Product Talk

AUGUST 9, 2017

I’ve got a pet peeve to share with you. If you’ve been following along with the growth of the Lean Startup and other experimental methods, you’ve probably come across this hypothesis format: We believe [this capability]. Will result in [this outcome]. We will have confidence to proceed when [we see these measurable signals]. If you aren’t familiar with this format, you can learn more about it here.

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Customer Experience Product Research User Testing Testing 258

Lead on Purpose

AUGUST 28, 2017

Amazon, Intuit, Airbnb, Disney, FedEx and Uber…what do these companies have in common? They know their customers. They don’t just know about their customers, they know why their customers ‘hire’ them and their products to do specific jobs.

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Roman Pichler

AUGUST 9, 2017

How can you tell if you would benefit from having technical skills as a product owner? To answer this question, I find it helpful to look at how the role is applied. If you manage a digital product that end users employ, such as a web or mobile app, then you usually do not require in-depth technical skills, such as, being able to program in Java, write SQL code, or know which machine learning framework there are and if, say, TensorFlow is the right choice for your product.

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The Secret PM Handbook

AUGUST 18, 2017

A Sales Demo Challenge. At one of my previous companies our new logo sales – that is, new customers – were tanking. The account reps were not hitting quota on new logos. The sales engineers felt this was due to a large degree to our “story” on agile. Our product was not as strong as some of our competitors for managing agile projects.

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Demo Agile Differentiation Product Research 191

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Reporting Tools

Mind the Product

AUGUST 11, 2017

Dave Wascha started as a product manager 20 years ago working on Internet Explorer 4.0. Since then he’s had his share of successes and failures in a storied career spanning the US and Europe, and in this entertaining and insightful talk from Mind the Product San Francisco he distills those 20 years into twelve key lessons. Listen to Customers… This sounds obvious but it’s surprising how little we actually do listen to our customers.

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Product Manager Product Management Entertainment Customer Experience 221

Daniel Elizalde IoT Blog

AUGUST 1, 2017

IoT products are known for producing large amounts of data. Some people even argue that the reason to deploy IoT products is to produce and collect all this data, that the data in itself is what provides the value. I don’t think so. In this post, I describe the importance of having a data strategy and […]. The post How to Differentiate Your IoT Product: Provide Insights Not Data appeared first on TechProductManagement.

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Data Visualization Differentiation Strategy 132

The Product Guy

AUGUST 30, 2017

Guest Post by: Liel Aharon (Mentee, Session 4, The Product Mentor) [Paired with Mentor, Felix Sargent]. At the end of 2015 I was in the worst nightmare of any Product Manager. I had a strong roadmap, clear goals and a vision for the product. The team had been working for almost a year and had a huge amount of code under their belts. We would regularly meet to discuss the features required, what the customers expected.

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Technical Advisors Product Manager Product Management Technical Review 123

Melissa Perri

AUGUST 21, 2017

After Mile High Agile, I sat down with Howard Sublett from SolutionsIQ for the Agile Amped Podcast. We talked about how Product Management is missing from many Agile Teams and how they need to think about introducing the right practices and principles. Check out the podcast below. The original link to the podcast is here.

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The Secret PM Handbook

AUGUST 4, 2017

Looking through to the next stage. A long work in progress. This blog has been going for a long long time. It started as a site to share ideas and lessons I’ve learned in my career as a product manager for enterprise software products. Recently a bigger theme has started to emerge and coalesce. It’s more ambitious than my initial (lack of) vision.

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Product Manager Product Management Management Management 191

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Mind the Product

AUGUST 22, 2017

In the closing talk of this year’s MTP Engage Hamburg, John Cutler looks at why his Medium post 12 Signs You Are Working in a Feature Factory touched a nerve for so many people in product development. There’s widespread tension in our industry, John says. While everyone talks about “outcomes over output” and says they strive for “real impact” with their craft, in our day-to-day work many of us simply give all our priorities and attention to shipping features.

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Clever PM

AUGUST 2, 2017

We live in a day and age where there’s a ton of information and mis-information out there about pretty much every topic imaginable, and Agile development is certainly not immune to this phenomenon. In fact, anyone who looks for help in pushing through an Agile transformation in their organization is immediately confronted with a vast […].

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Nir Eyal

AUGUST 9, 2017

Nir’s Note: This guest post is written and illustrated by Lakshmi Mani, a product designer working in San Francisco. Have you ever had a mounting pile of work you know you need to do but for some reason didn’t? There’s an important deadline looming, your boss is breathing down your neck, the pressure is on — […]. The post Hyperbolic Discounting: Why You Make Terrible Life Choices appeared first on Nir and Far.

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The Product Guy

AUGUST 10, 2017

Guest Post by: David Parmelee, Digital Strategy Consultant. As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem.

