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Is it time to invest in redesigning my digital product? It is a question that many product leaders need to answer. This is an article to help you make the decisions by giving you contextual information and concrete examples. Some design activities can be applied as iterative improvements, like changing certain user flows to increase [.]. Read More. The post Is it Time to Invest in Redesigning my Digital Product?
Marketing brought you leads, your funnel converted them to customers. So why are they leaving? Over the past 5 years, I’ve worked on ways to reduce customer churn in several high profile SaaS companies. I’ve learned that this is a battle that never ends, and there are different strategies to combat it. Customer churn is the number of customers [.]. Read More.
Imagine that you are talking to John, a senior salesperson who’s been involved with the product for a while. John mentions the upcoming product release and says, “You really must add the enhanced reporting feature. I’ve spoken to several customers, and they have all confirmed that it is absolutely crucial.” You know, though, that it is impossible to add the feature to the development effort.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
How product managers can innovate throughout the entire product lifecycle. As we move into 2021, the name of this podcast is changing to better reflect our objective here—product managers becoming product masters. That new name is Product Masters Now. . You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show in your podcast player not as The Everyday Innovator but as Product Masters Now. .
At Intercom, we believe product managers (PMs) should focus on problems , not solutions. Indeed, our first R&D principle is “Start with the problem.” The secret to shipping successful product, then, is clearly defining for your team the problem that you’re setting out to solve. A great problem statement supercharges product development.
At Intercom, we believe product managers (PMs) should focus on problems , not solutions. Indeed, our first R&D principle is “Start with the problem.” The secret to shipping successful product, then, is clearly defining for your team the problem that you’re setting out to solve. A great problem statement supercharges product development.
Some of the most successful people we know credit their mentors for making the difference in their careers. We’ve recently heard great talks from the likes of Barry O’Reilly, Marty Cagan, and Gibson Biddle where they talk about having a ‘personal Board of Directors’ But how do you go about getting a mentor and getting [.]. Read More.
Untangling customer emotion and satisfaction are the hot topics of 2021. Everybody in the C-suite wants to know the emotional stance of their customers, why they make purchase decisions, what makes them loyal, and why they sometimes take their business elsewhere. Ultimately, the goal is to deeply understand customers in order to increase their satisfaction, even in the most challenging situations.
With 70+ methods listed, this is the most complete list of prioritization frameworks on the internet with tons of linked resources. This… Continue reading on Product Coalition ».
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
How product managers can understand and solve their customers’ problems. This podcast is getting a new name to better align with its purpose of helping product managers become product masters. That new name is Product Masters Now. . You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show in your podcast player not as The Everyday Innovator but as Product Masters Now. .
Inconsistent product functionality, wildly differing UI components, and conflicting terminology – the slow creep of design debt can have far-reaching consequences for your business if left unchecked. Here’s a simple framework for managing it. A few years ago, we wanted to improve the A/B testing functionality in some of our targeted messages. It was a trivial feature that we thought would be a cinch to build.
Many people in senior management do not understand the role of product management. There are some great strategies you can use to overcome this particular challenge. Watch and learn more from product management expert, Benny Reich.
Martin Eriksson – veteran product leader, and Mind the Product co-founder – presented his “Decision Stack” to ProductTank Lagos. It’s a way of connecting vision to action. Martin says the most common thing he hears from product people is the question “How do we know if we’re building the right thing?” – this fundamentally comes [.].
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
That is the question. In the way back time, before Agile, before OKRs and other fads, product managers wrote MRDs, or Market Requirement Documents. This was the artifact the began the process of developing a new product, or a variant of a product. Now, the general consensus seems to be that the MRD is dead as the Dodo, replaced by a product backlog, groomed by a product owner, and lean startup techniques that encourage build/test/evaluate/pivot cycles until you achieve the magical “produc
OKRs are an amazing tool to drive business success. Starting with OKRs is easy. Doing it right is not necessarily so, and especially with product OKRs that are a unique beast. Here are a few common mistakes to avoid. Photo by Ono Kosuki from Pexels OKRs (Objectives and Key Results) are a useful tool for goal setting and team alignment, and in recent years they have gone from being used primarily in quantitative parts of the organization (namely sales and marketing) to being very popular in prod
Insights on roadmaps, metrics, OKRs, and more for product managers. It is a new year and this podcast is getting a new name. In a few weeks, the name will change to Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming—The Everyday Innovator will be renamed to Product Masters Now. .
From premature optimization to over-engineering solutions for your product, it’s easy to get caught up in making technology decisions that slow you down instead of speeding you up. So when it comes to building your technical strategy, you need to assess each component in relation to what success will look like for your business. This post is an adaptation of a talk I recently gave at the Amazon Web Services (AWS) community day event in Dublin about the technical strategies I’ve experienced that
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Josh Mahoney draws on his experiences of being inspired to solve real problems for real people, and talks to ProductTank San Francisco about the dissonance between that drive to solve problems, and the reality of so many product roles. Surely the way to create great products that solve real problems is very straightforward: Create a better way [.]. Read More.
In the modern era, it seems that product management and organizations have eschewed the venerable MRD or marketing requirements document. However, it still has a place in the toolkit, and it should be leveraged more often.
80 to over 100 hours per week to “change the world” is what Elon Musk wrote in a 2018 tweet, referring to what was considered a standard working week at the time Tesla was ramping up production of its Model 3 sedans. You’ve got to think….what was driving those employees to get out of bed each morning and slog out 15 hours a day, week after week? The pay?
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
The last year revolutionized how retailers think about online shopping and how it merges with the in-person, in-store experience. At this point, thousands of retailers have implemented some sort of buy online, pick up in-store (BOPIS) strategy, and consumers have come to expect it from big and small brands alike. The way in which people shop has fundamentally changed, with U.S. eCommerce sales reportedly increasing by more than 30 percent in 2020.
Our mission at Intercom is to “make internet business personal” – to enable online businesses to foster the same sort of relationships with their customers as “brick-and-mortar” businesses. . The focus on relationships is very intentional – frequent positive interactions encourage loyalty, and loyalty is the bedrock of every sustainable business. .
It can be tricky to overcome preconceptions about what it means to have Product in your organization. There are many great tips on how to chart a path to overcome them. Watch and learn more from product management expert, Kirsten Jepson.
In this November 2020 #mtpcon Digital keynote, Marty Cagan, author of ”Inspired” and “Empowered”, explains the important role of product leadership in any great product company–and why it’s so hard to get right. Watch the video to see the talk in full or read on for an overview of Marty’s key points: Empower your teams by [.]. Read More.
In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
The secret sauce product managers need for success. This podcast is getting a new name to better align with its purpose of helping product managers become product masters. That new name is Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show up in your podcast player not as The Everyday Innovator but as Product Masters Now.
It’s probably a distant memory but before the technological revolution, shoppers would walk into a retail store and take guidance from salespersons to make purchasing decisions. Salespersons would understand their customers’ needs and preferences and match them with the most suitable products from the inventory. Today, consumers do extensive research before purchase.
Happy New Year! I am excited to kick off 2021. For the past couple of years, I’ve used my January blog post to give an update on my plans for the year ahead and this year will be no different. You can find previous years’ posts here: 2019 and 2020. I know many of you are anxiously awaiting an update on my upcoming book. You’ll get that. But before we get to solutions, I want to share more of our discovery context for Product Talk, the business.
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