Roman Pichler
SEPTEMBER 7, 2021
Listen to this article: [link]. Goal-oriented (a.k.a. Outcome-based). Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. This can be reassuring for customers and stakeholders, as the individuals believe that they know when their features will be delivered.
CardBoard
SEPTEMBER 7, 2021
What is the Hybrid Work Model –. Over the past year the Hybrid Work Model has become a hot topic at companies across the world. With a new generation of talent flooding the market, they also bring with them a progressive approach to work. Equally, the pandemic has drastically changed the landscape of how teams communicate, connect, and collaborate requiring tools like online whiteboards.
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Product Talk
SEPTEMBER 1, 2021
Continuous discovery is more of a journey than a destination. You can pick up the habits and fold them into your daily practice, but there will always be room for improvement. Plus, your work environment is always changing, so you’ll constantly need to adapt to your current settings and stakeholders. If your sales team isn’t bought in, for example, they won’t want to sell your new product or feature.
Alchemer Mobile
SEPTEMBER 30, 2021
Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. From learning more about their career path to predicted trends to general tips and advice, there’s no shortage of lessons to be learned that can ultimately help you develop and become a better product expert yourself.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Intercom, Inc.
SEPTEMBER 28, 2021
As Intercom grows, we’re moving into new markets and serving new customers. For product managers, this means evolving to build for upmarket companies while ensuring Intercom’s long-standing customers remain at the center of what we do. Product management varies depending on your industry, company stage, company leadership, or teammates. But one thing is consistent across every product management role – a deep focus on the customer. .
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Mind the Product
SEPTEMBER 29, 2021
Abby Covert joins us on the podcast to chat about why IA is important, how and when we should work with IA, and how you can incorporate the principles and lessons from the discipline into your work. [.] Read more » The post Clean up your Mess: Working with IA – Abby Covert appeared first on Mind the Product.
Product Management University
SEPTEMBER 13, 2021
Why does the sales process often stall after the demo? The biggest reason the sales process stalls after a demo has just as much to do with the discovery phase as it does the demo itself. It comes down to THE BIG WHY that’s driving the buying decision. The big why refers to something much higher in the customer organization that’s driving the buying decision, and if you ask the right questions early on, you’ll find it and use it to accelerate the sales process.
Product Talk
SEPTEMBER 15, 2021
Just like many aspects of continuous discovery , there’s no single right way to use the opportunity solution tree. As a fellow Product Talk coach, Hope Gurion uses opportunity solution trees with customers on a regular basis. And Hope continues to refine and adapt the tree to help product teams get the most out of it. How do you represent different customer segments on an opportunity solution tree?
Alchemer Mobile
SEPTEMBER 16, 2021
Product engagement is a critical factor when it comes to driving revenue, retention, and adoption of your mobile app. Engaging customers within your product experience is key to converting casual users into your most valuable customers. In this post, we’ll go over the basics of product engagement and some tips to increase product engagement. What is product engagement?
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In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
Intercom, Inc.
SEPTEMBER 8, 2021
For so many years, customer support was seen as a cost center – the first port of call for customer complaints. Now, it’s taking center stage as the value driver it truly is , enabling businesses to build lasting relationships with their customers, drive increased operational efficiency, and influence better customer satisfaction and retention. Customers’ expectations of support are also changing dramatically as the support landscape continues to evolve.
Product Management Unpacked
SEPTEMBER 17, 2021
Managing diverse teams, championing customer satisfaction, steering product development strategy, and patiently influencing the decisions of company leaders – it’s all in a typical day’s work for today’s product managers, along with customer problem resolution, communicating effectively with key stakeholders, cultivating new ideas, pitching their business cases, and other management challenges.
Mind the Product
SEPTEMBER 30, 2021
It’s often difficult to decide on what to track since there’s so much data gathered. In this post, we explore some important metrics and KPIs that you should track and measure to make the right decisions. [.] Read more » The post Metrics and KPIs every SaaS product manager should track appeared first on Mind the Product.
The Product Coalition
SEPTEMBER 28, 2021
There is a lot of noise around a product. Customers generate noise. The product team itself makes noise. Others in the company can… Continue reading on Product Coalition ».
Speaker: David Warren and Kevin O’Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Product Management University
SEPTEMBER 24, 2021
B2B Product Manager September 2021. The highest performing product management teams know the market as well or better than they know their products. There’s only one way to get that expertise…spend more time with prospects and customers. A regular cadence of job rotation is an easy way to keep the product management cupboard stocked with market expertise.
Alchemer Mobile
SEPTEMBER 10, 2021
Mobile surveys are powerful in understanding sentiment, but only if they’re shown at the right place and time within the app, to the right consumer segment. Through mobile, short surveys with specific asks (like feedback on a new feature) are effective and efficient. “Surveys are the only qualitative source of info we really have about our customers—they are invaluable.
