The Link Between Sleep and Effective Leadership
Lead on Purpose
FEBRUARY 19, 2018
Guest post by Jenn Clark A survey revealed that out of 180 business leaders, four out of 10 do not get enough sleep at least four nights a week.
Sat.Feb 17, 2018 - Fri.Feb 23, 2018
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Move fast and optimize for the long term
Intercom, Inc.
FEBRUARY 19, 2018
As a student of engineering you’re incentivised to write a lot and to read a lot. You’re expected to solve many well understood, discreet, simple problems, on paper, on sunny afternoons in late May and early June. This kind of learning has its place – it encourages discipline of thought and allows you to develop certain important muscles that will be useful for later – but to be successful as product engineer , you’ll also need to master a bunch of different skills.
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The Secrets of Highly Successful Products: The Sales Discovery Call
The Secret PM Handbook
FEBRUARY 20, 2018
When the sales team has the right product knowledge, they will be much more successful. Which means they sell a lot more of your product. This starts from the first call with the prospect. If a sales person asks the wrong questions during that first call…. … then even a good prospect can turn into total loss. But, ask the right questions …. … and the chances of closing them go way up!
Flipping the Script as a PM: Turning Customers into Evangelists – Thursday, February 22 | 6:30 – 9:30pm
bpma ProductHub
FEBRUARY 17, 2018
BPMA Event – Flipping the Script as a PM: Turning Customers into Evangelists. Thursday, February 22 | 6:30 – 9:30pm. Is your roadmap stuck chasing feature parity? How do you position your product & feature set in a way that allows you to uniquely meet your customer’s needs and stay ahead of the competition? The concepts presented in CEB’s book “The Challenger Customer” are gaining a lot of traction in the marketing world.
Your Guide to Product Management Interviews: Top Questions with Answers
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Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
What Happens When you do User Discovery After Market Traction
Mind the Product
FEBRUARY 22, 2018
I recently had a call with the CEO of a company that I thought would be a great channel partner for my company. I’d been looking forward to the conversation; we’d convinced a few similar firms to partner with us recently and I was hungry for some momentum. When the call kicked off, I fully expected it would be another win. But… nope.
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Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
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Master the Art of Influence — Persuasion as a Skill and Habit
First Round Review
FEBRUARY 22, 2018
As a product leader at Google and Reddit, Tyler Odean uses persuasion as a tool in his everyday job. Here's what he's learned through experience and research about being influential at work.
Distinction Bias: Why You Make Terrible Life Choices
Nir Eyal
FEBRUARY 19, 2018
There I was, looking at an enormous wall of television screens. Each one flashed the exact same scene? —? a beautiful flower slowly blooming to reveal each petal, pistil, and stamen in exquisite super high definition detail. It was downright sexy. But now it was time to make my choice. Would I buy the $400 […]. The post Distinction Bias: Why You Make Terrible Life Choices appeared first on Nir and Far.
How to Win Your Colleagues Over and Get Their Buy-in
Mind the Product
FEBRUARY 20, 2018
Let’s assume you have a great idea that requires some of your colleagues to take action to move it forward. You introduce it and they agree that it sounds good. A couple of weeks later, you ask how things are progressing and they haven’t had time to start yet. A few more weeks pass… still nothing. Sound familiar? It’s all about buy-in – the difference between just an idea and an idea that gets implemented.
From conversion to retention: industry experts on improving your onboarding
Intercom, Inc.
FEBRUARY 22, 2018
If your product is to survive and your business is to grow, improving your user onboarding must always be top of mind. There are two key reasons for this. First, onboarding is the one thing that every user of your product experiences. Secondly, just as Ruairí wrote recently , your onboarding strategy must adapt over time as your product and business evolve.
Effective Risk Management: Balancing Safety, Compliance, and Opportunity
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Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
E-commerce UX Case Study: Société Store
UX Studio: Product Management
FEBRUARY 20, 2018
I always find starting a project interesting: I will get to work with new people and learn about a new industry. This one, however, was special, because I had to design an online store. Why so special? I had felt excited about e-commerce UX since I bought my first sneakers on eBay. It was such a great experience that I wanted to create a web-store myself.
Our 6 Must Reads for Managers to Give Feedback That Helps People Grow
First Round Review
FEBRUARY 20, 2018
Giving constructive feedback that resonates is extremely difficult. You have to strike exactly the right chord for your words to cause change. Here's the best advice we've seen on how to do that.
Distinction Bias: Why You Make Terrible Life Choices
Nir Eyal
FEBRUARY 19, 2018
Nir’s Note: This post part of a series on cognitive bias co-authored with and illustrated by Lakshmi Mani. Discover other reasons you make terrible life choices like confirmation bias and hyperbolic discounting. There I was, looking at an enormous wall of television screens. Each one flashed the exact same scene? —? a beautiful flower slowly […] The post Distinction Bias: Why You Make Terrible Life Choices appeared first on Nir and Far.
How to Avoid the Trap of Building One-Off Features for Industrial IoT Products
Daniel Elizalde IoT Blog
FEBRUARY 20, 2018
IIoT customers often demand a fully functional, end-to-end solution. And, most products often fall short of “the last mile” to give these customers exactly what they need. To bridge this gap (i.e., close the deal, or satisfy an important customer) Product Teams often agree to develop one-off features for that particular customer. Overall, the Product […] The post How to Avoid the Trap of Building One-Off Features for Industrial IoT Products appeared first on TechProductManageme
Enterprise ABM Marketing Tools: A Marketers Guide
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Are You “Default Ship” or “Default Delay”?
