Sat.Feb 06, 2021 - Fri.Feb 12, 2021

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Product backlog keeping you up at night? Throw it away.

UserVoice

What would you say if I told you that your product backlog is hindering your product and engineering teams from building the software your customers actually want? What if I said that by eliminating your backlog entirely and beginning each development cycle with a blank page you will reap tremendous benefits? It turns out, the majority of the time and energy spent in your backlog is wasteful and a.

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Why You Might Need a Humor Audit: the Benefits of Laughter

Nir Eyal

The post Why You Might Need a Humor Audit: the Benefits of Laughter appeared first on Nir and Far.

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To Build, Or To Buy? A Modern Product Manager’s Perspective On A Classic Problem

ProductCraft

Engineering time is one of your company’s most valuable resources—and as a product manager, it’s on you to use it wisely. Chances are you’re already well versed in the classic build vs. buy dilemma, relying on quantifiable insights about your customers, product, and team to decide when to invest those precious engineering resources in a. Read more » The post To Build, Or To Buy?

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Why There’s No Single “Right” Way to Do Discovery: Part 1

Product Talk

A few months ago, fellow Product Talk coach Hope Gurion and I sat down to discuss why there’s no single right way to do discovery. In this first conversation in the series, we discussed three guiding principles of continuous discovery: building a collaborative decision-making model with the product trio, externalizing your thinking, and focusing on outcomes.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Why You Should Have a Customer-Centric Goal for Product Adoption

Mind the Product

Chances are you’re already measuring your product adoption in one way or another. It may be daily or monthly active users, or something more specific for your type of product. After speaking with many SaaS companies we found out that usually when it comes to adoption, many teams don’t take it further than setting up [.]. Read More. The post Why You Should Have a Customer-Centric Goal for Product Adoption appeared first on Mind the Product.

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The Must-Read Book List for Building New Product Ventures

The Product Coalition

We’re kicking off a new venture with an enterprise tech product at its core. I’m eager to see the founding team we’ve put together succeed, so I’ve put together a list of books that contain the ideas that I’ve found most useful for a new product venture at this stage (getting from 0.1 to 1). Putting together the list was harder than I thought. I wanted to keep the list short and focused enough that it was digestible and usable as fast as possible, also broad enough to cover the key ideas the tea

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SWOT Analysis | How to Give Your Product Portfolio a Good SWOT

Product Management University

SWOT analysis is far from a new concept, especially for individual products. In B2B though, assessing your product portfolio’s S trengths, W eaknesses, O pportunities and T hreats should be an annual ritual. Why? It offers a macro view of your portfolio’s performance and provides valuable insights that drive your go-to-market strategy and ultimately impacts your product, marketing and sales investment priorities.

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Goals For Alignment, Not Bonuses

Mind the Product

Goals are important. They can give us a sense of purpose and direction. They aid us in prioritizing where we spend our time. They can empower teams and individuals. They can align us to achieve our most ambitious dreams. Goals can also divide us, be divisive and see people incentivized with conflicting goals and self-serving with individuals fighting [.].

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Shreyas Doshi on choosing, refining, and tracking product metrics 

Mixpanel

Why do smart product teams often build products with mediocre or no impact? Often, the answer is found in the discipline with which a product team measures the product. . Choosing your metrics: metrics categories. When selecting your metrics, you’ll want to consider a few different categories. These categories cover multiple granularities and perspectives that will help you make rigorous product decisions.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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The State of User Research 2021 Report

UserInterviews

The third annual State of User Research report uncovers trends in UXR methods, tools, salaries, and remote work. Includes data from 525 user researchers in 44 countries.

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Business Model Disruption: MrBeast vs McDonalds

Strategyzer

2020 has been an incredibly disruptive year for the restaurant industry with losses of over $240B in the US market alone. Supply chains have been cut, the way people consume and order food has been turned upside down by the pandemic. These constraints also represent an opportunity for businesses to rethink how customers engage, how to mobilize people and resources to achieve faster results and how to leverage new technologies to their advantage.

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How to Crack the Product Manager Career: Advice From Jackie Bavaro

Mind the Product

In this interactive AMA session for Prioritised members, Jackie Bavaro, author of Cracking the PM Career, shares what she knows about effectively managing your career in product. Watch the recording in its entirety or read on for the highlights, including: The Phases of a Product Career Making the Move From Director To VP What People [.]. Read More.

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How to Build an Invention Machine — 6 Lessons That Powered Amazon’s Success

First Round Review

Former Amazon execs Colin Bryar and Bill Carr helped build the "invention machine" that enabled the company to successfully launch everything from AWS to the Kindle. Here, they share granular advice and concrete takeaways for startups looking to alter their own trajectories.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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TEI 321: How product managers can delight customers – with Chip Bell

Product Innovation Educators

Secrets for working with customers to create products they will love. This podcast is getting a new name to better reflect our objective here—helping product managers become product masters. That new name is Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show in your podcast player not as The Everyday Innovator but as Product Masters Now.