Intercom, Inc.
SEPTEMBER 14, 2021
If you want to ship great product that users love, you need to start with a clear understanding of what problem you’re trying to solve for your user and why. At Intercom, we always “ start with the problem ” when beginning any project – it’s part of how we apply the Jobs-to-be-Done framework. As product managers, this means we must carefully research and understand the problems we’re actually solving for our customers.
First Round Review
SEPTEMBER 14, 2021
The traditional approach is to do some customer research, throw an MVP out there as fast as possible, and hope it hits. After being early at three startups that achieved over $1M in run-rate in their first six months of going live, Gagan Biyani has landed on an approach that’s quite different. Here’s his framework.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Mind the Product
SEPTEMBER 17, 2021
Are you thinking of getting into a product management role? How does one make the leap from, let’s say a customer success role? [.] Read more » The post A guide on breaking into product appeared first on Mind the Product.
The Product Coalition
SEPTEMBER 23, 2021
Video Marketing Is The Future?—?Is Your Business Doing It Properly? Video marketing is intended to create and provide quality content tailored to your audience. It should appeal, engage and effectively convert your visitors?—?it should essentially take them through the sales funnel. You may give your audience video content throughout the whole consumer journey with niches such as videos that assist to educate your audience, making it easier to trust your brands and make their choice quicker for
Product Management University
SEPTEMBER 20, 2021
In a consumer product world, solutions marketing is exemplified by the endless variations of pain relievers. Before Tylenol, Advil, Motrin or Excedrin, the world somehow got by on aspirin for general aches and pains. But marketers never rest in looking for new solutions to gain competitive advantage, hence, the myriad of pain relievers available today for every discomfort imaginable like cold, flu, sinus, arthritis and a slew of other ailments.
Alchemer Mobile
SEPTEMBER 22, 2021
Coffee and product managers are the perfect blend. Get your cup of coffee ready and watch the full recording from our live panel discussion with product professionals from leading brands like Auth0, Mailchimp, SAP Concur, and productLivity. Here are some of the questions we cover: How did you get to where you are today? What did your path to product management look like?
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Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.
Intercom, Inc.
SEPTEMBER 30, 2021
? ?. For Rebecca Egger, the CEO and co-founder of Little Otter , a mental health service designed for children, digital transformation will play a crucial role in scaling healthcare. That approach is already being rewarded and recognized – Rebecca was recently named on Inc Magazine’s influential Female Founders 100 list for 2021. Rebecca has a background in astrophysics and computer science and spent many of her formative years looking at gamma-ray bursts and supernovas, but eventually, e
Mironov Consulting
SEPTEMBER 19, 2021
Many companies have replatforming efforts underway. This is an essential part of the software product business, but fraught with poor assumptions and lack of experience/understanding. I've seen the majority of these replatforming and reimplementation efforts fail.
Mind the Product
SEPTEMBER 14, 2021
We’ve all had the experience of presenting to the leadership team — but what do they say about you when you leave the room? What’s it like to work at that level? And how do you get promoted to the C-suite? We talked with experienced product and boardroom veteran, Tanya Cordrey about all of this [.] Read more » The post The view from the C-Suite – Tanya Cordrey on The Product Experience appeared first on Mind the Product.
The Product Coalition
SEPTEMBER 6, 2021
Customer experience isn’t just for products. As an employee, you provide customer experience to your manager, your colleagues, and your own employees. Is it a great one? Here are a few points to consider. Photo by Sharon McCutcheon from Pexels When I was 16 years old I used to babysit my neighbors’ kids. They usually went out on Thursdays and always booked with me a few weeks in advance.
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.
UX Studio: Product Management
SEPTEMBER 12, 2021
Less than a decade ago, the word ‘design’ was mainly associated with aesthetics, color palettes, and the infamous Comic Sans font. Yet, over the course of a few years, design has gone from something that most people don’t really care about to a powerful influence on our daily lives. More and more books, design conferences, tv shows, and documentaries explore the destructive effects of design or its capabilities to tackle social, ecological, or economic issues.
Alchemer Mobile
SEPTEMBER 3, 2021
The opportunity to connect with customers has never been greater than when you’re in their pockets. In-app messages help you gather feedback, solve customer problems, and stay on the pulse of customer sentiment in a way other forms of customer messaging cannot. Through in-app messages, you’re able to hear about problems before they make it to the app stores, respond to customers with two-way conversations, and build relationships with your customers through in-app support.
Intercom, Inc.
SEPTEMBER 2, 2021
At a product-first company like Intercom, our product marketing team has always had a crucial role – and over the years, we have often discussed how we approach product marketing. Of course, not all companies go about product marketing in the same way. Some product marketing managers focus on the pre-launch strategy, others on the go-to-market strategy and marketing campaigns for nearly finished products, At Intercom, however, our approach is what we call full-stack product marketing.
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