Sat.Aug 28, 2021 - Fri.Sep 03, 2021

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What Companies Seeking Series A Investments and Beyond Should Know About Digital Product – Pt. II

Innovatemap

Despite their hefty news coverage, it’s not just startups that are landing major funding in the U.S. According to Fundz , the mean Series A funding round in 2021 so far is around $22.3 million, thanks largely to “mega-rounds” from somewhat established biotech companies. More common numbers are represented in the median early stage financing numbers (Series A and B) at around $8 million.

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Product Manager Job Rotation With Customer Success – A Win-Win-Win!

Product Management University

Is there any good reason not to have a regular cadence of product manager job rotation with customer success managers? I can’t think of a single one. On the other hand, there are five good reasons why it should happen as a standard operating procedure and three benefits that go beyond both roles. 5 Reasons for Product Manager Job Rotation. 1. Product Managers Are Starting Their Careers in a Huge Deficit.

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Product in Practice: Finding the Best Way to Communicate with Different Stakeholders

Product Talk

Continuous discovery is more of a journey than a destination. You can pick up the habits and fold them into your daily practice, but there will always be room for improvement. Plus, your work environment is always changing, so you’ll constantly need to adapt to your current settings and stakeholders. If your sales team isn’t bought in, for example, they won’t want to sell your new product or feature.

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349: How product managers can and should become innovation choreographers – with Dan McClure

Product Innovation Educators

Create change as a storyteller of the future – for product managers. Today we are talking about how organizations can better support innovators and improve their innovation capability, taking a systems perspective. The work product managers and leaders do is the life blood of organizations, creating innovations that drive revenue and contribute to a sustainable organization.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Best Practices for In-app Messages

Alchemer Mobile

The opportunity to connect with customers has never been greater than when you’re in their pockets. In-app messages help you gather feedback, solve customer problems, and stay on the pulse of customer sentiment in a way other forms of customer messaging cannot. Through in-app messages, you’re able to hear about problems before they make it to the app stores, respond to customers with two-way conversations, and build relationships with your customers through in-app support.

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Trends in Product

The Product Guy

As product management becomes more popular and more professional, there have been an increasing number of folks who may want to look elsewhere. Watch and learn more from product management expert, Benny Reich.

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Announcing multichannel transactional messaging: Make sure your customers get the message

Intercom, Inc.

We’re excited to announce that you can now send transactional messages using Intercom, empowering you to send all your customer messages from one easy-to-use platform. And because it’s Intercom, we’ve reimagined what “transactional messaging” looks like. In addition to email, you can now choose from a range of conversational message types – like push notifications, in-product messages, banners – so you can engage and inform your customers in the right place, at the right time, using the channel

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The Flavor Industry Rise As A New Global Food Trend

The Product Coalition

Driven by new global food trends, the flavor industry has grown towards organic and natural ingredients. Ever-changing guest interests lead to demands for the flavor market. Flavor industry: Market overview The global flavor market has experienced dramatic growth in the food & beverage sector in the past few years. The flavor industry has chiefly been influenced by the food consumption of various food and beverages.

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How I applied my Product Management skills in my transition to people manager

Mind the Product

After seven years working in product, I had the opportunity to become People Manager. Using the skills and knowledge I got over the years working with products, I framed this change in familiar terms that helped me in the transition: SWOT analysis, Vision, Product Lifecycle, Market fit… Whether you’re considering taking a similar step in [.

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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Stop Thinking About Your Bad Habits! [Do This Instead.]

Nir Eyal

The post Stop Thinking About Your Bad Habits! [Do This Instead.] appeared first on Nir and Far.

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Meet the team: Intercom’s PMMs discuss our approach to product marketing

Intercom, Inc.

At a product-first company like Intercom, our product marketing team has always had a crucial role – and over the years, we have often discussed how we approach product marketing. Of course, not all companies go about product marketing in the same way. Some product marketing managers focus on the pre-launch strategy, others on the go-to-market strategy and marketing campaigns for nearly finished products, At Intercom, however, our approach is what we call full-stack product marketing.

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Top 59 Global IT Channel Media Outlets – What MSPs, MSSPs, Resellers, Integrators, and IT Consultants Read

Jay McBain

Out of the 14 different spheres of influence that we track at Forrester, the channel industry trade press ranks near the top. Smart vendors and distributors know that the magic of finding, influencing, recruiting, enabling, and nourishing a top performing channel boils down to three simple questions about partners: What do they read? Where do […].

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SUNDAY REWIND: Remember HiPPOs are humans too…

Mind the Product

The HiPPO — the “Highest Paid Person’s Opinion” Over the years, we’ve published content about these creatures — how to train your HiPPO, how to manage your HiPPO — and across the wider web, you’ll find endless posts coming at the topic from the same angle. It’s never particularly positive. For that reason, we’re winding [.

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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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“Get Off the Floor” and Other Career Advice from Microsoft, Looker, Reddit & Twitter

First Round Review

Nick Caldwell's resume includes an enviable list of companies — Microsoft, Reddit, Looker and Twitter. He shares his biggest lessons from each for a crash course in finding success across different company cultures, scales & functions.

