The Product Bistro

JANUARY 3, 2017

Digital Transformation, it’s all the rage, and doing a simple Google search yields a plethora of hits, from training to consultants, to the big market research companies, all weighing in. This wave of disruption continues to grow, and brings with it myriad opportunities to completely change the business. In a nutshell, in the late ‘oughts, with the introduction of the Apple iPhone, the convergence of ubiquitous network connectivity, and the rise of the “*cloud*,” the sta

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Lead on Purpose

JANUARY 30, 2017

We’re almost done with the first month of 2017. Most statistics I’ve read about people who set new year’s resolutions show that more than half have already given up by this point in the year (in less than one month).

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Roman Pichler

JANUARY 12, 2017

The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory. It was originally intended as a business strategy tool to discover new markets. Luckily, the canvas can also be applied to individual products, as the following example illustrates. [1]. The Strategy Canvas above ranks the first iPhone against its rivals, including the Nokia N95 and the BlackBerry Curve.

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Sachin Rekhi

JANUARY 23, 2017

When I first started learning about product design, one of the most influential books I read was The Design of Everyday Things by Don Norman. In this classic work, Don Norman sheds light on the design of every day objects like doors, stoves, thermostats, and more. He then applies these universal design principles to designing technology products. Don Norman is one of the leading thinkers on human-centered design and the principles he writes about are required reading for every product designer.

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Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Reporting Tools

bpma ProductHub

JANUARY 3, 2017

Contributed by Saikrishna Chavali. Kicking off the 2017 BPMA calendar is Alyssa Dver on using Neuroscience to build confidence. While talking to her we realized her deep roots in Product Management in the Greater Boston area all way into Digital Equipment Corporation (DEC) in the late 80s. Product Management was still figuring out if it’s a necessary discipline in software companies.

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The Product Bistro

JANUARY 10, 2017

(Dream sequence: Sometimes, lying awake with some passing insomnia, I muse about one of my major pet peeves: over use of the “Reply All” button on Microsoft’s “Outlook” I dream of submitting a feature request …). Brief Description: As unfettered access to the “Reply All” option in Microsoft Outlook encourages people to over use this feature (i.e. replying to all recipients even when, or especially when, it is not appropriate), and that the concept

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Lead on Purpose

JANUARY 23, 2017

In many ways, creating new technology based products and services has become much easier in recent years. With mobile apps, software as a service (SaaS) and other new tools, the cost of turning ideas into real products has significantly decreased.

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Roman Pichler

JANUARY 25, 2017

Option 1: In the Sprint Review Meeting. Your first option is to work on the product backlog in the sprint review meeting. Assuming that the development has developed a “done” product increment and the right people are present, you can use the attendee’s feedback to make the relevant product decisions and update the backlog, as the Scrum Guide suggests and the following picture shows.

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Product Management University

JANUARY 23, 2017

Wealth made simple: news and articles from IRC Wealth. This sample product marketing job description just might ruffle a few feathers. Why? First, it’s not your typical “get the product off the shelf” job description. Second, there may be people in product marketing roles that don’t meet the requirements. Don’t sweat it. It’s a job description for the “ideal” candidate, and we all know how that goes.

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Sachin Rekhi

JANUARY 3, 2017

[This is the third post in my Understanding User Psychology series. If you haven't already, make sure to check out Meet Your Happy Chemicals and The Psychology of Persuasion.]. When looking to understand user psychology to design better product experiences, one of the richest sources of knowledge exists within the game design world. Game designers have been refining their techniques for decades to build ever more engaging and enjoyable experiences that drive specific player behavior.

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Mind the Product

JANUARY 9, 2017

Davide Scalzo , previously Product Director at Yplan, encourages us to use Design Thinking to re-think how we carry an idea from concept, through the development process to launch. By focusing on user empathy, not user research, Design Thinking takes us right back to customer connection and reminds us why we all came here in the first place – to build products people love.

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The Product Bistro

JANUARY 31, 2017

“Have you heard the news? Digital Transformation is rocking the business world …” During the extended holiday break, I am spending time ruminating on the topic, as it dovetails into a key thrust of a project I am working on, loosely “The Future of Work” Foundations – The Network. Thinking way back to the first “dot com” bubble, and the insanity, the process for starting a company was pretty uniform.

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Lead on Purpose

JANUARY 16, 2017

One of the more difficult tasks for a company is launching new products and initiatives. It’s easier to focus on designing and building products than getting them successfully into the market.

