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1 Establish a Clear Vision. Establish a clear vision for introducing a product management group and explore why your company would benefit from it. There are a number of advantages such a group can offer, including being able to launch more products, serving the right markets and segments, providing the right features, making better product decisions faster, aligning the stakeholders more effectively, and establishing clear roles and responsibilities.
How do you respond when things go wrong? -. The NBA’s Steph Curry missed almost 55% of his three-point shots this season. Last year, baseball’s Dee Gordon didn’t get a hit two-thirds of the times he stepped up to the plate. SpaceX failed to land their Falcon 9 reusable booster rocket in 80% of their attempts. That’s one way to.
Your products were built with a good understanding of the market, came out well, and you launched them (or are in the process). You have some traction, but you need to keep improving the results. And no one is patient about it. A ‘Lithe’ approach to continuous improvement leads you to gracefully adapt to market realities. O bjectives Establish what you want to accomplish in the market, e.g.: Grow customer base; Increase revenue per user/transaction; Etc.
Product owners and product managers. Two roles, often done by one person. Together, the product people need to take an organization’s strategy, figure out the appropriate product strategy, and convert that into actionable work for the delivery teams to create the right product. What does the product manager own, and for what is the product owner responsible?
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
In this ProductTank San Francisco talk, I describe the complexities of managing an Internet of Things (IoT) product, and walk you through my IoT Decision Framework. The IoT Decision Framework provides a structured way to organize your product strategy, identify gaps, and build your IoT roadmap. Watch the Video Download the IoT Decision Workbook Talk summary: In this talk, I explain […].
Note 1: I’m focusing in this article on women, however, my points here are intended to apply to all under-represented groups. Note 2: I am highlighting here the product role, which is a subset of the “women in tech” topic. I would also love to see more women in engineering and design roles, but I am especially focused on the product role because it’s such a strong path to CEO and GM roles.
Note 1: I’m focusing in this article on women, however, my points here are intended to apply to all under-represented groups. Note 2: I am highlighting here the product role, which is a subset of the “women in tech” topic. I would also love to see more women in engineering and design roles, but I am especially focused on the product role because it’s such a strong path to CEO and GM roles.
What’s the difference between UI and UX? If I had to explain it in 30 seconds or less, here would be my elevator pitch. At the most basic level, the user interface (UI) is the series of screens, pages, and … The post UI vs. UX: What’s the difference between user interface and user experience? appeared first on UserTesting Blog.
Jeff Bezos, Elon Musk, and successful failure -. Jeff Bezos sent his annual letter to Amazon shareholders (PDF). It’s so good I’ll just quote the most interesting paragraph at length: One area where I think we are especially distinctive is failure. I believe we are the best place in the world to fail (we have plenty of practice!
If you’re like us, you might have been hearing the term “social selling” at an increasingly frequent rate. We hear it at conferences, in LinkedIn forums, in team meetings, on Twitter, and on billboards. With social experiences like Twitter and Facebook becoming core to the web, this concept of social selling has become a definitive new approach for the ways that organizations think about building relationships.
If you ask someone if they require encryption on their device, first of all, you will likely get one of two answers – yes or no – useful for segmenting your market or developing persona. If you’re lucky, you’ll get a better answer – “ you’re asking the wrong question! ” Be Outside-In, Not Inside-Out. Inside-out thinking is taking your current view of your product (or product-to-be), and mapping it to the problems you discover in the market.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
It's no secret that smart, connected products have had a noticeable impact on the world we live in over the past few years, especially in the way businesses are run. As part of TSIA's research initiatives, we track the latest industry trends affecting the industrial equipment sector, which includes automation technology, instruments and components, and solution providers leveraging industrial equipment.
It’s not about what you know, it’s about who you know. Boston is a “small” city - everyone knows each other. And when you limit it to the product space, it becomes even smaller. There are several keys to success when networking. After a bit of research, there are three areas that are important: understanding why you should network, evaluating the value of a network and a few tips for good networking.
