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Lead the Stakeholders—Don’t Please, Don’t Dictate. As the person in charge of the product, your aspiration should be to lead the stakeholders in order to create value together and achieve product success. In reality, however, some product people either aim to please the stakeholders by saying yes to their requests or by brokering compromises. Others do everything they can to make the stakeholders agree to their ideas and plans.
Have you ever wondered why your Agile practice feels a bit uninspiring? Or why your engineers have become a bit jaded with all this Scrum stuff? Did you know that you might be the reason for this? Something that both fascinates and frustrates me is how the discussions about Agile have flipped from being embraced [.]. Read More. The post Why we Need to Rethink Product Management in an Agile Practice appeared first on Mind the Product.
We love talking about data. As product people, it’s our bread and butter. We’ve previously discussed Product Data Management , and taken a look at some of the best data visualization platforms for PMs. You don’t need to be a data scientist to be a product manager. You don’t need to have any serious data analysis experience to start your product management path.
A/B testing, otherwise known as split testing, is the process of testing two different versions of a web page, feature, user flow, or other resource in order to optimize for a metric or set of metrics (often conversion rate). Multivariate tests are run with a higher number of variables and generally provide deeper insight on how to optimize your page.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
There is no monopoly on good product ideas. They can come from many places. A competitive analysis provided by the marketing team could highlight new opportunities to differentiate the product. A sales request to add a new feature for a customer could contain an insight that would improve the product for everyone. Technical feedback from [.]. Read More.
It’s no secret that we’re in the middle of the Product-Led Era – aka – your user finds your product, signs up, checks it out, and decides if it’s doing the job for them or not. Now – from the minute the potential user hits the ‘sign up’ button (or even earlier!) – the clock is ticking for you. You need to somehow convince them that your product is the best candidate for them to do what they need to do.
It’s no secret that we’re in the middle of the Product-Led Era – aka – your user finds your product, signs up, checks it out, and decides if it’s doing the job for them or not. Now – from the minute the potential user hits the ‘sign up’ button (or even earlier!) – the clock is ticking for you. You need to somehow convince them that your product is the best candidate for them to do what they need to do.
I’m going to answer this age-old question so you can be clear about where you sit in the company. Continue reading on Product Coalition ». technology product-owner startup product-management agile
It’s been a mere three months since the United States followed suit with many other countries in locking down the country in the fight against the pandemic spread of COVID-19. Today, the world is slowly navigating reopening with a plethora of stipulations and caveats. Our day-to-day lives are going to be radically altered for the […]. The post Analysis of Digital Crisis Design: How to Create an Optimal Customer Experience & Why it Matters appeared first on EMERGE | Digital Product Age
Restaurants are looking to empty malls to boost their deliveries Image Credit: Lou Stejskal. With the arrival of Covid-19, the world of restaurants has been turned upside down. Restaurant product managers are scrambling to change their product development definition and find ways to keep the doors (virtually) open even as their customers are being urged to stay home.
Market analysis is one of the first and most important steps in the success of any business, large or small, products and services. It offers a clear definition of WHO your target customers are, WHAT they value, WHY, and the competitive landscape you’re navigating. It also quantifies the revenue opportunities afforded to your business on an annual basis.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
Consultant, coach and trainer Adrian Howard has, over the years, seen many organisations attempt to implement Objectives and Key Results (OKRs), generally in response to a sense that “everything is wrong” and with a hopeful attitude of “these seem simple and clear”. In this MTP Engage Manchester talk, he explains how to write OKRS that, [.]. Read More.
How video directors think about creating effective videos can help product managers create better products. Some of the best product management lessons come from unexpected places, and I enjoy finding them. This interview is a perfect example. Current Resident is the name of a creative video production group in Minneapolis, Minnesota. I think of them as video storytellers.
