October, 2016

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4 Lessons That Set My Mind About Becoming a Product Manager

The Product Guy

Guest Post by: Sean Echevarria (Mentee, Session 3, The Product Mentor) [Paired with Mentor, Dustin Levy]. Two years ago I threw myself into the deep end of the Silicon Alley tech scene here in NYC. I joined a growing user experience agency called Motivate Design, without having any real knowledge about UX and its function within product strategy. And I caught what some might say was the product bug!

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What Will Product Management Be Like In 5 Years?

The Secret PM Handbook

The future is hard to tease out, but here’s what will happen in product management’s future. (CC 2.0 by PunkToad). Earlier this year Janna Bastow of ProdPad put out a call for opinions on the future of product management. I quickly responded then. And realized later it would also make a good blog post. To understand the future of product management I started from the “present” of product management.

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Mindfulness Tips for Product Managers and Product Owners

Roman Pichler

What is Mindfulness? Mindfulness means paying attention to the present moment, to what is actually happening. It helps us become more aware of what we think and feel, and how we are—content, tense, relaxed, stressed, happy, angry, indifferent, restless, worried, or calm. But what’s the big deal? Surely all of us know how we are. But do we really? I find I can be so busy and caught up in activities, thoughts, and emotions that I am not (fully) aware of how I am and what’s going on in my mind and

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Stop Blaming the User

Melissa Perri

I’m finally going home from a long business trip and I’m very excited. But my experience with United Airline’s customer service this morning completely killed my good mood. They keep blaming me for their mistake. It’s a story I know well because I see it so commonly in Product Management too.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Confessions of a Product Manager or ‘What I wish I’d known sooner about product monetisation’

UserVoice

“Launching isn’t hard. Coming up with an idea isn’t hard. Making something isn’t hard. It’s everything that comes after that.” – Jason Fried. Having written previously about the importance of monetisation to Product Managers it came as a shock recently to hear that my own product, Newsmart (a DowJones venture), is to be shuttered after nearly 3 years.

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Applying Product Management to Web Design in a Multiscreen Era

The Product Guy

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Multiscreen Web Design”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decision

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The (Really) Big Picture of Online Lead Generation Marketing

bpma ProductHub

Contributed by Brad Shorr. There’s more to generating online sales leads than meets the eye — even the eye of an experienced marketing professional. The Internet Marketing Lead Generation Ecosystem infographic was created by Straight North to help online marketers visualize all of the potential elements of an online campaign, and perhaps more important, how these elements must be connected to achieve results and facilitate rapid and dynamic continuous improvement.

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Why Women Make The Best Product Managers

svpg

Recently I gave a keynote address to the Mind The Product Conference in London , and in that talk I wanted to illustrate, by example, the essential role that very strong product managers play for their team and their company. Most people noticed that all six of my examples were female. I didn’t call that out explicitly during my talk because my view is their performance speaks for itself.

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TEI 092: Innovation mantras from R&D-with Dana A. Oliver - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

Research and development is tightly coupled with product management and innovation. To learn how an R&D person thinks about innovation, I talked with Dana A. Oliver, who has 30 impressive years of experience in R&D groups. He now focuses on writing and coaching, after leaving Medtronic, the medical device company, where he was the Senior Director of R&D.

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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Designing Your Product's Continuous Feedback Loop

Sachin Rekhi

While every product team I've worked with leverages customer feedback to inform product decisions in some way, most fall short of designing their customer feedback loop to maximize the benefits to the product team of gathering, recording, and synthesizing feedback. They also often treat customer feedback as a point-in-time activity as opposed to a far more helpful continuous process.

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How aligning product and marketing teams improves customer experience

Mind the Product

It wasn’t too long ago that designers and developers were disciples of strictly separate crafts – but today, someone who can do both well is quickly labelled a “unicorn”, and sought after by many a unicorn-thirsty start-up. I believe the same synthesis of skill sets is occurring between marketers and product managers, but all too often, they’re treated organisationally as separate disciplines, broken up into siloed teams.

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Hardest Product Management Lesson Learned – Optimism

The Product Guy

More segments from our conversation with Adam Warburton — and shedding some light onto just exactly what makes Adam truly The Best Product Person of 2015. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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Interview: Advice for the Innovator’s Dilemma with Paul Young

bpma ProductHub

Interviewed by Lance Morganelli. For more than a decade people, departments and entire companies (including his own) have asked Paul Young, currently Vice President of Products at Pragmatic Marketing , to deliver successful and continuously improving products. In response, he has given them processes to follow and skilled people to carry them out, which leads to market-responsive products and services.

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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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Stop Blaming the User

Melissa Perri

I’m finally going home from a long business trip and I’m very excited. But my experience with United Airline’s customer service this morning completely killed my good mood. They keep blaming me for their mistake. It’s a story I know well because I see it so commonly in Product Management too. When I was booking my return ticket from London to Newark, the cheapest option was for something called “Mixed Cabin”.

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TEI 094: Creating product roadmaps for product managers – with Jim Semick - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

I’ve had some requests from listeners to explore product roadmaps, so I had a discussion with Jim Semick. He is co-founder of ProductPlan , which creates roadmap software for product teams. Jim has helped launch new products generating hundreds of millions in revenue, including being part of the founding team at AppFolio for property management, responsible for the requirements and launch of GoToMyPC and GoToMeeting (acquired by Citrix), as well as spending time at Microsoft.

