The Product Coalition

JANUARY 5, 2019

Learn to live without fear of technical debt, and learn the best way to pay it down As a PM, tech debt is the sort of thing that constantly looms over you. It’s always there, and it follows you around like a bad penny. Tech debt is all of the little things that aren’t quite right about your product behind the scenes. It’s all the workarounds that you’ve found to quickly make the product look and behave the way that it does.

Reporting Tools 142

Reporting Tools Customer Experience User Testing Product Management 142

Lead on Purpose

JANUARY 7, 2019

Another key element of a successful product management organization is creating trust with your teams, the teams you work with to build your products.

Product Management 178

Product Management Product Manager Management Management 178

Alchemer Mobile

JANUARY 17, 2019

Customers are hard-pressed to leave feedback in any form, and the way digital customer feedback is gathered is often clunky, time-consuming, and distracting from the goal the customer came to accomplish in the first place. Because many brands struggle to gather customer feedback in proactive, non-intrusive ways, feedback typically comes from the smallest, most vocal group of customers.

User Testing 276

User Testing Branding Customer Feedback Customer Experience 276

Roman Pichler

JANUARY 8, 2019

See the Rewriting Effort as an Opportunity to Innovate. A digital product is commonly redeveloped for two reasons: It has accumulated too much technical debt or its technologies are outdated, but the product is still needed—be it to generate revenue, support other revenue-generating products, or automate business processes and increase productivity.

Product Research 219

Product Research Customer Experience User Testing Analytic Tools 219

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Data Visualization

Intercom, Inc.

JANUARY 28, 2019

A great partnership between product and sales needs to be based on shared definitions of success and an agreed upon process to collaborate. Without these things, the relationship retreats to the magnetic stereotypes of both industries: Product teams think sales teams will do, say and sell anything to make money, while sales teams think product teams will build anything cool except things that actually make money.

Software Review 193

Software Review Differentiation Roadmap Customer Experience 193

Sachin Rekhi

JANUARY 22, 2019

I've had the opportunity to mentor a breadth of product managers through the years as well as entrepreneurs through my work as an advisor to early-stage startups. And in doing so I've spent countless hours working through product challenges, startup challenges, and everything in between. As I work more closely with each individual, their guard starts to come down, they start to open up, and ultimately become willing to share some of their biggest challenges, uncertainties, and fears holding them

Feedback Software 157

Feedback Software Startups Positioning Education 157

Lead on Purpose

JANUARY 14, 2019

You’ve nailed the vision, and built the foundation of trust, now you need to motivate your teams. The success of your product depends on the work they (engineering, UX/design, marketing, sales, etc.) do.

Vision 247

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Alchemer Mobile

JANUARY 10, 2019

The challenge of achieving product-market fit is what keeps most product managers up at night. And this time every year, product management professionals are putting yearly strategies together and seeking out resources to ensure their approach is on-trend. Product managers are tasked with tracking market changes and competition to ensure market fit and product evolution are competitive, and then delivering feedback based on learnings to the rest of the product stakeholders—but they don’t h

Product Management 217

Product Management Product Manager User Testing Feedback Software 217

The Product Guy

JANUARY 10, 2019

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

Information 144

Information Product Management Product Manager Management 144

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

User Testing

Intercom, Inc.

JANUARY 22, 2019

Between 40% and 60% of people who sign up for a free trial of your software will never convert. What are you doing with the leads that don’t convert right away? If your answer is “nothing,” you’re leaving money on the table. By instituting a lead nurturing campaign sequence, you can guide those prospects through your buying cycle, from the moment they enter their email address on your website, to successful adoption of your product and beyond.

User Testing 186

User Testing Customer Experience Customer Feedback Feedback Software 186

Mind the Product

JANUARY 29, 2019

As a recovering product manager turned executive coach, I’ve found that there’s actually quite a bit of overlap between building and launching successful products and supporting individuals in gaining self-awareness and building leadership skills. In both worlds, it’s critical to understand the system, have a solid strategy, be able to provide ongoing support, and measure results.

Feedback Software 166

Feedback Software Weak Development Team Leadership Customer Feedback 166

Sachin Rekhi

JANUARY 9, 2019

Product management is fundamentally a leadership role in that you are ultimately responsible for leading a product development team to deliver a compelling product that resonates with your customers. The vast majority of what I've personally learned about leadership comes from Jeff Weiner , who I watched lead LinkedIn as CEO over the 4 years I spent there.

Feedback Software 152

Feedback Software User Testing Customer Experience Product Research 152

Lead on Purpose

JANUARY 29, 2019

As you progress on the journey of building great teams, you create the vision, build a strong foundation of trust and motivate your team to reach beyond what they thought they were capable of doing.

Development 210

Development Vision Marketing Product Manager 210

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Enterprise

Alchemer Mobile

JANUARY 24, 2019

One of the most important tasks we’re faced with in business and in our personal lives is taking care of our finances, and mobile banking is already insanely popular across all demographics. According to Apptentive’s recent consumer survey , the majority of banks and credit unions offer mobile banking apps—and they are wildly popular. Specifically, 80% of respondents said their primary bank has a mobile app.

Feedback Software 164

Feedback Software User Testing Customer Feedback Finance 164

The Product Guy

JANUARY 8, 2019

Guest Post by: Sherzod Abdujabborov (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Dan Mason]. A story of one failure. The day we reached 200 daily users was a critical milestone – more a psychological one for me personally than anything else. Somehow it proved to me that we were moving in the right direction. We had built a platform tailored to the specific needs of the local market to connect small businesses with their customers – for restaurants to reach out to potential diners

Product Research 141

Product Research Customer Experience Weak Development Team Agile 141

Intercom, Inc.