How do you accomplish the most important tasks? -. Let’s talk about time management. I’ve found the more items I have on my to-do list, the less I get done. Perhaps I feel overwhelmed, or I’m confronted with the Paradox of Choice. Thomas Davies breaks all of his tasks into four quadrants: people development, business operations, transactional tasks, and.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
With modern web technologies, it’s easier than ever to collaborate with others from all around the world. This offers some great advantages. You can find the best people for the job, no matter where they live. You can reduce the cost of hiring talent by hiring in places with a lower cost of living. You can open offices closer to your customers, and provide support around the clock.
The Trend: Live Video Streaming. In our increasingly digital and visual world, businesses across industries are fighting attention amidst the noise. Video as a medium has become one of the most effective ways to stand out and connect with an audience. Video quickly conveys meaning and emotion. It’s memorable, and it catches the eye in a sea of text and static images.
In our book, B4B , we established that technology suppliers are evolving from simply delivering products to also delivering business outcomes to their customers. Out of this growing trend came a new idea called "outcome engineering," where solutions providers present their customers with clear paths to success using their technology. TSIA is now applying that same concept to help our members improve their service business outcomes by leveraging our research, data, and business frameworks
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
I just wrapped up teaching a 10-week Product Management course at General Assembly in Boston, and it was an amazing experience. When I graduated from high school, I planned to be a math teacher – I didn’t follow that path, but have dreamed of teaching ever since. The 24-student class had people in Product Management roles, people launching products of their own and people hoping to get into Product Management.
What’s the difference between UI and UX? If I had to explain it in 30 seconds or less, here would be my elevator pitch. At the most basic level, the user interface (UI) is the series of screens, pages, and … The post UI vs. UX: What’s the difference between user interface and user experience? appeared first on UserTesting Blog.
In today’s subscription-centric world, customer churn is like kryptonite. Even in small amounts, it is toxic to the business. It’s therefore not surprising that service organizations are looking for every lever they can pull to drive customer adoption of their solution as a means to help secure subscription renewals. For example, customer success organizations are being put in place to ensure customers are properly onboarded onto the platform.
Since 2005, TSIA has been tracking service revenue and profit trends in the technology industry in our widely followed Technology & Services 50 index. We aggregate the financial performance of these fifty companies from the public record and identify service revenue and profitability trends, as well as provide critical observations based on the current quarterly update of 50 of the largest global providers of technology services.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
At TSIA, we are dedicated to helping services organizations both large and small grow and advance in the technology industry. We'd like to take the opportunity to welcome our newest members, as well as acknowledge companies already a part of the TSIA community who have recently expanded their membership to include additional service disciplines TSIA has to offer.
At TSIA, we provide technology and services businesses with the insights they need to grow, advance, and achieve their desired outcomes in our rapidly evolving industry. At the heart of this in-depth research are TSIA's research executives , who keep their fingers on the pulse of what's new and what's next in technology and services in order to deliver compelling content, best practices, and tools to our members.
At TSIA, we're always talking about how technology providers industry-wide are making the B4B shift from delivering products to services , as well as the increasing importance of providing customer outcomes. While this drastic change might seem like it only applies to product manufacturers, the reality is that non-manufacturers are also feeling an increased pressure to rethink how they gain new and retain existing customers.
In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
We all know customer satisfaction is more important than ever to building customer loyalty and increasing retention, so it's fascinating to watch some customers display unwavering loyalty, no matter what their favorites brands do. Take the Chipotle food poisoning outbreak for example; after briefly falling from darling status, Chipotle is already setting the stage for a multi-year comeback with their “Better Burger” And remember when Amazon raised the price of Prime Membership fr
Big things are happening at TSIA, and we can't wait to show you what we've been up to. For organizations looking to grow, transform, and address the urgent issues facing the technology industry, the next generation of insight is just around the corner. At TSW San Diego 2016 , we'll be unveiling a new SaaS solution designed from the ground up to help teams build a better roadmap to the business outcomes they want: TSIA outcome chains.
At TSIA, we are dedicated to helping technology services organizations of all sizes stay on top of the latest best practices for growing and advancing their business. At the beginning of each year, our research team publishes a report of the latest trends affecting their respective area of research and hosts a 30-minute TSIA Pulse webinar going over the highlights.
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