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Keeping the market in mind: What makes product marketing successful at Intercom?

Intercom, Inc.

At Intercom, we believe the best products are built with the market in mind. That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . This isn’t always the case across the industry. Product marketing looks different in every company, but one common trend is that many product marketing managers (PMMs) feel undervalued.

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Top Fintech Companies & Startups Revolutionizing Financial Services in 2021 and Beyond

The Product Coalition

We are witnessing the dawn of next-gen finance. These fintech companies and startups are among the most impactful digital disruptors bringing it to reality in 2021 and beyond. Source: Executium on Unsplash During these tough economic times, many financial innovations were born as the crisis demanded shifts in current business strategies and consumer journeys.

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5 Tips for Product Managers: Membership Only Content Sneak Peek (August)

Mind the Product

Every month, product experts from around the world share their ideas and insights in our Prioritised and MTP Leader content and every month we recap some of their finest tips. So, whether you’re a member who’d love a quick recap or a non-member who’d love a glimpse inside some of our membership content, we’ve got you covered. [.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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A UX Research Crash Course for Founders — Customer Discovery Tips from Zoom, Zapier & Dropbox

First Round Review

Zoom’s Jane Davis answers all of your tricky customer development questions, creating a highly tactical guide for founders flying solo on UX research as they explore startup ideas, validate concepts, iterate on prototypes, and troubleshoot common product problems.

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How to Create Your Own Team Board Without Spending a Ton of Time or Money

Johanna Rothman

Are you frustrated with your board? Maybe three columns don't offer you enough information. Or maybe you agree with me that teams need to create their own boards. (See the Agile Approaches Offer Strategic Advantage; Agile Tools are Tactics series.) While you're intrigued by how to create your own board, you have zero money to spend. Not to mention your team is frantically trying to progress through all the “tickets” or “PBIs” (Product Backlog Items).

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Rebranding – Bridging the Gap

freshtrax

btrax recently underwent a major relaunch of its brand. There were multiple factors behind this that went beyond just updating the image. In this rebranding, not only the brand elements, but also the company’s vision, cultural values, and services were all redesigned to create a truly new btrax. Background to the Rebranding. As the CEO of btrax and the leader of this project, I would like to share with you the specific reasons and process that led to the rebranding.

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How I got my job in product: Ben Foster, chief product officer at WHOOP

Mind the Product

Ben Foster has more than 20 years of product management experience. He was formerly a senior product manager at eBay, vice president of product at Opower, and chief product officer at GoCanvas. Here’s how he got his most recent job in product as a CPO at WHOOP. Roles and responsibilities Every day is unique, but [.] Read more » The post How I got my job in product: Ben Foster, chief product officer at WHOOP appeared first on Mind the Product.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Why Every Company Needs Usability Testing

TryMyUI

Usability tests are a great way to gain knowledge about your customers and clients, which helps marketing teams make higher targeted copy for ads and SEO blogging. The post Why Every Company Needs Usability Testing appeared first on TryMyUI Blog.

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Ask an Expert: Instamojo’s Head of Analytics on data stack philosophy

Mixpanel

As the Head of Analytics at Instamojo , an e-commerce enabler that provides e-commerce solutions to over 1.5 million micro- to medium-sized businesses in India, Ankur Sharma is in charge of all things data—data engineering, strategy, and core data analytics. In this interview, he spoke to us about what’s in Instamojo’s data stack and the philosophy behind it.

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Release Notes Template for SaaS

Userpilot

What, how, and where you communicate the latest changes for your SaaS can be a massive source of user engagement. That's where using a release notes template can help you consistently show your users how to get more value out of your product. Think about it — would you rather sign up for a product that has detailed documents for every release or one where you're always left wondering what's new or what bugs have been fixed?

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5 difficult conversations and how to have them

Mind the Product

Sunsetting a product, poor performance, telling leadership something they won’t want to hear — these are all tricky conversations that many of us have to have. Difficult conversations come with the territory when you’re a product leader, so what’s the best way to handle them? In this post, we’re guided by Denise Jacobs, the author [.] Read more » The post 5 difficult conversations and how to have them appeared first on Mind the Product.

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Build Your Best Product Strategy: An Action Plan You Can Start Now

As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.

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How to Make the Switch from Feature Roadmapping to Outcome-Driven Roadmaps

Dragonboat

Imagine this… You’re a new product operations manager joining a company that’s reached product-market fit, has a few product managers, and a brand new Chief Product Officer who wants to move away from feature-based roadmapping to outcome-driven roadmaps. You’ve read Marty Cagan’s books, “Inspired” and “Empowered” and are now trying to figure out how to […].

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Updating and Optimizing XaaS Product Roadmaps

TSIA

While XaaS value propositions are different from traditional value propositions, product management practices continue to follow the traditional approach in cloud native and newly transitioned XaaS businesses. The popular frameworks for assessing value and prioritizing the product roadmap make no distinction of or accommodation for the differing business models.

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Product Analytics Tools 101: The Only Type Of Analytics Tools You Really Need As A Product Marketing Manager

Userpilot

Which product analytics tools should you be using? How many analytics tools do you need? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. If you're looking for answers to the above questions, you're in the right place.