Clever PM
FEBRUARY 22, 2018
A couple years ago I ran across a blog post by Paul Jackson where he mentioned in passing the idea of a tension between “default ship” cultures in relation to corporations versus startups. For some reason, those two ends of a spectrum have stuck with me ever since, and after struggling with some culture change […].
How to Lead an Impactful Research Team
UserInterviews
FEBRUARY 21, 2018
Leading a user research team can be overwhelming. In many organizations the discipline is new and ill-understood. Ashley Tudor brings her vast experience to break down key ways to lead with impact.
3 Ways ClassPass Used Data to Make a Business Pivot
Indicative
FEBRUARY 21, 2018
Sometimes, what you think your customers want doesn’t match up with the data. That’s what drove Payal Kadakia to make a strategic business pivot while running Classtivity. If you haven’t heard of Classtivity, it’s probably because Kadakia changed the company into ClassPass, which now helps people connect to fitness classes around the world.
Less Stress, More Success: Accounting Best Practices & Processes for 2025
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Demystifying Statistics: What is p and what does p < 0.05 mean?
Userzoom
FEBRUARY 20, 2018
Demystifying some of the common questions we get on statistics. The Professional Services team at UserZoom carry out user experience research on behalf of our clients. Alongside designing and building studies we spend a lot of our time analyzing the data, identifying insights, and making recommendations. As part of this process we often talk to our clients about the statistics they can run on the data collected in UserZoom and what insights they can infer.
The 3 Big C’s of Agile Development and Testing
Amir Rozenberg
FEBRUARY 21, 2018
In the age of Agile and Digital Transformation strategies, every brand is looking to set themselves apart. In order to excel strategically in the implementation of your digital transformation you need to be offering services to end users on their terms, on their devices, at their convenience, streamlining and differentiating features. On top of that, end users expect everything to look great, work perfectly…quickly.
How Microsoft uses Amplitude to help Office 365 users be more productive
Amplitude
FEBRUARY 22, 2018
Investing in a new product is a risk. How do you prove it will be successful? How do you measure ‘success’ in the first place? These are just some of the questions the Workplace Analytics team has grappled with as it establishes itself within the Office 365 brand. MyAnalytics: a Productivity Tool Within Office 365. MyAnalytics and Workplace Analytics are a family of new products within the Microsoft Office 365 offering to help information workers spend their time more effectively.
Managing Sales Requests and Changing Priorities
Pragmatic Marketing
FEBRUARY 21, 2018
How do you deal with one-off feature requests from sales that are supposedly deal breakers? Have you noticed that car salespeople always sell what they have on the lot, while software sales people always seem to sell what they don’t have? After all, our salespeople and executives believe that anything is possible with software. And it is. But not instantly.
Build Your Best Product Strategy: An Action Plan You Can Start Now
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As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
What Can McDonalds Product Managers Do To Capture Young Customers?
The Accidental Product Manager
FEBRUARY 19, 2018
McDonalds needs to find ways to attract more young people Image Credit: Mike Mozart. The product managers at McDonald’s have a problem on their hands. A recent study revealed that among younger burger eaters, the millennials, only one in five has ever eaten a Big Mac burger. For a 61 year-old burger chain, this does not bode well for the future.
Beginner’s Guide for Being a Product Manager
The Product Coalition
FEBRUARY 20, 2018
Product management is an important organizational role. Product managers are typically found at companies that are building products or technology for customers. The product manager is often considered the expert of their products and is responsible for the strategy, roadmap, and feature definition for product. The position includes marketing, forecasting, and profit and loss (P&L) responsibilities.
Master the Art of Influence — Persuasion as a Skill and Habit
First Round Review
FEBRUARY 22, 2018
As a product leader at Google and Reddit, Tyler Odean uses persuasion as a tool in his everyday job. Here's what he's learned through experience and research about being influential at work.
Why Isn’t Pricing More Valued in Companies?
Pragmatic Marketing
FEBRUARY 19, 2018
A reader asked, “Why isn’t pricing more valued in companies?” What a fabulous question. Although I haven’t seen the research, my experience leads me to believe there are three reasons, all huge. First, many companies don’t know the power of pricing. Alternatively, they don’t know that pricing can have a large positive impact on their profitability.
B2B eCommerce, Self-Service Portals, and PIM Trends for 2024
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In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
Finding the "connective tissue" in human experience
dscout People Nerds
FEBRUARY 21, 2018
Markus Grupp on the importance of facilitating understanding in design—and knowing when algorithms and process aren’t enough.
How I formulate and use my Product Requirement Docs
The Product Coalition
FEBRUARY 20, 2018
Product Requirements Docs (PRD) might be one of the product managers’ best friends. Personally, the PRD not only helps me communicate how a product or a feature looks like to the rest of the team, but also keep my thoughts in line and allows me to make more informed decisions about the next steps. I have worked on many iterations of the PRD template that I am using now (and will probably work on even more in the future) and at this point, I feel that the current template, that I will showcase in
Our 6 Must Reads for Managers to Give Feedback That Helps People Grow
First Round Review
FEBRUARY 20, 2018
Giving constructive feedback that resonates is extremely difficult. You have to strike exactly the right chord for your words to cause change. Here's the best advice we've seen on how to do that.
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