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Decoding Amazon’s Working Backwards Process [Book Review]

NextBigWhat

We all must have heard, read about Amazon’s working backwards principle. But beyond the headline, nothing much has been offered in terms of details. How does Amazon’s working backwards process work? What makes an e-commerce company launch hardware products (like Kindle) or an infrastructural service (AWS) that has no relationship with the core business, yet goes on to become a market leader!

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Kanban in a Nutshell

The Product Coalition

Four Principles and Six Practices Continue reading on Product Coalition ».

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How to Build an Invention Machine — 6 Lessons That Powered Amazon’s Success

First Round Review

Former Amazon execs Colin Bryar and Bill Carr helped build the "invention machine" that enabled the company to successfully launch everything from AWS to the Kindle. Here, they share granular advice and concrete takeaways for startups looking to alter their own trajectories.

Startups 136
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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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If You’re Hitting All the Dates on Your Roadmap, You’re Doing It Wrong

ProductPlan

Imagine a product team out for dinner and drinks. They’re celebrating a big win. The product manager , development team, product owner, maybe even a couple of company executives are there. They must have achieved something significant, right? A revenue milestone? Important roadmap deadlines? Reaching a target number of customers? A positive product review in a major industry publication?

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Embracing Change as a Career Advantage by Sara Wood

Mind the Product

In this November 2020 #mtpcon Digital session, Sara Wood, CEO of Kaluza and ex EVP Product of Farfetch, explained how to use change to your advantage as you progress through your career in Product. Watch the 30-minute session in full, or read on for the highlights. Time Moves Forward Sara explains that time and circumstance are [.]. Read More. The post Embracing Change as a Career Advantage by Sara Wood appeared first on Mind the Product.

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Building Great Product Teams: Brent Tworetzky Reveals Lessons Learned

The Product Coalition

Brent Shares Examples of Six Meaningful Lessons Learned as a Product Leader Continue reading on Product Coalition ».

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Shoulder To Shoulder

Mironov Consulting

VPs of Product and VPs of Engineering need a strong, trusting, collaborative working relationship so that their teams can succeed. What does that look like?

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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From “Concept to Cash” – How To Use Value Stream Mapping For Agile Transformation Success

Agile Velocity

Value stream mapping is a common practice in the Agile space because it allows leaders and stakeholders to see where the flow of value delivery is slowing down and exposes opportunities to create better alignment across teams. However, it’s one of those practices commonly exercised after everyone is acutely aware that flow is slow or stagnant. Then it becomes a tool to help diagnose a problem (which is usually when Agile coaches are called in). .

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Discussion of Modern Management Made Easy with Scott Hanselman

Johanna Rothman

I had a terrific time with Scott Hanselman on his podcast, Hanselminutes. Listen to our conversation on Modern Management Made Easy with Johanna Rothman. I started listening to Scott's podcast a couple of years ago. I regularly listen because he: Selects people I've never heard of before. Organizes the interview in ways that clarify the ideas. Makes his guests sound smart.

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Effective Tips For B2B Product Management

The Product Coalition

Let’s start by addressing the obvious; businesses are made up of people. Continue reading on Product Coalition ».

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Built for you: Powerful updates to Series, Banners, Resolution Bot, and more to help you stay personal at scale

Intercom, Inc.

A lot has happened in the last 12 months. The world experienced exponential change and began navigating its way towards the “new normal,” and the way that companies support and engage their customers has rapidly evolved. Here at Intercom, we doubled down on building and shipping features across our conversational support and engagement solutions that would fundamentally shift how our customers communicate with their own.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Amazon’s Product Managers Take On Health Data With Alexa

The Accidental Product Manager

Do customers want to trust Alexa with their health data? Image Credit: Jeff Eaton. The product managers at Amazon have a bit of a problem on their hands right now. They have a popular voice activated device called Alexa that can play music, look up things on the web, add things to a shopping list and a lot of other things all using voice commands – no typing, no screen swiping.

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Is the Freemium Business Model Right for Your SaaS?

Userpilot

The two prevailing schools of thought for the Freemium Business Model are either: Freemium is dead (ok…when was the funeral?) Freemium works depending on certain conditions (some say it might be best to use in the seed stage ). However, our State of SaaS Product Onboarding study we did in 2020 (2021 report coming soon!) found something interesting to add to this debate.

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Want To Beat Competition? Focus on Your Customer Instead!

The Product Coalition

It’s Time To Stop Being Obsessed With Your Competitors. Continue reading on Product Coalition ».