January, 2017

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Customer Success – an important role

The Product Bistro

Digital Transformation, it’s all the rage, and doing a simple Google search yields a plethora of hits, from training to consultants, to the big market research companies, all weighing in. This wave of disruption continues to grow, and brings with it myriad opportunities to completely change the business. In a nutshell, in the late ‘oughts, with the introduction of the Apple iPhone, the convergence of ubiquitous network connectivity, and the rise of the “*cloud*,” the sta

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Why successful plans include a learning component

Lead on Purpose

We’re almost done with the first month of 2017. Most statistics I’ve read about people who set new year’s resolutions show that more than half have already given up by this point in the year (in less than one month).

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Make Your Product Stand Out with the Strategy Canvas

Roman Pichler

The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory. It was originally intended as a business strategy tool to discover new markets. Luckily, the canvas can also be applied to individual products, as the following example illustrates. [1]. The Strategy Canvas above ranks the first iPhone against its rivals, including the Nokia N95 and the BlackBerry Curve.

Strategy 193
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Don Norman's Principles of Interaction Design

Sachin Rekhi

When I first started learning about product design, one of the most influential books I read was The Design of Everyday Things by Don Norman. In this classic work, Don Norman sheds light on the design of every day objects like doors, stoves, thermostats, and more. He then applies these universal design principles to designing technology products. Don Norman is one of the leading thinkers on human-centered design and the principles he writes about are required reading for every product designer.

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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Product Management Memory Lane with Alyssa Dver

bpma ProductHub

Contributed by Saikrishna Chavali. Kicking off the 2017 BPMA calendar is Alyssa Dver on using Neuroscience to build confidence. While talking to her we realized her deep roots in Product Management in the Greater Boston area all way into Digital Equipment Corporation (DEC) in the late 80s. Product Management was still figuring out if it’s a necessary discipline in software companies.

More Trending

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Feature Request – Reply All

The Product Bistro

(Dream sequence: Sometimes, lying awake with some passing insomnia, I muse about one of my major pet peeves: over use of the “Reply All” button on Microsoft’s “Outlook” I dream of submitting a feature request …). Brief Description: As unfettered access to the “Reply All” option in Microsoft Outlook encourages people to over use this feature (i.e. replying to all recipients even when, or especially when, it is not appropriate), and that the concept

Messaging 188
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How you know you have a winning product

Lead on Purpose

In many ways, creating new technology based products and services has become much easier in recent years. With mobile apps, software as a service (SaaS) and other new tools, the cost of turning ideas into real products has significantly decreased.

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When should Product Backlog Grooming Take Place?

Roman Pichler

Option 1: In the Sprint Review Meeting. Your first option is to work on the product backlog in the sprint review meeting. Assuming that the development has developed a “done” product increment and the right people are present, you can use the attendee’s feedback to make the relevant product decisions and update the backlog, as the Scrum Guide suggests and the following picture shows.

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The Ideal Product Marketing Candidate for B2B

Product Management University

Wealth made simple: news and articles from IRC Wealth. This sample product marketing job description just might ruffle a few feathers. Why? First, it’s not your typical “get the product off the shelf” job description. Second, there may be people in product marketing roles that don’t meet the requirements. Don’t sweat it. It’s a job description for the “ideal” candidate, and we all know how that goes.

B2B 133
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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Understanding User Psychology: Thinking Like a Game Designer

Sachin Rekhi

[This is the third post in my Understanding User Psychology series. If you haven't already, make sure to check out Meet Your Happy Chemicals and The Psychology of Persuasion.]. When looking to understand user psychology to design better product experiences, one of the richest sources of knowledge exists within the game design world. Game designers have been refining their techniques for decades to build ever more engaging and enjoyable experiences that drive specific player behavior.

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Internationalisation and Localisation

Mind the Product

TUI’s small team in London, have designed and built mobile apps which are used by millions of people around the world. SiQing Lin shares how they’ve achieved success at such scale. Build centrally, deliver locally . Their business in Europe is broken into 4 market clusters, that allows them to do things on the ground how they are done locally. Despite this, from the outset, it was recognised that at their heart, each of the markets needed the same thing from their mobile apps.

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Digital Transformation

The Product Bistro

“Have you heard the news? Digital Transformation is rocking the business world …” During the extended holiday break, I am spending time ruminating on the topic, as it dovetails into a key thrust of a project I am working on, loosely “The Future of Work” Foundations – The Network. Thinking way back to the first “dot com” bubble, and the insanity, the process for starting a company was pretty uniform.

Agile 163
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Launching winning products and services

Lead on Purpose

One of the more difficult tasks for a company is launching new products and initiatives. It’s easier to focus on designing and building products than getting them successfully into the market.

Marketing 174
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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The Bad Product Fallacy: Don’t confuse “I don’t like it” with “That’s a bad product and it’ll fail”

Andrew Chen

Benedict Evans at a16z recently tweeted the following: There’s so much truth in this tweet. And it resonates so much, I think it deserves a name: The Bad Product Fallacy. Your personal use cases and opinion are a shitty predictor of a product’s future success. I’ve been in the Bay Area for 10 years now , and nothing stings more than whiffing on the prediction of whether a product will be success.

