February, 2022

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The Great Silence

The Product Coalition

Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. If you ask; “How many customers did you speak to this week?” …most invariably say zero. I know this because I asked. I ran a survey with industry insiders and at least 50% of all product managers who responded haven’t spoken to a customer recently.

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Why Product Owners Need Effective Scrum Masters?

Roman Pichler

Listen to this article: [link]. What the Scrum Master Should Do. While the role is discussed in many books and articles, I find that it is still not always correctly understood. What’s more, it’s not uncommon in my experience that product owners have to do their job without the support of a Scrum Master or agile coach. So why is the role important? I view the Scrum Master as someone who takes care of process, collaboration, and organisational change issues.

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Ask Teresa: Who’s Responsible for What in the Product Trio?

Product Talk

As a product discovery coach, I get asked a lot of questions. This makes complete sense—as people read my book, take one of my courses , go through my training , or watch one of my talks, they naturally wonder about applying the concepts of continuous discovery to their own work. They consider the ideas in the context of their own team and company. And sometimes they simply need a little further clarification and guidance in order to feel confident taking the next steps.

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Introducing Intercom on Product: A series exploring the principles that shape what and how we build

Intercom, Inc.

Intercom is built on principles. I mean that in a very practical sense: PMs, Designers, and Engineers at Intercom use our R&D principles every single day to guide their decision-making. Having clear principles keeps everyone pointed in the same direction, and empowered to move quickly and with confidence. “Defining and distilling these principles has been one of the biggest contributors to our ability to consistently build great products at scale”.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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The Five Stages of Product Adoption

Alchemer Mobile

We’ve broken the concept of product adoption into five key stages, outlined product adoption metrics, and provided some strategies for how to improve product adoption. What is product adoption? Product adoption refers to how customers embrace and use a product. It is the way in which customers discover a new product, understand its purpose and value, and then continue to use it as intended.

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Roadmaps: Break the rules without breaking the principles

Product Management Today Submitted Articles

Avoid roadmaps that are timelines with lists of features by staying true to the principles of a flexible roadmap.

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Top 50 Resources on Product/Market Fit

Sachin Rekhi

The most important journey any new product goes through is finding product/market fit. Marc Andreessen, who popularized the term, defined it as: Product/market fit means being in a good market with a product that can satisfy that market. Despite sounding so simple, the majority of new products fail due to never finding this illusive fit. This fit illudes both new startups creating their very first product as it does established organizations seeking to expand their product portfolio.

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Product in Practice: Assumption Testing with Engineers at Orion Labs

Product Talk

Engineers are often reluctant to participate in discovery. This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. This is a common mistake that Teresa addressed in a Core Concepts post , saying “We’ve spent the past 30+ years asking engineers to be order takers. We’ve often shut down their ideas before they can fully explain them.

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Infrastructure at speed: 5 lessons learned from building Intercom in Europe

Intercom, Inc.

In December, we announced European data hosting , the result of one of Intercom’s biggest ever infrastructure projects. We’re continuing to expand Intercom globally, and the lessons we learned while building out the infrastructure will be invaluable. Until now, Intercom has been a multitenant application hosted in a single region in AWS.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Five Ways to Track Customer Sentiment

Alchemer Mobile

Delivering customer love starts with listening to your customers. To get a sense of how customers feel about your brand, you must start by tracking customer sentiment. But where should you start? This post covers five ways to track and evaluate customer sentiment. Before we begin, let’s align on the the importance and value of customer sentiment. What is customer sentiment and why does it matter?

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Killing product zombies: a five-step approach

Mind the Product

As product people, we find features, processes, and products that aren't functioning well. This article is an overview of a trigger list, that a team can refer to identify and kill such non-functioning product zombies. [.] Read more » The post Killing product zombies: a five-step approach appeared first on Mind the Product.

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How to Create A Value Proposition: A Four Step Framework

The Product Coalition

A strong value proposition is a cornerstone of a product, so let’s do it right. Source: hec.edu Crafting a value proposition might be a daunting task. Let’s see how we approach this topic with a simplified, four-step framework. Step 1. Start With the Problem Space The first step we need to tackle when creating our value proposition is to understand our potential users and their problems.

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Over-orchestrated: what happens when your team is too in-sync

Atlassian

Subscribe to Work Life Get stories like this in your inbox Subscribe. 5-second summary. Team cohesion is an important component of high-performing teams. Too much team cohesion can mean that individuals focus on coming to an agreement rather than finding the best idea. Encouraging a culture of healthy dissent can help prevent this – but only if team members feel psychologically safe.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Calendar Reviews

Mironov Consulting

My product leader coachees and I sometimes do calendar reviews.  We look at their chock-a-block schedules, and talk about the struggle to address important things when faced with 7+ hours/day of meetings.  We often feel a lack of agency (control), where our jam-packed calendars drive us from one discussion to the next — with no time to catch our breath or complete action items from the last six meetings.