?. We want to share our disgust, anger, and sadness at the killing of George Floyd, and with the decades of injustice and brutality that this time has brought into sharp relief. To our friends in the Black community, we stand with you, and will never tolerate your mistreatment. — Intercom (@intercom) June 2, 2020. We’re very conscious that we have a lot of work to do around diversity and inclusion at Intercom, and we have not always been where we want to be in that regard.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
Guest Post by: Daniel de Repentigny (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Shobhit Chugh]. Every day follows a similar routine; wake up, check your phone, go to work, go from meeting to meeting and fit in any unallocated time with whatever fire came up that day, go home, repeat. The repetition and the structure provides comfort for me.
One of the critical skills never mentioned in the job description is being a great meeting facilitator. We’ve all been thrust into the situation of trying to wrangle a room full of people into working together to create a strategy, generate a plan, or get past a roadblock. Elena Astilleros has been there, too – [.]. Read More. The post The Invisible Leader: Facilitation Secrets – Elena Astilleros on The Product Experience appeared first on Mind the Product.
The communications industry is facing a perfect storm of converging forces, from COVID-19 to the rise of influencer marketing and even AI. At Forrester, we research around 10,000 global technology vendors that utilize indirect sales and often get asked about the value of PR in the channel. A trend that is affecting many channel leaders […].
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Innovation sometimes appears between the lines In today’s world, we are bombarded with people telling us that we need to be productive all the time. We need to have a perfect calendar and perform meetings very effectively and the list goes on and on. All of this is very important. There are many hours during the day that being productive can improve your outcome and save you many hours of work.
Bubbles are the enemy of a good product. They form the boundaries that limit our perception of reality and limits the ability to come to conclusions. In this ProductTank Toronto talk, Jeremy Bailey, now Head of Experience at Freshbooks, shares with us a story of how we can strive to make our products more inclusive. [.]. Read More. The post Inclusivity: Talking Up in UX by Jeremy Bailey appeared first on Mind the Product.
Competition for attention spans in the gaming industry is fierce. One of the driving forces is the speed of growth in the sector, especially due to COVID-19’s shelter-in-place measures. Analysts predict that lockdown measures will yield higher consumer spending on games, with a 13.3% year-over-year growth in 2020. If you’re on a marketing team at a gaming company, you need to prepare for this shift with insight into your full customer lifecycle from acquisition to product engagement.
Continuing education plays a crucial role in long-term career success in just about any profession. Product management is certainly no exception. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment. The good news is that you don’t have to look very far to uncover an enriching learning opportunity.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Benjamin Franklin famously said that there are only two things certain in life: death and taxes. But you can delay death and avoid taxes… Continue reading on Product Coalition ».
In her Mind the Product APAC talk, Dian Rosanti, SVP Product at Gojek, describes how she and her team set themselves up for success during the COVID crisis. You can watch Dian’s talk in full or read on for a detailed overview. Her key points include: Reacting to uncertainty Staying effective whilst distributed Self-care during [.]. Read More. The post Product Management in the Time of Corona by Dian Rosanti appeared first on Mind the Product.
One of the biggest advantages of building a corporate startup is having access to the abundance of resources and technical know-how that a typical startup would not have access to. Yet, we often see companies do not have a clear policy for how innovation teams can leverage key assets within the core business.
Leo now makes a difference between pharma drugs and recreational drugs. We heard from lots of biopharma users that the Drugs topic could be improved and clarified, considering the different meanings it has. We are excited to announce that you can now prioritize either pharmaceutical drugs or recreational drugs. We have taught Leo to understand if an article is about pharma drugs or recreational ones to improve the relevance of his prioritization.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
Below are my comments to our employees on recent events. I thought it was important to share it with our customers and the community. We are in unprecedented times. Not only are we fighting a major pandemic accompanied by historically high levels of unemployment, we are actively engaged in an ongoing, long-term struggle against bigotry and hate. Extreme nationalism, religious intolerance.
Time and again, folks have used product analytics tools to better understand their customers. Businesses use analytics to determine product health, improve the customer experience, test product-market fit, and ensure that they are making the right investments with limited time and resources. The bottom line is that product analytics enables you to accelerate the growth of your business.
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