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The Best Product Managers are Truth Seekers

Sachin Rekhi

One of the personality traits I value most in successful product managers is they are inherently truth seekers. Truth seekers have a strong bias towards discovering the truth being their primary motivation and what ultimately guides their decision-making. It takes incredible humility and curiosity to embody this trait, but when it exists, the benefits are felt throughout the entire R&D team.

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Product Management is More Important Than Ever

Mind the Product

Product Management as a role has moved on in leaps and bounds during my career. As the number of people gathered at Mind the Product London 2016 prove – it’s a skill and a job that more and more companies understand, appreciate, and seek out. And the job itself has evolved – from traffic managing releases, through a dark period of just writing agile stories, to a more enlightened and collaborative role that brings together the best of user experience, business, and technology.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Onboarding: Don’t Let Your Customer Relationships Stumble Out of the Gate!

UserVoice

A product is more than just the bits and bytes that comprise the software. It’s more than the user experience that someone has when they’re inside your software and actively using it to solve their problems. It’s more than the bug fixes and patches that go out to resolve customer support issues. Your product is the entire experience, from beginning to end, that your customers experience with.

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Your World is Full of Placebo Buttons (and That’s a Good Thing)

Nir Eyal

All products and services, everything we buy and use, have but one job—to modulate our mood. The fundamental reason we use technology of all sorts, from stone tools to the latest iPhone, is to make us feel better. To prove the point, consider how perception of relief is tantamount to actual relief. Consider the so-called placebo […]. The post Your World is Full of Placebo Buttons (and That’s a Good Thing) appeared first on Nir and Far.

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How to Reduce Cost and Boost Quality with an IoT Platform

Daniel Elizalde IoT Blog

News flash: If you’re building your own IoT infrastructure, you’re wasting time and money, and jeopardizing the quality of your product. In this post, I discuss how you can reduce cost and boost quality with an IoT platform, how to choose the right platform, and debunk myths about the benefits of building your infrastructure in-house. You simply don’t […].

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TEI 096: Conjoint analysis for product managers- with Brian Ottum, PhD - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

This episode is about market research – what’s in your toolbox for conducting consumer and market research? Does it include Conjoint Analysis? Well, if not, it will after you listen to this episode. To explore the topic and walk through an example of using Conjoint Analysis, I tracked down a previous guest from way back in episode 008. In that episode we discussed quantitative and qualitative research tools but didn’t go into details about applying Conjoint.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Outside-In User Story Example

Tyner Blain

Being “outside-in”, “outcome-based”, and “market-driven” is particularly important for creating successful products. The problem is that just saying the words is not enough to help someone shift their thinking. For those of us who are already thinking this way, the phrases become touchstones or short-hand. For folks who are not there yet, these may sound like platitudes or empty words.

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Paving the Cow Path and Other Stories by Simon Cross

Mind the Product

Facebook product manager Simon Cross chose to talk what has influenced his theories of product management at this year’s London #mtpcon, giving the audience some constructive advice and leaving them with some food for thought. Cross has spent most of his six years with the company working on developer products and is currently working on Facebook at Work.

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7 Principles To Mastering Growth Marketing

Brian Balfour

We have a big addiction problem in our industry. Hacktics, the tips, tricks, hacks, tools, and secrets that promise to solve our growth problems. A glance at the front page of GrowthHackers.com , Inbound.org, or any other growth hacking community is all it takes to understand the obsession. As a result, marketers now get the majority of their “learning” through this hack-tic based content.

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This Weird Research-Backed Goal Setting Hack Actually Works

Nir Eyal

Nir’s Note: This article on goal setting was originally published in early 2016 but got such a great reader response that I decided to expand and update it along with adding the video below. Let me know what you think in the comments. Over the past four years, I’ve discovered many incredible ways to hack […]. The post This Weird Research-Backed Goal Setting Hack Actually Works appeared first on Nir and Far.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Growth Interview Questions from Atlassian, SurveyMonkey, Gusto and Hubspot (Guest Post)

Andrew Chen

[Andrew: Excited about today’s guest post! I was recently interviewed by the folks at Reforge, a new company started by my friends Brian Balfour and Susan Su focused on advanced professional education. They asked a great question – how do you interview for growth folks? I gave some my 2 cents based on my experience helping startups and growth folks.

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TEI 095: Product line roadmapping for product managers – with Paul O’Connor - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

The last episode was on the topic of product roadmaps and today we extend that topic by considering product line roadmaps – roadmaps for product lines and product families. The person who has turned that topic into his professional career is Paul O’Connor. He is the founder and managing director of The Adept Group and he has had significant impact on the field of new product development over the past thirty years.

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Podcast: How to Use the IoT Decision Framework

Daniel Elizalde IoT Blog

I’m very excited to be featured in the IoT Inc Business Show! I had a great conversation with Bruce Sinclair, the host of the show, on how to use my IoT Decision Framework. Listen to the podcast Here’s a summary from Bruce Sinclair: “In this episode of the IoT Business Show I speak with Daniel Elizalde about his […]. The post Podcast: How to Use the IoT Decision Framework appeared first on Tech Product Management.