Sat.Aug 28, 2021 - Fri.Sep 03, 2021

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What Companies Seeking Series A Investments and Beyond Should Know About Digital Product – Pt. II

Innovatemap

Despite their hefty news coverage, it’s not just startups that are landing major funding in the U.S. According to Fundz , the mean Series A funding round in 2021 so far is around $22.3 million, thanks largely to “mega-rounds” from somewhat established biotech companies. More common numbers are represented in the median early stage financing numbers (Series A and B) at around $8 million.

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Product Manager Job Rotation With Customer Success – A Win-Win-Win!

Product Management University

Is there any good reason not to have a regular cadence of product manager job rotation with customer success managers? I can’t think of a single one. On the other hand, there are five good reasons why it should happen as a standard operating procedure and three benefits that go beyond both roles. 5 Reasons for Product Manager Job Rotation. 1. Product Managers Are Starting Their Careers in a Huge Deficit.

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Product in Practice: Finding the Best Way to Communicate with Different Stakeholders

Product Talk

Continuous discovery is more of a journey than a destination. You can pick up the habits and fold them into your daily practice, but there will always be room for improvement. Plus, your work environment is always changing, so you’ll constantly need to adapt to your current settings and stakeholders. If your sales team isn’t bought in, for example, they won’t want to sell your new product or feature.

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Best Practices for In-app Messages

Alchemer Mobile

The opportunity to connect with customers has never been greater than when you’re in their pockets. In-app messages help you gather feedback, solve customer problems, and stay on the pulse of customer sentiment in a way other forms of customer messaging cannot. Through in-app messages, you’re able to hear about problems before they make it to the app stores, respond to customers with two-way conversations, and build relationships with your customers through in-app support.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Announcing multichannel transactional messaging: Make sure your customers get the message

Intercom, Inc.

We’re excited to announce that you can now send transactional messages using Intercom, empowering you to send all your customer messages from one easy-to-use platform. And because it’s Intercom, we’ve reimagined what “transactional messaging” looks like. In addition to email, you can now choose from a range of conversational message types – like push notifications, in-product messages, banners – so you can engage and inform your customers in the right place, at the right time, using the channel

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The Flavor Industry Rise As A New Global Food Trend

The Product Coalition

Driven by new global food trends, the flavor industry has grown towards organic and natural ingredients. Ever-changing guest interests lead to demands for the flavor market. Flavor industry: Market overview The global flavor market has experienced dramatic growth in the food & beverage sector in the past few years. The flavor industry has chiefly been influenced by the food consumption of various food and beverages.

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Top 59 Global IT Channel Media Outlets – What MSPs, MSSPs, Resellers, Integrators, and IT Consultants Read

Jay McBain

Out of the 14 different spheres of influence that we track at Forrester, the channel industry trade press ranks near the top. Smart vendors and distributors know that the magic of finding, influencing, recruiting, enabling, and nourishing a top performing channel boils down to three simple questions about partners: What do they read? Where do […].

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Meet the team: Intercom’s PMMs discuss our approach to product marketing

Intercom, Inc.

At a product-first company like Intercom, our product marketing team has always had a crucial role – and over the years, we have often discussed how we approach product marketing. Of course, not all companies go about product marketing in the same way. Some product marketing managers focus on the pre-launch strategy, others on the go-to-market strategy and marketing campaigns for nearly finished products, At Intercom, however, our approach is what we call full-stack product marketing.

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Privacy by design: flipping the script on privacy in product

Mind the Product

For tech giants like Apple and Google, user privacy has traditionally been seen as something to avoid rather than a selling point for their products. However, driven by changing consumer sentiment and mounting political pressure, the same companies that previously appeared to approach privacy as an obstacle are now pushing it to the forefront of [.] Read more » The post Privacy by design: flipping the script on privacy in product appeared first on Mind the Product.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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“Get Off the Floor” and Other Career Advice from Microsoft, Looker, Reddit & Twitter

First Round Review

Nick Caldwell's resume includes an enviable list of companies — Microsoft, Reddit, Looker and Twitter. He shares his biggest lessons from each for a crash course in finding success across different company cultures, scales & functions.

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Top Fintech Companies & Startups Revolutionizing Financial Services in 2021 and Beyond

The Product Coalition

We are witnessing the dawn of next-gen finance. These fintech companies and startups are among the most impactful digital disruptors bringing it to reality in 2021 and beyond. Source: Executium on Unsplash During these tough economic times, many financial innovations were born as the crisis demanded shifts in current business strategies and consumer journeys.

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Keeping the market in mind: What makes product marketing successful at Intercom?

Intercom, Inc.

At Intercom, we believe the best products are built with the market in mind. That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . This isn’t always the case across the industry. Product marketing looks different in every company, but one common trend is that many product marketing managers (PMMs) feel undervalued.

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How I applied my Product Management skills in my transition to people manager

Mind the Product

After seven years working in product, I had the opportunity to become People Manager. Using the skills and knowledge I got over the years working with products, I framed this change in familiar terms that helped me in the transition: SWOT analysis, Vision, Product Lifecycle, Market fit… Whether you’re considering taking a similar step in [.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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A UX Research Crash Course for Founders — Customer Discovery Tips from Zoom, Zapier & Dropbox

First Round Review

Zoom’s Jane Davis answers all of your tricky customer development questions, creating a highly tactical guide for founders flying solo on UX research as they explore startup ideas, validate concepts, iterate on prototypes, and troubleshoot common product problems.