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Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

Andrew Chen

JANUARY 30, 2017

Benedict Evans at a16z recently tweeted the following: There’s so much truth in this tweet. And it resonates so much, I think it deserves a name: The Bad Product Fallacy. Your personal use cases and opinion are a shitty predictor of a product’s future success. I’ve been in the Bay Area for 10 years now , and nothing stings more than whiffing on the prediction of whether a product will be success.

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Product Management University

JANUARY 27, 2017

Wealth made simple: news and articles from IRC Wealth. Making the shift from horizontal products to industry solutions boils down to differentiation…not just the marketing and messaging variety but adding product capabilities specific to key industry segments that deliver exponentially more value than generic one-size-fits-all products or services.

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The Product Guy

JANUARY 5, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Vikas Batra, lead a conversation around “Emotional Intelligence for Product Managers”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals&#

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Mind the Product

JANUARY 23, 2017

Tony Ulwick is the pioneer of jobs-to-be-done theory, the inventor of the Outcome-Driven Innovation® (ODI) process, and the founder of the strategy and innovation consulting firm Strategyn. In this talk at ProductTank San Francisco, he shares how jobs-to-be-done theory and the Outcome-Driven Innovation (ODI) process are being used to help startups, Fortune 100 companies, and others be significantly more effective at creating customer value and creating breakthrough products and services.

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Data Visualization

The Product Bistro

JANUARY 24, 2017

As I research the Innovation Process in preparation for a potential educational program around Innovation Management, there are several thoughts that are swirling in my head. Being a long time technical marketer, I am familiar with many of the “Chasmista’s” methodologies (loosely, the body of thought inspired by Geoffrey Moore and his seminal work “Crossing the Chasm”), the concept of disruption, innovation, “tornado” markets are all well captured.

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Lead on Purpose

JANUARY 9, 2017

One of the key objectives of Lead on Purpose is to provide ideas and motivation to my readers to help you improve your success, regardless of your area(s) of focus. When I find things that help, I share them.

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Andrew Chen

JANUARY 3, 2017

January 2007. Ten years ago this week, I took a long, cloudy drive from Seattle to Silicon Valley on Highway 1 to start a new job and new life. I was barely 24 years old, in a hurry to change the world, and eager to begin my first day at MDV, a Silicon Valley venture firm, as their new Entrepreneur-in-Residence. It was 2007, and the iPhone hadn’t been released yet, YCombinator was just getting started, and MySpace was still bigger than Facebook.

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Daniel Elizalde IoT Blog

JANUARY 8, 2017

Let’s face it. Building an IoT product roadmap is hard—much harder than building roadmaps for “normal” technology products. That’s because IoT products are complex systems. To create a working solution, all layers of the IoT Technology Stack—device hardware, device software, communications, cloud platform, and cloud applications—need to work together.

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Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

User Testing

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundament

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Mind the Product

JANUARY 23, 2017

Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops, more networking events around the conference, and more fun than ever before. But most importantly , we are thrilled to bring you some of the best minds in product and design from around the world to share some truly world-class insights, which is why I’m excited to announce our first three amazing speakers!

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The Product Bistro

JANUARY 17, 2017

Datestamp: 11/8/2016. As I write this, the US elections are underway, and one thing that stands out is that the concept of “work” in this country, as well as in the world is changing drastically. Beyond the rhetoric around manufacturing vs. outsourcing, clearly the concept of work and workplace are in flux. The world of my parents, really pre-baby-boomers (I guess that makes them part of “The Greatest Generation”), was simple.

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Lead on Purpose

JANUARY 2, 2017

It’s been on my mind for the last few months. Everything I’ve read lately seems to speak it to me. Over the last few weeks as I’ve been planning 2017 this word keeps coming back with force.

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Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Data Visualization

Product Management University

JANUARY 30, 2017

Wealth made simple: news and articles from IRC Wealth. What’s the easiest way to distinguish product management from product marketing? This debate has been going on forever. Here’s the simplest way to distinguish the two functions. Product marketing (and sales) own this year’s revenue. Product management owns next year’s growth.

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Daniel Elizalde IoT Blog

JANUARY 6, 2017

I had the opportunity to be a guest in the popular podcast “This is Product Management” Mike Fishbein and I had a great conversation on the challenges Product Managers face when building IoT products. I also answer one of the top questions I get: “How do I get into IoT Product Management” Listen to the […]. The post Podcast: IoT is Product Management appeared first on Tech Product Management.

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Sachin Rekhi

JANUARY 9, 2017

When I went to college I knew that my ultimate aspiration was to found my own tech startup and in order to prepare myself for that goal, I decided to pursue a dual-degree at the University of Pennsylvania from both the engineering and business schools. I studied computer science in the engineering school and ultimately settled on finance at Wharton.

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