mean. About Amazon Web Services (AWS): Cloud service platform for startups Amazon’s AWS (Amazon Web Services) is a cloud computing platform that includes infrastructure-as-a-service (IaaS), platform

article thumbnail

Are you Solving Customer Problems or Just Building Features?

ProductPlan

When your product can do more than it could do before, that sounds like a good thing. Added functionality, new capabilities, a more robust feature set…these are the talking points product marketers salivate over and executives search for on product roadmaps. But are you solving for actual customer problems? In the never-ending race to ship out product updates to keep up with—or ideally, stay ahead of—the competition, it’s easy to get caught up in the flurry of activity and become a feature facto

article thumbnail

How to Choose CDP Tools: A Guide + Alternatives

Userpilot

Understanding how to choose CDP vendors that help you harness data, make the most of the insights you gather, and drive growth is a tricky challenge. In this article, we’re going to unpack what a customer data platform (CDP) is, explore the best tools out there, and share a few attractive alternatives. Let’s get into it! TL;DR A customer data platform is a tool enabling you to collect, manage, store, and analyze data, which ultimately helps you better understand customer behavior.

article thumbnail

4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

article thumbnail

Innovating in leadership with Janice Fraser

Mind the Product

Janice Fraser is an Author, speaker and innovation leader who has been in the digital landscape for over two decades. We caught up with her this week to talk about her journey into leadership and what he’ll be speaking about at #mtpcon San Francisco 2023 on June 14. Read more » The post Innovating in leadership with Janice Fraser appeared first on Mind the Product.

article thumbnail

Why Are Customer Acquisition Cost and Lifetime Value Important to Calculate?

The Product Coalition

Photo by Patrick Tomasso on Unsplash You’ve heard it before: Customer acquisition cost (or CAC) and customer lifetime value (or LTV) are some of the most important metrics to track in business. Even in product management, the amount it costs to convert a new customer will impact your product’s marketing, price points, and overall roll-out strategy.

article thumbnail

How to Start a Nonfiction Book to Educate, Inspire, or Influence Your Ideal Reader to Act

Johanna Rothman

Many nonfiction writers start books with outlines. I'm not big on outlines because they shortcut the writer's thinking. ( Nonfiction writers think and learn as they write.) However, some writers go off on tangents without outlines. Or, some writers (raises hand) are prone to put everything she ever learned about this topic into one book. Either of those problems make it difficult to finish a book before the writer dies.

article thumbnail

Infographic: 5 common mistakes that lead to product disconnect

ProductBoard

Effective cross-functional collaboration is crucial for product managers as their work goes beyond just managing products. They also play a pivotal role in driving business and customer outcomes by working closely with their customer-facing peers. The success of any business depends heavily on the ability of EPD and GTM teams to work closely together in order to bring new products and features to.

article thumbnail

Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

article thumbnail

Top product management reads in May

Mind the Product

AI, chatbots and ChatGPT have dominated our postings this month, as we assimilate the implications of machine learning technology on our daily lives and our work. Here’s a roundup of the most-read posts on the Mind the Product blog in May. Read more » The post Top product management reads in May appeared first on Mind the Product.

ChatGPT 155
article thumbnail

How to Measure Product Adoption: 12 Metrics to Track

Userpilot

Not sure how to measure product adoption or what metrics to track? Product adoption is key to creating loyal users for your SaaS and it’s important to track it regularly. In this article, we’ll explore how to measure product adoption and twelve key metrics that can provide valuable insights into product adoption. TL;DR Product adoption refers to the process by which customers integrate a new product into their daily lives or business operations.

article thumbnail

The Psychological Toil of Working With Tech.

The Product Coalition

Tech impacts our mental health in more ways than we care to admit, and we need to talk about it.