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349: How product managers can and should become innovation choreographers – with Dan McClure

Product Innovation Educators

Create change as a storyteller of the future – for product managers. Today we are talking about how organizations can better support innovators and improve their innovation capability, taking a systems perspective. The work product managers and leaders do is the life blood of organizations, creating innovations that drive revenue and contribute to a sustainable organization.

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How to Create Your Own Team Board Without Spending a Ton of Time or Money

Johanna Rothman

Are you frustrated with your board? Maybe three columns don't offer you enough information. Or maybe you agree with me that teams need to create their own boards. (See the Agile Approaches Offer Strategic Advantage; Agile Tools are Tactics series.) While you're intrigued by how to create your own board, you have zero money to spend. Not to mention your team is frantically trying to progress through all the “tickets” or “PBIs” (Product Backlog Items).

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5 Tips for Product Managers: Membership Only Content Sneak Peek (August)

Mind the Product

Every month, product experts from around the world share their ideas and insights in our Prioritised and MTP Leader content and every month we recap some of their finest tips. So, whether you’re a member who’d love a quick recap or a non-member who’d love a glimpse inside some of our membership content, we’ve got you covered. [.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Rebranding – Bridging the Gap

freshtrax

btrax recently underwent a major relaunch of its brand. There were multiple factors behind this that went beyond just updating the image. In this rebranding, not only the brand elements, but also the company’s vision, cultural values, and services were all redesigned to create a truly new btrax. Background to the Rebranding. As the CEO of btrax and the leader of this project, I would like to share with you the specific reasons and process that led to the rebranding.

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Why Every Company Needs Usability Testing

TryMyUI

Usability tests are a great way to gain knowledge about your customers and clients, which helps marketing teams make higher targeted copy for ads and SEO blogging. The post Why Every Company Needs Usability Testing appeared first on TryMyUI Blog.

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Ask an Expert: Instamojo’s Head of Analytics on data stack philosophy

Mixpanel

As the Head of Analytics at Instamojo , an e-commerce enabler that provides e-commerce solutions to over 1.5 million micro- to medium-sized businesses in India, Ankur Sharma is in charge of all things data—data engineering, strategy, and core data analytics. In this interview, he spoke to us about what’s in Instamojo’s data stack and the philosophy behind it.

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Identifying and multiplying your best customers – Tamara Grominsky on The Product Experience

Mind the Product

We all want more customers—but being able to understand who your best customer segments are, prioritise for them, and then land more of them? That’s a game-changer. We talked with Tamara Grominsky (Unbounce’s VP of Strategy) about some easy-to-implement techniques that will help you do just that. Featured Links: Follow Tamara on LinkedIn and Twitter | Tamara’s Website | Unbounce Segmentation Presentation | Strategyzer’s [.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Trends in Product

The Product Guy

As product management becomes more popular and more professional, there have been an increasing number of folks who may want to look elsewhere. Watch and learn more from product management expert, Benny Reich.

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Stop Thinking About Your Bad Habits! [Do This Instead.]

Nir Eyal

The post Stop Thinking About Your Bad Habits! [Do This Instead.] appeared first on Nir and Far.

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How to Make the Switch from Feature Roadmapping to Outcome-Driven Roadmaps

Dragonboat

Imagine this… You’re a new product operations manager joining a company that’s reached product-market fit, has a few product managers, and a brand new Chief Product Officer who wants to move away from feature-based roadmapping to outcome-driven roadmaps. You’ve read Marty Cagan’s books, “Inspired” and “Empowered” and are now trying to figure out how to […].

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How I got my job in product: Ben Foster, chief product officer at WHOOP

Mind the Product

Ben Foster has more than 20 years of product management experience. He was formerly a senior product manager at eBay, vice president of product at Opower, and chief product officer at GoCanvas. Here’s how he got his most recent job in product as a CPO at WHOOP. Roles and responsibilities Every day is unique, but [.] Read more » The post How I got my job in product: Ben Foster, chief product officer at WHOOP appeared first on Mind the Product.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Updating and Optimizing XaaS Product Roadmaps

TSIA

While XaaS value propositions are different from traditional value propositions, product management practices continue to follow the traditional approach in cloud native and newly transitioned XaaS businesses. The popular frameworks for assessing value and prioritizing the product roadmap make no distinction of or accommodation for the differing business models.

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Amplitude Analytics – Features and Alternatives

Userpilot

Amplitude Analytics is one of the most popular digital analytics tools for SaaS businesses. It offers valuable insights into user behavior to drive growth and enhance your user experience. But is Amplitude the right tool for your company? How does it compare to other analytics tools out there, like Userpilot, Heap, or Mixpanel? This article will help you understand whether Amplitude Analytics is the right fit for you.

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How to build a united front between product and engineering

ProductBoard

It’s well known that companies struggle to get the dynamic right between product and engineering. Pulling from their years of experience in technical leadership, Andrew Lau, CEO and Co-Founder of Jellyfish, and Srinivas Krishnamurti (“SK”), Head of Product at Productboard, divulged their thoughts during a fireside chat on what works and (what doesn’t) when it comes to fostering productive.