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User Testing Customer Experience Research Software Customer Feedback 118

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

Daniel Elizalde IoT Blog

AUGUST 28, 2017

Welcome to IoT Shop Talk, a new series at TechProductManagement. IoT Shop Talk features in-depth conversations with product leaders on what it takes to build great IoT products…all from a Product Management perspective. In this edition of IoT Shop Talk, I’m talking with Paul Jauregui, VP of Marketing at Praetorian. Praetorian provides comprehensive, end-to-end security services […].

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The Secret PM Handbook

AUGUST 11, 2017

You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago. My answer was, “that’s a really good question but I have no way of answering yet.”. Operating room or aspirin? This is the same question as “Here’s a team of surgeons, and I’ve booked an operating room.

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User Testing Research Software Product Research Download 170

Mind the Product

AUGUST 16, 2017

I have hired product managers for a while now, and worked with dozens. And since I come from a tech background, I have been asked many times (and I asked myself) if product managers should have some tech skills. Should they know how to code, and how it would help them in their daily work? I’ve even been asked by seasoned non-technical product managers if they should take a coding course.

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Product Manager Product Management Customer Experience Management 169

Clever PM

AUGUST 31, 2017

There are a great many company cultures in the world that go out of their way to avoid conflict of any kind. And, while the intent is good — nobody wants to work in a combative workplace — the common practice of lumping all conflict together into a single bucket and trying to toss it […].

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Data Visualization

UX Studio

AUGUST 14, 2017

UX professionals are not lone fighters, but actually mediators between users, business managers and developers. A UX workshop can help you gather the team and brainstorm to make better decisions. Ensure everybody is on the same page by making them more involved in the product development process with these tools. Preparation. Whether beginning the product development process, discovering different product ideas or working on an existing one, getting the team together from time to time and discus

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The Product Guy

AUGUST 3, 2017

Out of the hundreds of nominations, and amazing finalists, the 7th annual winner of The Best Product Person is … Chris Butler. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).

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Product Manager Product Management Management Management 112

Nir Eyal

AUGUST 9, 2017

Nir’s Note: This guest post is written and illustrated by Lakshmi Mani, a product designer working in San Francisco. Have you ever had a mounting pile of work you know you need to do but for some reason didn’t? There’s an important deadline looming, your boss is breathing down your neck, the pressure is on — […] The post Hyperbolic Discounting: Why You Make Terrible Life Choices appeared first on Nir and Far.

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The Secret PM Handbook

AUGUST 4, 2017

Breakthrough! The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. It put all the activities I do as a product manager into perspective. We find and validate market problems for which customers will pay for a solution. We then guide the creation of solutions to the problems. And then we take the solutions to market.

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Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

User Testing

Mind the Product

AUGUST 18, 2017

As product managers we spend a lot of our time thinking about product metrics, and all companies, from startups to corporates, spend a lot of time figuring out whether their metrics are good enough. Are the metrics good enough to raise money, or good enough to keep working on a feature or product, or good enough to believe the product will grow into something much bigger someday?

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Clever PM

AUGUST 9, 2017

While Product Managers have a great many tools in their belt to use when working internally with stakeholders or externally with customers, there’s one tool that seems to elude so many of us. That tool is silence. When you’re talking with someone and trying to get them to say what’s really on their mind, what’s […].

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Product Manager Product Management Management Management 109

Mironov Consulting

AUGUST 8, 2017

I spend a lot of time sifting through documents, positioning and stories – trying to figure out who we’re talking about. As a product manager, I think it’s my obligation to bring clarity and precision to discussions… so talking generically about customers or users can be exasperating. Especially in B2C or B2B2C markets where our tech is part of a long value chain: perhaps our software helps some employee collect data to tune a service that improves delivery of some consumer product…

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User Testing Customer Experience Analytic Tools Research Software 101

The Product Guy

AUGUST 29, 2017

Out of the hundreds of nominations, and amazing finalists, the 7th annual winner of The Best Product Person is … Chris Butler. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).

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Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Data Visualization

Product Management University

AUGUST 28, 2017

The B2B Product Manager Magazine August 2017 is now available. This month we focus on user engagement as a leading indicator of customer value and the subsequent impact on retention and recurring revenue. We also look at the shift from a “market problem” focus to a “customer goal” focus and its impact on growth. Last but not least, check out our brand new lineup of training programs and flat rate fee structure.

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Customer Feedback Strategy Magazine Certifications 100

The Secret PM Handbook

AUGUST 18, 2017

A Sales Demo Challenge. At one of my previous companies our new logo sales – that is, new customers – were tanking. The account reps were not hitting quota on new logos. The sales engineers felt this was due to a large degree to our “story” on agile. Our product was not as strong as some of our competitors for managing agile projects.

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Demo Agile Differentiation Product Research 150

Mind the Product

AUGUST 3, 2017

In working at Seedcamp and helping over 100 startups understand product thinking, Taylor Wescoatt has learned some valuable lessons he’d like to share, together with some real-world examples to drive the point home! Being the first product manager at a startup typically means being the 10th or 15th employee, and recognizing that – although product management has both tactical and strategic components – you’ll initially be more focused on tactics.

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