September, 2020

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The Five Product Movements Model (5PMM)

Product Management Today Submitted Articles

Over the past decade, I have worked extensively with many B2B enterprise software companies. My role has principally focused on the individual and collective performance of the product management and the development management functions. This has included the assessment, formation, development, and re-engineering of the product management function.

B2B 242
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A Practical Guide for Agile Teams (2020)

Product Management Today Submitted Articles

This is my complete guide to Product Discovery in 2020.

Agile 246
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Product Manager’s Secret 2020 Weapon: Remote Workshops

Mind the Product

As product managers we are, at our core, facilitators. It is ultimately up to us to get all interested parties to align and collaborate on building the right thing for our business and making sure we understand our users so it’s the right thing for the market. As such, we spend a lot of our [.]. Read More. The post Product Manager’s Secret 2020 Weapon: Remote Workshops appeared first on Mind the Product.

Workshop 240
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Post-Pandemic Mobile App Improvement Strategies by Industry | Travel & Hospitality, Retail & Shopping, Food & Drink

Alchemer Mobile

We won’t waste your time by belaboring the point that COVID-19 has dramatically impacted almost every industry in the world. We’ve been in this global crisis for long enough that most enterprises have gained enough of an understanding of what’s going on so they can stop treading water and start swimming toward the future. According to a report by Statista , this is how various industries have been impacted by the pandemic.

Travel 246
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Designing Series: How we built our customer messaging orchestration tool

Intercom, Inc.

Last week we released Series , a brand new way to orchestrate customer messaging campaigns in Intercom. Series is a visual campaign builder with a very flexible and interactive design – you can easily build out sophisticated customer journeys using the intuitive drag-and-drop interface, making your customer engagement campaigns much more powerful and effective. “Series is so intuitive that it feels natural and obvious – and yet, the design was not inevitable at all” Indeed, Series is

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Who is more customer-centric: B2C product managers or B2B product managers?

Product Management Unpacked

A recent report by Pendo.io finds interesting differences between how B2B (business-to-business) and B2C (business-to-consumer) product managers approach product management, especially as it relates to customer research. Understanding, championing and prioritizing customer needs and wants is critical to a product manager’s role. Traditionally, B2C companies have been perceived as more adept at putting their customers first, and as a result, are often seen as more customer-centric.

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The 5 P’s of Product Management

Product Management Today Submitted Articles

It takes an insane amount of hard work and effort to become a Great Product Manager (I’m very much still on the journey myself). And once you get there, it takes more consistent work to stay at the top of your game.

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Embracing the Art of Prioritisation by Emily Tate

Mind the Product

Prioritising a backlog is a technically simple task, so why is it so hard? In this ProductTank London talk Emily Tate – Chief of Staff at MindTheProduct, helps us embrace the art of prioritisation. Watch the video to see her talk in full, or read on for an overview of her key points. Focus When working [.]. Read More. The post Embracing the Art of Prioritisation by Emily Tate appeared first on Mind the Product.

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Best Practices for Healthcare Mobile App Development and Telemedicine Apps

Alchemer Mobile

Healthcare is personal and often very emotional. We all know and understand this. However, when it comes to our technology reflecting this fact, many providers and organizations haven’t quite caught up. Telehealth and healthcare mobile apps can feel cold, robotic, and impersonal. This experience doesn’t reflect the care and thoughtfulness of individual providers and healthcare professionals.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Announcing Series: Intercom’s powerful new visual campaign builder

Intercom, Inc.

Customer engagement has never been more essential to business survival. Retaining your hard-won customers is the difference between success and failure for online businesses, and the key to retention is excellent customer communication. Successful customer engagement depends on sending the right message, at the right time, and in the right place. Getting this delicate dance right, however, requires careful choreography, with every step considered and planned.

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Product Management Skills: Influence Without Authority

The Product Coalition

Anyone familiar with Product Management will recognize the immortal phrase ‘influence without authority.’ As a Product Manager, you’re a team player who guides product development along its chartered course, but you have to do that without being the literal captain of the ship. You somehow have to bring together a rowdy bunch of tech professionals (data scientists, UX and UI designers , software engineers, etc) and make a valuable and functional product happen.

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Hiring a Head of Product

Mironov Consulting

Over the last three decades, across 10 full-time jobs and 150 consulting clients, I’ve headed up product teams 18 times (mostly as interim VP ) and helped another dozen companies choose their Head of Product. That may be the record for anyone other than search professionals. Here are some patterns I’ve seen in picking successful Heads of Product.

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A flight-tested framework for effective goal

Product Management Today Submitted Articles

One of the most impactful things a product leader can do to help their team succeed is to point everyone in the same direction—to channel all of the team’s energy, focus, and resources towards an aligned outcome.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Beware the Tyranny of Customer Feedback

Mind the Product

The customer is always right – right? This adage – one that many of us grew up with – is a guiding principle of product development. If we can just listen to the customer – if we just give them what we want, our path to product success can’t be too far off. Isn’t that [.]. Read More. The post Beware the Tyranny of Customer Feedback appeared first on Mind the Product.

