Mind the Product
JULY 31, 2024
Pivots, those shifts in direction in pursuit of a vision, are part of life for any business. We look at why businesses pivot and talk to the team at women-first dating app Bumble about their recent work to evolve the app's user experience Read more » The post Pivotal moments: What to do when it’s time to pivot appeared first on Mind the Product.
The Product Guy
JULY 30, 2024
Product-Led Growth (PLG) is a powerful strategy that has revolutionized the SaaS and tech industries. By placing the product at the center of the growth strategy, PLG drives customer acquisition, conversion, and retention through exceptional product experiences. This article explores the core principles of PLG, its benefits and challenges, and provides real-world examples to inspire new ideas and insights.
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Gocious Blog
JULY 30, 2024
The structure of an organization defines its hierarchy, communication flow, and allocation of responsibilities, fundamentally shaping its efficiency and effectiveness. A well-designed organizational structure is crucial as it directly influences decision-making processes, operational efficiency, and employee morale. An optimal structure not only supports the strategic goals of the organization but also enhances its ability to adapt to changing market dynamics and external pressures.
Userpilot
AUGUST 1, 2024
Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. In this article, we explore the key steps product managers follow to create a successful product marketing strategy, including some successful real-world examples. Let’s dive in!
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Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Lenny Rachitsky
JULY 30, 2024
👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. For more: Best of Lenny’s Newsletter | Hire your next product leader | Podcast | Lennybot | Swag Subscribe now Q: What trends are you seeing in how incumbents are pricing AI features and products?
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
The Product Manager
JULY 31, 2024
Looking to up-skill, network, and experience the magic that happens when you bring marketing pros together? Here are the top product marketing communities I recommend you join in 2024. The post 8 Best Product Marketing Communities To Join In 2024 appeared first on The Product Manager.
People-First Product Leadership
JULY 30, 2024
I’m a facilitator for the Women in Product Career Clarity program. We held an exploratory call on July 17th to announce the program and answer any questions. When prompted to share what led to their interest, attendees’ answers ranged from “I’ve just been laid off” to “I don’t feel valued at work” to “My career is not advancing” There is so much amazing product talent in the market.
Business of Software Conference
JULY 31, 2024
It takes two to tango. In the case of succeeding a company, it takes a lot of crew. Success in today’s fast-paced business world demands a collective effort. It’s overwhelming for one person or select a few to get ahead and shoulder the entire weight of keeping a company competitive. One strategic way to uphold is to send your team together in conferences.
Nir Eyal
JULY 29, 2024
See if you can relate to Sarah. She’s a software engineer who loves her job—except for her manager, Tom. To Tom, everything is a crisis worthy of interrupting Sara, even when she’s trying to focus on her work. One morning, while Sarah was coding a critical feature, Tom called and asked her to drop everything to help with an urgent report for the CMO.
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Alchemer Mobile
AUGUST 2, 2024
Understanding customer experience (CX) isn’t just a strategy—it’s a superpower. Customer experience metrics illuminate the path to customer satisfaction, loyalty, and ultimately, success as an organization. From the classics like NPS and CSAT to new innovative ways brands are measuring CX, each measurement offers a unique perspective on how well your organization currently meets customer expectations.
Mind the Product
AUGUST 1, 2024
Learn how to combat the us versus them mentality in the workplace to foster collaboration, innovation, and a positive company culture Read more » The post Navigating the ‘us vs. them’ mindset in product management: Practical strategies appeared first on Mind the Product.
The Product Manager
JULY 31, 2024
Here are the top product marketing newsletters that offer valuable insights, updates, and strategies for reaching existing and prospective users where they are. The post 14 Product Marketing Newsletters To Read In 2024 appeared first on The Product Manager.
Userpilot
JULY 29, 2024
Carrying out a competitive analysis can give your product an edge that may disrupt your industry and impact your bottom line. This article will help you conduct your own by providing you with a competitive analysis example and some templates. TL;DR Competitive analysis involves studying rivals' strengths and weaknesses to improve business strategies and stay ahead in the competitors' market.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Alchemer Mobile
AUGUST 2, 2024
Understanding customer experience (CX) isn’t just a strategy—it’s a superpower. Customer experience metrics illuminate the path to customer satisfaction, loyalty, and ultimately, success as an organization. From the classics like NPS and CSAT to new innovative ways brands are measuring CX, each measurement offers a unique perspective on how well your organization currently meets customer expectations.