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Three Reasons to Shift From Horizontal Products to Industry Solutions

Product Management University

Wealth made simple: news and articles from IRC Wealth. Making the shift from horizontal products to industry solutions boils down to differentiation…not just the marketing and messaging variety but adding product capabilities specific to key industry segments that deliver exponentially more value than generic one-size-fits-all products or services.

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The Role of Emotional Intelligence in Product Management

The Product Guy

In our a recent live stream from one of our mentors of The Product Mentor , Vikas Batra, lead a conversation around “Emotional Intelligence for Product Managers”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals&#

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Outcome-Driven Innovation for Product Managers

Mind the Product

Tony Ulwick is the pioneer of jobs-to-be-done theory, the inventor of the Outcome-Driven Innovation® (ODI) process, and the founder of the strategy and innovation consulting firm Strategyn. In this talk at ProductTank San Francisco, he shares how jobs-to-be-done theory and the Outcome-Driven Innovation (ODI) process are being used to help startups, Fortune 100 companies, and others be significantly more effective at creating customer value and creating breakthrough products and services.

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How To Select the Right Software for Innovation Management

Finding the right innovation management software is like picking a racing bike—it's essential to consider your unique needs rather than just flashy features. This oversight can stall your innovation efforts. Download now to explore key considerations for success!

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On Innovation

The Product Bistro

As I research the Innovation Process in preparation for a potential educational program around Innovation Management, there are several thoughts that are swirling in my head. Being a long time technical marketer, I am familiar with many of the “Chasmista’s” methodologies (loosely, the body of thought inspired by Geoffrey Moore and his seminal work “Crossing the Chasm”), the concept of disruption, innovation, “tornado” markets are all well captured.

Education 150
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How to accelerate your journey to success

Lead on Purpose

One of the key objectives of Lead on Purpose is to provide ideas and motivation to my readers to help you improve your success, regardless of your area(s) of focus. When I find things that help, I share them.

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10 years in the Bay Area – what I’ve learned

Andrew Chen

January 2007. Ten years ago this week, I took a long, cloudy drive from Seattle to Silicon Valley on Highway 1 to start a new job and new life. I was barely 24 years old, in a hurry to change the world, and eager to begin my first day at MDV, a Silicon Valley venture firm, as their new Entrepreneur-in-Residence. It was 2007, and the iPhone hadn’t been released yet, YCombinator was just getting started, and MySpace was still bigger than Facebook.

Startups 110
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How to Build an IoT Product Roadmap

Daniel Elizalde IoT Blog

Let’s face it. Building an IoT product roadmap is hard—much harder than building roadmaps for “normal” technology products. That’s because IoT products are complex systems. To create a working solution, all layers of the IoT Technology Stack—device hardware, device software, communications, cloud platform, and cloud applications—need to work together.

Roadmap 105
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How To Set Up Innovation So That It Aligns With And Enables Corporate Strategy

Speaker: Paul Heller

Most innovation work proceeds independently from company strategy. As a result, the products that arrive in the market are not well aligned with the company’s goals. This challenge is particularly significant in organizations with transformation-oriented strategies, where innovation must directly support growth, scalability, and strategic pivots. In this session, we will discuss why innovation in large companies is so often not aligned with the company’s strategy and what innovation leaders, pro

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Product Management at Startups vs. Enterprises

The Product Guy

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundament

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10 Product Insights You Should Have Read in 2016

Mind the Product

Every week we curate the best product content from across the web into our weekly product management newsletter Prioritised. As a great way to catch up and start 2017 full of great new insights, here are the top 10 most read pieces from the past year of newsletter curation. Planning Product Discovery. Rich Mironov highlights some mistakes most first-time product managers make – even after coursework, certificates, and online tutorials.

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The Future of Work

The Product Bistro

Datestamp: 11/8/2016. As I write this, the US elections are underway, and one thing that stands out is that the concept of “work” in this country, as well as in the world is changing drastically. Beyond the rhetoric around manufacturing vs. outsourcing, clearly the concept of work and workplace are in flux. The world of my parents, really pre-baby-boomers (I guess that makes them part of “The Greatest Generation”), was simple.

Education 150
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What I’m doing to make 2017 the year of action

Lead on Purpose

It’s been on my mind for the last few months. Everything I’ve read lately seems to speak it to me. Over the last few weeks as I’ve been planning 2017 this word keeps coming back with force.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Product Management vs. Product Marketing – The Clearest Distinction

Product Management University

Wealth made simple: news and articles from IRC Wealth. What’s the easiest way to distinguish product management from product marketing? This debate has been going on forever. Here’s the simplest way to distinguish the two functions. Product marketing (and sales) own this year’s revenue. Product management owns next year’s growth.

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Podcast: IoT is Product Management

Daniel Elizalde IoT Blog

I had the opportunity to be a guest in the popular podcast “This is Product Management” Mike Fishbein and I had a great conversation on the challenges Product Managers face when building IoT products. I also answer one of the top questions I get: “How do I get into IoT Product Management” Listen to the […]. The post Podcast: IoT is Product Management appeared first on Tech Product Management.

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3 Product Lessons I Learned From Finance

Sachin Rekhi

When I went to college I knew that my ultimate aspiration was to found my own tech startup and in order to prepare myself for that goal, I decided to pursue a dual-degree at the University of Pennsylvania from both the engineering and business schools. I studied computer science in the engineering school and ultimately settled on finance at Wharton.

Finance 96