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I recently asked a woman what factors she considered when buying a new pair of jeans. She didn’t hesitate in her answer. She said, “Fit is my number one factor.” That seems reasonable. It’s hard to find a pair of jeans that fit well. I then asked her to tell me about the last time she bought a pair of jeans. She said, “I bought them on Amazon.”.
Nir’s Note: My friend Jake Knapp just published a fantastic book titled, Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days. The book details a process he and his colleagues at Google Ventures use to quickly go from idea, to prototype, to live test. Jake put together an exclusive excerpt from the book for NirAndFar.com […].
In order to pursue any product idea — a new product, or a new feature for an existing product — you must make sure it’s a problem worth solving. If it doesn’t solve a tangible, real problem that lots of people are facing, and are willing to pay to have solved, it’s not worth spending … Continue reading "Do You Have A Problem Worth Solving?".
How Product Teams Understand Customer Needs for Innovation. My colleague Rachel Young and I have been conducting research for the past year on how b-to-b organizations understand customer needs and apply them to product innovation. We will be unveiling this research at SiriusDecisions Summit in May as part of our presentation The Art and Science of Identifying and Prioritizing Customer Needs.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Video: The Hunt for Product/Market Fit. Slides: The Hunt for Product/Market Fit. Last month I was asked to come by Pivotal Labs to share my learnings on finding product/market fit. The team recorded the video and I wanted to share that here for those interested. The hunt for finding product/market fit in an early-stage startup is an elusive one, often fraught with chaos, and certainly never easy.
How do you organize engineering around use cases? -. In an earlier newsletter, Don’t Ship the Org Chart, I encouraged you to organize your PM team the way your customers see the world, not around your code repository. I received several noteworthy responses and would like to share two with you. Organize engineers around use cases too Noah Weiss.
How do you organize engineering around use cases? -. In an earlier newsletter, Don’t Ship the Org Chart, I encouraged you to organize your PM team the way your customers see the world, not around your code repository. I received several noteworthy responses and would like to share two with you. Organize engineers around use cases too Noah Weiss.
I love that Marty Cagan and Jeff Patton have long been advocates of dual-track development. Their efforts have helped to shape the ongoing conversation about the evolution of product discovery. If you aren’t familiar with dual-track development, it’s the separation of product discovery from product delivery. Cagan defines discovery as “figuring out what to build” and delivery as “then building it.” – Tweet This.
Last week’s Habit Summit was amazing! It was wonderful to see so many blog readers and friends enjoying the keynotes — not to mention the Stanford sunshine. Below is my opening presentation highlighting examples of companies changing user behavior for good. Let me know if you can think of more examples in the comments section below. BTW – […].
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I continue to be surprised by how many product managers aren’t familiar with dual-track development. I don’t care if you know the buzzwords or if you can define the difference between product discovery and product delivery. But if you work in product management, you should know that a fundamental shift has been happening in our field for years. And it’s time you start exploring that shift.
In my last article on Discovery Sprints I mentioned the concept of Discovery Coaches and several people asked me about that, so I thought I’d describe more about what this role is and when it’s helpful. For many years, as teams move to Agile methods (they usually start with Scrum), many companies decide to contract with or hire an Agile Coach.
Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting
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Can the world live without loyalty programs? To the business this means more loyal customers, more repeat purchases and more transactions to understand customer behavior so that the shopping experience can be improved. So everyone wins, doesn’t it? Certain businesses believe loyalty program is the dynamo behind higher customer life-time value. However, creating this loyalty requires a form of “customer retention” spend.
How Product Teams Understand Customer Needs for Innovation. My colleague Rachel Young and I have been conducting research for the past year on how b-to-b organizations understand customer needs and apply them to product innovation. We will be unveiling this research at SiriusDecisions Summit in May as part of our presentation The Art and Science of Identifying and Prioritizing Customer Needs.
[Hi readers, I recently met some amazing folks at Mixpanel – Justin Megahan and Amelia Salyers – who interviewed me for their “Grow and Tell” series. This was originally published on the Mixpanel blog , and I’m excited to re-publish it here too. Thanks to Suhail , founder/ceo of Mixpanel, for helping set this up. Hope you enjoy the interview.
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Survey: Understanding and Prioritizing Customer Needs for Innovation. One of the most important things that product managers need to do is understand customer needs in order to drive new products and enhance existing offerings. However, we know that that’s often a major area where companies and product teams struggle. We’ve been conducting research for some time now at SiriusDecisions on this topic and I’d appreciate if you can take 5 minutes to fill out this short survey and p
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