JANUARY 25, 2019

We’re conditioned to think from an early age that exciting things are the best. That attitude can extend to engineering, too. When trying to solve a problem with software, it can be tempting to build an exciting, complex solution. But that unnecessary complexity can lead to even more complicated issues. At our event Building Intercom in Dublin, I argued that when it comes to building software, we should avoid excitement and embrace boring.

Reporting Tools 168

Reporting Tools Research Software Weak Development Team User Testing 168

Mind the Product

JANUARY 22, 2019

As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. As a product manager I’m always looking for signals and patterns, and evaluating what early trends could mean for my products, and now for product practice. Noticing early indications of patterns of behavior can help product managers to plan ahead and work specific questions into their learning roadmaps.

Research Software 157

Research Software Product Research User Testing Data Visualization 157

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Data Visualization

The Product Coalition

JANUARY 13, 2019

Great engineers leave when they are no longer excited by an opportunity. These engineers are in demand, they have other companies constantly knocking on their doors, pitching them exciting opportunities, as well as money, in an attempt to convince them to leave. Given that cutthroat environment, how do we, as product managers, contribute to a strong engineering culture?

Engineering 135

Engineering Product Management Product Manager Customer Experience 135

Product Management University

JANUARY 27, 2019

There are many cases where salespeople are forced into giving presentations before adequate discovery has been completed. Here are a few sales presentation techniques that will yield valuable buyer motivations without formal discovery meetings. The Playbook: The best sales presentations are the ones that create a relaxed environment for the buyers. The more relaxed they are, the easier it is for salespeople to uncover their real buying motivations and communicate stronger value propositions.

Presentation 113

Presentation Product Research B2B Workshop 113

Alchemer Mobile

JANUARY 15, 2019

Collecting and making sense of mobile customer feedback isn’t a walk in the park for product managers and marketers. There’s a big analytics challenge in pulling in the right sources of information and prepare the right views for leaders and product owners to consume. It can take months to set up a first version and years to get it right as sorting through feedback from different customer segments is difficult, especially as the size of your customer base grows.

User Testing 138

User Testing Customer Feedback Feedback Software Analytic Tools 138

The Product Guy

JANUARY 15, 2019

How to distinguish what you should build from what’s reasonable to build. This discussion will cover validating problems with data, constructing hypotheses, and prioritizing what to test first. In a recent live stream from one of our mentors of The Product Mentor , Taya Page, lead a conversation on this topic. We are always looking for more product mentors from all around the world.

Definition 141

Definition Construction Enterprise Product Research 141

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Management

Intercom, Inc.

JANUARY 31, 2019

We’ve thought about this truth a lot during the last few months at Intercom as we’ve been going through our annual planning. As part of the process, we’ve spent a lot of time reviewing who we should be selling to these days, and how we should be selling to these customers. The process of defining your positioning strategy is not a one-and-done deal – in a crowded marketplace, it needs to be an ongoing exercise.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Mind the Product

JANUARY 1, 2019

It’s a new year, and while the date changing on a calendar doesn’t really have some magical power, it is a nice reminder to slow down and reflect. Many of us will think about the personal goals we want to achieve this year, our businesses will be setting plans and strategizing how to make this year the best one yet, and we’ll be looking at what behaviors in ourselves we might want to change ( no really, I AM going to eat healthier this time!

Product Research 155

Product Research Research Software Books Definition 155

Product Management Unpacked

JANUARY 28, 2019

“Growing up in the 1970’s, I watched The Bionic Woman and Charlie’s Angels. They became my female role models and heroines – strong, intelligent problem-solvers who used their feminine skills to their advantage,” says Kate Hare, Chief Product Officer at Photobucket, to Women 2.0 , a media and tech industry leader in gender equality. Today, young women aspiring to launch into Product Management roles have more than fictional heroines to look up to.

Technical Cofounder 106

Technical Cofounder Product Management Product Manager Management 106

Product Management University

JANUARY 18, 2019

Powerful product positioning usually boils down to the best story, which is not always the best product. Adhere to these three guidelines and marketing and selling value will be a lot easier. The Playbook: Make It More About the Buyer – Way More! Your products have no relevance until you can tell buyers why they need them — in their language!

Positioning 113

Positioning Differentiation Workshop Messaging 113

Speaker: Paul Heller

Most innovation work proceeds independently from company strategy. As a result, the products that arrive in the market are not well aligned with the company’s goals. This challenge is particularly significant in organizations with transformation-oriented strategies, where innovation must directly support growth, scalability, and strategic pivots. In this session, we will discuss why innovation in large companies is so often not aligned with the company’s strategy and what innovation leaders, pro

Strategy

Ask Benny

JANUARY 1, 2019

Why I don’t write long specifications. From Waterfall to Agile In the dark ages we all worked in waterfall. We planned everything months ahead of time. We had to write very detailed requirements in advance, review them and plan accordingly. It resulted in slow reaction to changes and many obsolete requirements. With the move to agile and the preference of working software over comprehensive documentation (see the agile manifesto) there is less demand for such long specifications.

Product Research 115

Product Research Agile Software Review Definition 115

The Product Guy

JANUARY 3, 2019

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

Product Management 140

Product Management Product Manager Management Management 140

Intercom, Inc.

JANUARY 8, 2019

Picture this: You’re a designer with a handful of years experience under your belt. You’ve cut your teeth on a few big launches and earned your stripes as a solid “mid level” product designer. Like many designers, you’re curious and ambitious. You look to the future and ask yourself, where do I want to be this time next year? What about in five years?

Leadership 152

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