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Brilliant Product Pivots from Lifestyle Apps Based on Changing Mobile Customer Behaviors

Alchemer Mobile

In the first half of 2020, iOS and Google Play apps were downloaded 64 billion times, an increase of five percent year-over-year and 10 percent from the second half of 2019. The global pandemic “has changed consumer behavior on mobile forever,” according to App Annie. Coronavirus has dramatically changed all of our lives. There’s no doubt about it.

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The appliance of science: Mark Roberge’s formula for scaling

Intercom, Inc.

What kind of information drives that decision: is it subjective and qualitative, or objective and quantifiable? It’s the classic conflict: left brain versus right brain; art versus science. Mark Roberge knows which he prefers. As an engineer by training, in pressure situations he tends to “lean to the quant.” It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years.

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How To Lead a Tech Discovery With No Tech Background

The Product Coalition

Working with developers can be intimidating. But follow this five step process and you’ll be fine. Continue reading on Product Coalition ».

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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6 Small Steps for Handling the Emotional Ups and Downs at Work

First Round Review

Tips you can use every day from seasoned startup veterans and psychology experts on how to manage your emotions at work — especially when you feel outside of your comfort zone.

Startups 145
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Build the B2B Product Manager Organization

Product Management Today Submitted Articles

Congratulations! You’ve been promoted! On your first day as a new B2B exec, your company’s Director of Public Relations wants to chat. Something about a press release. She says you’ll want to address stockholder concerns. To provide hope despite the weak economy and sluggish sales. To give a reason to believe. A reason to have faith in future profits.

B2B 162
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How The Growing Importance of Customer Retention is Changing Product Management

Mind the Product

The SaaS industry is undergoing a quiet revolution. Competition is increasing, products are becoming less differentiated, customers are becoming less loyal, and the cost of acquiring new customers is rising year after year. It’s within this landscape that retaining existing users has become just as important as acquiring new ones. This article focuses on the [.].

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I’ve abandoned “MVP”

Mironov Consulting

After years of struggle, I’m advising all of my clients and product leader coachees to stop using the term “MVP”. Not to stop doing validation, discovery, prototyping or experiments they may associate that that acronym, but to remove the label from all of their docs and presentations and talks. To delete the letters MVP from roadmaps and product charters.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Sweating the details: Designing improvements to our product navigation

Intercom, Inc.

We recently shipped a suite of new features to dramatically uplevel Intercom’s support capabilities, including advanced ticketing workflows and richer reporting. In addition to those features, we also took the opportunity to improve the main product navigation of the Intercom app in order to make it more usable, intuitive, and polished. The main navigation is a critical area of the Intercom app, and it helps ensure Intercom feels simple to use.

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Evaluate your own Product Mindset using these 4 elements

The Product Coalition

Start asking the courageous question: “What would I have to do differently to excel at change?” Learn how one org did it & how you can too. Continue reading on Product Coalition ».

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Use This Startup's Playbook for Running Impactful Virtual Offsites

First Round Review

Many team retreats have the tendency to leave participants feeling exhausted, sick of slide deck presentations and itching to get back to the emails that have been piling up in their absence—and virtual offsites add marathon Zoom sessions and interruptions at home to the mix. Here, the Sitka team shares how they planned an intentional, engaging virtual offsite, delving into the framework, agenda and tactics they used to pull it off.

Startups 140
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Product Goals: Using Objectives and Key Results

Product Management Today Submitted Articles

This is my complete guide to Product Goals in 2020.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Build What Matters by Rajesh Nerlikar and Ben Foster – Free Chapter!

Mind the Product

In their new book, Build What Matters (£26.99), Rajesh Nerlikar and Ben Foster introduce you to their methodology for becoming a product-driven company. Through their tested strategies, stories of personal success, and case studies from their product advisory clients at Prodify, you’ll learn how Vision-Led Product Management helps you achieve company objectives by meeting both [.].

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Get newsletters in Feedly

Roy Madden

New Feature. Declutter your inbox and read without distractions. Newsletters are quickly becoming the best way to get curated insights on specific topics, trends, or industries. But inboxes aren’t the best place for focused reading. Keeping up with newsletters in your inbox can be a disorganized, distracting, and overwhelming experience. That’s why you can now get newsletters in Feedly.

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Built for You: How customer feedback informs what we ship

Intercom, Inc.

At Intercom we believe great things can happen when you have a conversation. Which is why customer feedback is a big deal to all of our teams – it’s really integral to what we do and how we build. So If you’ve ever asked yourself – how does my feedback add up to the features and updates that we build? Then this podcast has the answers.