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Tracking relevant product performance metrics allows you to assess how successful your product is at satisfying user needs and achieving business goals. What metrics should you track though? Our guide covers 11 key performance metrics to analyze at different stages of the customer journey. Let’s dive in! TL;DR Product performance metrics are quantitative measurements that provide insights into user interaction with a product and its impact on the product’s and business’s overal
In the past decade, the field of product management has evolved, shedding much of its earlier ambiguity. Yet, it remains a domain rich in depth and diverse verticals. The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Whenever I chat with friends working as PMs in other companies, I’m time and again surprised by how diverse and sometimes different the role is from one organisation to another.
The range of educational possibilities for product managers has exploded in the last few years. We take a closer look at what's available and the best ways to learn. Read more » The post Decoding learning paths for product managers appeared first on Mind the Product.
Airbnb began as a weekend project when the founders sent an email offering their living-room air mattress to hotelless attendees of a major design conference. Facebook started when Mark Zuckerberg built a clone of ConnectU over the weekend and told everyone in his dorm about it. Most of us think we are never ready for what we want: being in a relationship, living in another country, or starting a business.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
What are user insights, and why are they so critical in product development? User insights encapsulate the invaluable data and feedback acquired from user interactions, shedding light on your customer’s preferences, behaviors, and expectations. This not only shapes the development process but also empowers product managers to make informed decisions that resonate with their target audience.
Auto product managers believe that software will control the future Image Credit: JC As product managers, we are generally fairly focused on what we need to do to make our product become a success. As markets and products change and evolve, it can be very difficult for us to lift our heads up and realize that things are now different and so we need to start to do different things.
A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. An efficient and effective design with users’ needs at the center stage encourages product engagement and reduces churn. In this article, we will examine what an effective SaaS UX design is, why it’s important, and the best practices to produce a well-crafted design that works.
Exploring How AI Will Revolutionize Design System Creation, Maintenance, and Usage Design systems are an important part of every product app or website. They speed up the design process and help designers and developers deliver solutions faster. Apart from the use and growth of design systems, the revolution of AI technology is here, and it will affect many places in our design process.
In order to thrive in today’s fiercely competitive market and prevent customer churn, product leaders must proactively establish scalable and standardized product processes that empower teams to quickly solve for fast-evolving customer needs.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
You’ll often hear Teresa say that there’s no single right way to do continuous discovery. Something she might not say as often (that’s just as true) is that there’s no single wrong way to do discovery , either. Because discovery involves changing the way you work on an individual, team, and even company level, it’s all too easy to make mistakes and missteps.
How to become an emotionally fit product leader We are talking about mental health for product managers and leaders—specifically product managers moving into leadership roles and those who are already in leadership roles. We’ll call this emotionally fit leadership. Dr. Emily Anhalt is a psychologist, emotional fitness consultant, and the co-founder and Chief Clinical Officer of Coa, your gym for mental health.
Software development with sustainability in mind is a rising trend in digital spaces. Let’s explore how and why this matters. I would like to thank Tremis Skeete, Executive Editor of Product Coalition, for his valuable contributions to this article's research, development, and writing. I also thank Product Coalition founder Jay Stansell, who has provided a collaborative product management education environment.
This article details how diverse teams drive 45% more revenue from innovation, and intentional design sparks extraordinary ideas. Read more » The post How diverse teams unlock product innovation appeared first on Mind the Product.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
You followed the textbook process for uncovering an unmet market need, justified the financial investment and successfully released product version 1 to market with great success. So, what’s the problem? The problem is you’re just getting started while the majority of your stakeholders are blissfully dusting off their hands thinking it’s done and eager to tackle the next product idea with carbon-copy expectations of success.
This week’s Sunday Rewind looks back to a post that outlines why negotiation is such an important skill for product people to master and at how you can improve your ability to negotiate with confidence. Read more » The post SUNDAY REWIND: Quick read: Learning to negotiate — when, why and how appeared first on Mind the Product.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Above: Many small business figured out the hard way why coupon sites generate worse users Incentive programs often don’t perform The people you attract with referral programs, free trials, coupons, and gamification — folks who are “incentivized” as a broad umbrella category — are usually MUCH WORSE than organic ones. Worse LTVs, worse conversion, less engaged, and so on.
👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. Subscribe now P.S. Don’t miss Lennybot ✨ (an AI chatbot trained on my newsletter posts, podcast interviews, and more) and my new swag store (makes great gifts!).
Your product sells not for its features, but for the value it brings to your customers. Defining the value though is easier said than done. True product value lies in understanding and meeting the deeper, often unspoken needs of customers, beyond just functionality. Here’s a three-step approach to ensure products connect with users on a more meaningful level.
ProductTank Wellington recently hosted an insightful event, "Launching Revolut in New Zealand: The Power of Product Localisation," featuring Georgia Grange, Head of NZ from Revolut. The event delved into Revolut's journey, emphasising the significance of product localisation, achieving product-market fit, and the transition from product roles to senior leadership.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Develop your startup SEO strategy quickly and affordably with 8 SEO tactics. From in-depth market and keyword research to link-building, learn how to drive startup growth.
The manufacturing world is experiencing transformation, with an increasing number of companies adopting agile manufacturing practices. Adopting an agile framework requires a shift from creating fully-fledged prototypes for a specific stage of extensive testing to developing and continuously testing minimum-viable products (MVPs) instead.
In this article, Senior Product Manager, Tom Fox, explores key strategies to align product roadmaps with senior leaders, emphasising the importance of business metrics, stakeholder sign-off, and other important elements. Read more » The post Aligning product roadmaps with senior leaders: A strategic approach appeared first on Mind the Product.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
Do you sit at night wondering how your users interact with your product? Do they like it? Are you confused about using it? You can get the answers you need simply from product management analytics tools. To help you know which tool to use, this article will cover the ten best product analytics tools. TL;DR Product analytics tools analyze user interaction, preferences, and engagement with a product.
One of the biggest challenges of building a product is that your users often don’t know what features they want or need. They just know what outcome they want to achieve by using the product. Even when users think they know what they want, they may not always be right. It’s only after they’ve made a feature request, you’ve shipped it, and they’ve tried it out that they realize, “Oh wait, that’s not the outcome I expected.
Have you ever wondered what Content Designers REALLY do? It turns out it’s not just about typing away! What people think a content designer does What comes to your mind when you hear the words ‘ Content Design ’? When we hear the words ‘Content Design’, it’s common to associate it solely with the words we write and see. However, this narrow view limits us.
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