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CX expert Jay Baer on creating experiences that get your customers talking

Intercom, Inc.

Sometime in the 1980s, businesses started outsourcing their call centers to specialized companies in lower-cost locations to reduce operational costs. And further along the line, customer support started being treated as a cost center – a necessary, but non-profitable part of a business. Today, more and more businesses are realizing the true bottom-line impact of creating great customer experiences.

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Advanced Mobile App Marketing Strategies to Improve App Store Optimization (ASO)

Alchemer Mobile

There are hundreds – if not thousands – of articles in the world covering App Store Optimization (ASO) essentials. While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. App store optimization goals. The ultimate long-term goal of ASO is to reduce the cost of acquiring new customers by making the search and decision-making process faster.

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Mind the Product joins Pendo

Mind the Product

We've got a big announcement and we're excited to share it. Mind the Product has a new home – we're joining Pendo! Learn about this exciting move and how it will allow us to support the continued growth and development of our product, content, events, and community. [.] Read more » The post Mind the Product joins Pendo appeared first on Mind the Product.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Three Wrong Reasons to Give Up on Product-led Growth

The Product Coalition

Product-led growth is one of the hottest topics in our industry. Some people swear by the name of it, while others disregard it completely. One way or the other, if you are in B2B SaaS, this is a discussion-worthy topic. Don’t decide based on the wrong reasons. Photo by R Khalil from Pexels Product-led growth (PLG) seems to be everywhere these days.

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How to Survive in a World of Information Overload

Nir Eyal

We live in a world of too much information, and it’s nothing less than a blessing. Throughout most of human history, access to knowledge was limited. Power equated to how much information you had access to. Kings built great libraries, and texts were rare and valuable things. Today, however, what was once scarce is abundant. We’re drowning in information.

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What does psychological safety mean, anyway?

Atlassian

Subscribe to Work Life Get stories like this in your inbox Subscribe. 5-Second summary. Psychologically safe work environments allow team members to feel that they can safely take calculated risks without fear of repercussions. A lack of psychological safety may deter people from speaking up about mistakes, knowledge gaps, or potential problems. When working remotely, you can promote psychological safety by being intentional about scheduling one-on-one meetings, asking open-ended questions, mode

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Transform the way you share your work: Tricks from Hollywood’s publicity playbook

Intercom, Inc.

At Intercom, we believe in the power of sharing cross-functionally. Seeking feedback at various stages of a project helps avoid bottlenecks and silos, and ultimately drives business impact. Diving into a new project is an exciting challenge, but it takes time to develop context, address stakeholder needs, and meaningfully understand the problem. Without even realizing it, we begin to work with blinders on.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Small Cosmetic Brand Product Managers Are Changing The Business

The Accidental Product Manager

Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. You would think that a business as well established as the cosmetic business would not see a lot of disruption. I mean, customers try products, select the ones that they like, and that’s the end of the story, right? Well, it turns out that in the cosmetics business product managers at some of the smaller firms are in the process of changing how things are done.

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Thriving in hypergrowth – Cassidy Fein on The Product Experience

Mind the Product

While hypergrowth can be amazing, it comes with a separate set of challenges. We talked with Cassidy Fein about how to navigate this environment. [.] Read more » The post Thriving in hypergrowth – Cassidy Fein on The Product Experience appeared first on Mind the Product.

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Network Product Users Aren’t Equal

The Product Coalition

Networks and other marketplace products (referring to all as networks for simplicity) are challenging because of the co-dependency between… Continue reading on Product Coalition ».

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The Complete List of UX Research Conferences and Events in 2022

UserInterviews

A giant list of 80 upcoming conferences on UX research and design, including online, in-person, and hybrid events through 2022.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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What strong teamwork looks like: 7 proven models

Atlassian

Subscribe to Work Life Get stories like this in your inbox Subscribe. 5-second summary. Creating a strong, cohesive team takes intention and planning. Researchers have been studying team dynamics for decades. There’s a significant body of knowledge about which organizational structures provide the best results given the circumstances, goals, and personalities involved in a team.

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Velocity’s Doug Kessler on bringing the mojo back to content marketing

Intercom, Inc.

And no, we’re not talking about Austin Powers! Doug Kessler is the co-founder and creative director at Velocity Partners , a B2B Marketing Agency with a laser-sharp focus on content strategy, and the writer of articles such as The Search for Meaning in B2B , Crap , and Insane Honesty. Although he started his career as a suit on Ogilvy & Mather in Madison Avenue back in the 80s, it wasn’t until he shifted to B2B that he found his true calling.

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Can Product Managers Use Social Media To Market Forbidden Products?

The Accidental Product Manager

Can product managers successfully promote e-cigarettes using social media? Image Credit: Lindsay Fox. When you think about all of the products that product managers are responsible for, there are a number of them that come to mind as being “difficult” products to successfully manage. For one reason or another, these products are difficult to talk about and therefore are difficult to market.

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