Mind the Product
AUGUST 2, 2024
Learn how product ops enhances product environments with practical advice and real experiences from ManoMano. Read more » The post Product ops is the fuel of your product environment’s health – my feedback after two years of doing it. appeared first on Mind the Product.
Product Innovation Educators
JULY 29, 2024
Outcome-Driven Innovation – for Product Managers Watch on YouTube [link] TLDR Tony Ulwick, creator of Jobs-to-Be-Done, introduces Outcome-Driven Innovation (ODI), a revolutionary approach to product management. ODI shifts focus from generating ideas to understanding and addressing customer needs, leading to more successful products and innovations.
Userpilot
JULY 29, 2024
Looking for the best customer success management software to power up your product growth strategy, but you are overwhelmed with so many options in the market? We’ve got you covered! We know it can be daunting to pick just one tool, that’s why we’ve created this listicle and compared 10 top tools and their features side by side, helping you make a faster decision.
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In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
Agile Velocity
JULY 31, 2024
“There’s nothing we can’t do if we work hard, never sleep, and shirk all other responsibilities in our lives.” – Leslie Knope , Parks and Recreation While that may have worked for Leslie in Pawnee, Indiana, most people in 2024 are looking for something slightly different in their workplace… they’re looking for happiness and belonging. Employers are also looking for happy employees – unhappy employees cost North American businesses over $350 billion last year in lost productivity.
Mind the Product
JULY 31, 2024
As we settle into the summer period and the second half of the year, it’s the perfect time to dive into product management books that can help build your skills and broaden your understanding of the product craft. Some of these books are hot off the press, being released just this year, whilst others are recommendations Read more » The post Product management books to read this summer and beyond appeared first on Mind the Product.
Gocious Blog
AUGUST 2, 2024
With platform organizations, having a clear and cohesive strategy is paramount for success. Navigating complex product configurations, aligning cross-functional teams, and maintaining transparency across diverse stakeholders can be challenging. This is where roadmapping software for complex products come into play.
Userpilot
JULY 29, 2024
Product development is a lot like building a house: you need a solid blueprint. And that’s why it’s necessary to adopt the right product management frameworks (the blueprint!) to guide product teams at every stage. The result? Top-notch products. So, which product management frameworks should your team use? In this article, we’ve outlined an extensive list to help inform your product strategy.
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Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
AB Tasty
JULY 31, 2024
Optimally designed online shopping categories can increase sales. This long-term, strategic approach is often referred to as e-commerce category management. In this article, you’ll learn more about what’s involved in achieving an effective approach. You’ll also discover how digital marketing plays a role. We’ll go over how to implement an easy-to-follow 8-step strategy for maximizing engagement and sales.
Mind the Product
JULY 28, 2024
What are key experience indicators and how and when do you use them? This week’s Sunday Rewind gives you the lowdown Read more » The post Sunday Rewind: Key experience indicators for product managers by Tomer Sharon appeared first on Mind the Product.
The Product Coalition
JULY 31, 2024
Let’s compare product management challenges and opportunities across different tech environments.
Userpilot
JULY 27, 2024
Wondering how data-driven customer segmentation can help your SaaS product grow? That’s one question that we tackle in the article. You will also see different examples of user segments and learn how to implement your segmentation strategies with Userpilot to improve customer engagement. Ready to get started? TL;DR Data-driven customer segmentation involves dividing your customer base into sub-groups sharing certain characteristics, like age or survey responses.
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Amplitude
JULY 30, 2024
Learn the importance of a well-designed product strategy and how to build yours.
Mind the Product
JULY 31, 2024
Exciting news – we’ve launched our new video library! As we promised back in March when we announced our brand refresh, we’re continually making it easier for you to access our trove of amazing content on Mind the Product. Our library includes over 1,000 videos, including talks from product wizards like Marty Cagan and Tim Read more » The post Our new video library is live!
The Product Coalition
JULY 27, 2024
The role of Product Management has dramatically transformed over the past two to three decades. Today, it stands at a crossroad, facing new challenges and uncertainties. To dive deeper into this topic, we spoke with John Zilch, a passionate product leader with over a decade of product experience in various product roles. John’s journey in Product Management is insightful and inspiring.
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