December, 2018

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Why Engineers Should Participate in Discovery

Product Talk

Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code? Marty Cagan , in Inspired , argues, “If you’re just using your engineers to code, you’re only getting about half their value.” I couldn’t agree more. But too often we equate the value of an engineer with the code that she writes.

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In Defense of Small Data

ProductCraft

“How many people used our new feature last quarter?” That’s a nice and easy question. Run some analytics, and you can have a satisfyingly neat answer. “Why did users abandon our product after using this feature last quarter?” Here, you’re getting into muddy waters. “Big data” may be sexy, and quant research is great for. The post In Defense of Small Data appeared first on ProductCraft by Pendo.

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Why We Fail: What I Learned From 5 Years with Friends, Netflix’s Social Strategy

Mind the Product

Netflix’s Friends (Born 2004, died 2010). I write a lot about product strategy, and use Netflix as an example so that others can learn from the company’s success and failure. I often highlight that half of Netflix’s high-level product strategies fail in order to help product leaders to understand how hard it is to launch and grow startups.

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Technical Debt and Product Success

Roman Pichler

Why Technical Debt Matters for Product People. As the person in charge of the product, you may not be terribly concerned about how clean and well-structured the code is. But the quality of your product matters: It directly impacts your ability to achieve strategic product goals and make your products successful: Technical debt makes it hard to experiment with new ideas, release new features, and quickly respond to user feedback. [1].

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Business Acumen

The Product Bistro

I’m going to tell a story that will ultimately show how misguided many supposed “good ideas” are, especially in relation to business cases, strategy, and planning. One site that I hang out on is Slashdot , an old school hang out that bills itself as “News for Nerds.” On /. (see what I did there?) there seems to always be a thread on the front page about Apple and their business practices.

More Trending

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Your guide to a successful live chat support implementation

Intercom, Inc.

Live chat is a powerful tool , but only when it’s used properly. If you want to support customers with live chat, you’ll need to make smart decisions about where it’s added to your site, how your customer service team will use it, and how it integrates with your other support processes. We’ve put together this guide to help you not only successfully implement live chat on your website, but also to offer the right kind of experience for your customers.

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How to Apply Machine Learning to Business Problems: Part 2

bpma ProductHub

By “Daniel Faggella – This article was originally listed on TechEmergence. This post breaks the original post into 2 Parts. Part 1 is here. Pointers for Applying Machine Learning to Business Problems 1– Begin with a priority problem, not a toy problem In an off-mic conversation with Dr.

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How Product Managers Can Better Understand Their Customers

Alchemer Mobile

On December 5, 2018, we hosted a webinar on how product managers can better understand their customers. Product leaders constantly strive to improve their products to drive greater engagement, grow revenue, and delight customers. To achieve that goal, one of the first questions you need to ask yourself is, “Do I understand what my customers want?

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Top 5 Reasons Your Jira Backlog Fails You

UserVoice

There’s a strong chance you and your dev team are already relying on Jira for backlog management of technical projects, assigning bugs and scheduling sprints. And while Jira can be fantastic for managing these aspects, it has downsides as a thorough system of record for product management; most importantly, Jira often becomes a dumping ground for feedback and ideas without any purposeful.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Saying Goodbye

The Product Bistro

A recent round of staff reductions at work has led to the expected “goodbye” emails, where departing colleagues send notes of their departure, some memories, and contact information. Alas, the ones I have recently seen were somewhat, uh, pedestrian , and uninspired. I wistfully remember the art and creativity that people used to put into it.

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“Self-Made” is BS

Lead on Purpose

Guest post by Rick Miller The widely-held belief that success is available to everyone, simply with focus and hard work is one among many positive messages regularly reinforced in our Western culture.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

You might be familiar with Scott Brinker’s famous martech landscape slide. Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention.

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Don’t Miss These Amazing Speakers at #mtpcon Singapore

Mind the Product

We’re beyond excited to be bringing our flagship conference #mtpcon – the world’s biggest and best product conference – to Singapore on March 25-26. We’re thrilled to announce the first of our amazing line-up of speakers and announce all our deep-dive workshops, connecting international and regional thought leaders with the vibrant product and UX community across AsiaPac.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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The Best Product Person of 2018 is…

The Product Guy

Out of the hundreds of nominations, and amazing finalists, the 9th annual winner of T he Best Product Person is … Brian Crofts. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2018: Brian Crofts. ( tweet ).

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The Mobile Product Manager’s Productivity Quadrant

Alchemer Mobile

The job of a mobile product manager is one of the most complex at any company. Between interfacing with multiple teams, coordinating release schedules, prioritizing customer happiness, driving the mobile product roadmap, messaging product announcements, and myriad other activities, the list of “to-do’s” for mobile PMs can seem overwhelming. To avoid progress paralysis caused by too many competing tasks, mobile product managers must be master prioritizers.

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It's a Major Award!

The Product Bistro

Way back, when I started the Product Bistro, I had a lot of spare time (between gigs), and I was using the blog to drum up some consulting, and piece work to fill in the gaps and time. I created this site to first describe what I could offer, and how my prior expertise could be leveraged. It worked – somewhat. I didn’t completely replace my salary, but it was interesting experience.

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How to Get More Product Management From Your Product Managers

Product Management University

If you’ve ever wondered why some athletes are great with one team but not so great with another, the difference is usually in their supporting cast. The same philosophy applies to the product management function. Here are three steps to help you get more product management from your product managers. If your product management function is not performing up to par, there could be many contributing factors, most of which relate to a single issue: the lack of a supporting cast.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Send better email: A deliverability analyst’s no-nonsense guide to avoiding the spam folder

Intercom, Inc.

Email is an important channel for acquiring, supporting and retaining users. However, if not done properly, you can damage your sending reputation, meaning users won’t get your emails at all ??. Ultimately, fewer emails arriving at their intended destination means fewer conversions for you. “We’ve spent the past few months working hard on improving the systems that ensure stable, consistent deliverability for our senders” We’ve spent the past few months working hard on improving the

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The Perks of Being a Generalist

Mind the Product

I’m lucky enough to be able to say that I love what I do – but why? What is it that gets me up to go to work every day? Like many in our field, I fell into a product job somewhat by accident, but I count myself as very lucky to have done so. It was an accident that has led me down a career path I truly love. There are tons of articles out there giving you advice on how to do this and that, but I’d like to use this opportunity to celebrate what a satisfying job working in product is: We’re

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Product Management Process is Understanding

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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Summer Kim on the best ways to approach user research

Miro

Reading time — 11 min Summer Kim on the best ways to approach user research User research plays a critical function when you are building tech products and services. This practice helps teams understand the user’s perspective, including their unmet needs, delights, and pain points, but also how they connect to the brand and product […]. The post Summer Kim on the best ways to approach user research appeared first on RealtimeBlog | A blog by RealtimeBoard.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Business Acumen

The Product Bistro

I’m going to tell a story that will ultimately show how misguided many supposed “good ideas” are, especially in relation to business cases, strategy, and planning. One site that I hang out on is Slashdot, an old school hang out that bills itself as “News for Nerds.” On /. (see what I did there?) there […].

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Who’s Minding Your Product Portfolio…Other Than Your Customers?

Product Management University

You build products, you market products, you sell products and you implement products. That’s how you make money. Your customers on the other hand, want to…. Improve employee retention by investing more heavily to develop talent within the organization and create more attractive career paths. (every industry). Improve patient-care quality scores so they can qualify for higher Medicare reimbursements to offset declining margins.

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Facebook Workplace’s Julien Codorniou on turning companies into communities

Intercom, Inc.

Facebook’s mission statement has been examined everywhere from college business case studies to the hallowed halls of the United States Congress. It’s easy to connect the dots between mission and product when you consider the social media behemoth’s more than 2 billion worldwide users. But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup.

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Using Psychology to Supercharge Your Products by Joe Leech

Mind the Product

In this #mtpcon London talk, Joe Leech shows us how, in order to design products that people love, we need to create experiences that fit into what people’s existing mental models predict for them. Procedural Knowledge. Declarative knowledge is specific facts that we find hard to remember. Because facts are hard to remember, we convert information into sequences, and this is known as procedural knowledge.

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An Architect’s Guide for Selecting Scalable, Data-Layer Technologies

There’s no getting around it: selecting the right foundational data-layer components is crucial for long-term application success. That’s why we developed this white paper to give you insights into four key open-source technologies – Apache Cassandra®, Apache Kafka®, Apache Spark™, and OpenSearch® – and how to leverage them for lasting success. Discover everything you’ll want to know about scalable, data-layer technologies: Learn when to choose these technologies and when to avoid them Explore h

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Importance of Customer Segmentation when Building New Products

The Product Guy

Guest Post by: Madhavi Marka (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Nis Frome]. There is no such thing as placing too much importance on your customers. Customers are the oxygen for any business model. One of the primary goals of any business strategy is to identify and meet needs of the customer. Customers differ widely from each other in various aspects.

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Facebook Marketing Tips: 5 Ways To Increase Your Sales This Holiday Season

AB Tasty

The holidays are coming, and as an e-commerce business, it should be your goal to make the most out it by levelling up your marketing game. Among the strategies that you can easily boost is Facebook marketing. This article was originally posted on AB Tasty as Facebook Marketing Tips: 5 Ways To Increase Your Sales This Holiday Season.

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It’s a Major Award!

The Product Bistro

Way back, when I started the Product Bistro, I had a lot of spare time (between gigs), and I was using the blog to drum up some consulting, and piece work to fill in the gaps and time. I created this site to first describe what I could offer, and how my prior expertise could […].