August, 2014

article thumbnail

The Two C’s of Agile

Pragmatic Marketing

One of the most frustrating things I’ve heard over my career is that “agile is something that software developers do.” It is said dismissively by those who are happy with how things are today and see no reason for changing how they operate. It ignores all the success agile teams have had in software the past decade and in other industries including architecture, marketing, video production and even the auto industry.

Agile 70
article thumbnail

Classifying Market Problems

Tyner Blain

Theodore Levitt may have developed the whole product model to help companies compete more effectively with their products. We wrote about the whole product game based on Mr. Levitt’s work. Recently, I’ve been using a variant of this model as a way to view a product and upcoming roadmap items. It is a powerful way to share a perspective on your product with the rest of the team, and frame conversations about where best to invest.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Free Your Knowledge Base: Part 1

TSIA

Today, most B2B support knowledge bases are locked behind customer logins. But “The Times They Are A-Changin’ ” It’s time to rethink that decision. In this two-part blog series, I’m going to talk about the ways in which knowledge management is evolving and how your business can adapt.

B2B 40
article thumbnail

The 18 Blogs Every UX Pro Should Follow

UserTesting

Looking for an awesome UX blog to read? We’ve compiled a list of some of our favorite blogs in the industry (in no particular order). Feel free to add your own suggestions in the comments area at the bottom of … The post The 18 Blogs Every UX Pro Should Follow appeared first on UserTesting Blog.

Blog 37
article thumbnail

Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

article thumbnail

Why Marketing Should Go Agile

Pragmatic Marketing

Marketing has changed more in the last five to seven years than at any other time during my career. The pace of change has quickened, there is more direct pressure for marketing to demonstrate its contribution to the bottom line, many more channels of communication are available to reach increasingly fragmented audiences, and all of this must be done with scarce and expensive talent and resources.

Agile 70

More Trending

article thumbnail

What the Top 50 Tech Services Companies Can Tell Us

TSIA

Since 2005, TSIA has been tracking service revenue and profit trends for the technology industry in our widely followed Service 50 index. We aggregate the financial performance of 50 of the largest global providers of technology services to identify service revenue and profitability trends, while also providing critical observations based on the current quarterly update.

article thumbnail

Those Who Don't Offer Managed Services: Be Afraid. Be Very Afraid.

TSIA

The title may sound tongue-in-cheek, but there is a set of strong, fact-based data points that support the assertion that those that don’t offer managed services are risking the long-term health of their P&L. In my second MS Pulse webinar of 2014, I revealed the market influence on managed services, focusing on several core MS Key Performance Indicators (KPIs) that all Managed Services Providers (MSPs) need to track, as well as some of the details on how companies are organizing their

article thumbnail

Three Steps to Finding Knowledge Sharing-Ready Team Members

TSIA

Michael Stipe sang (in the song “King of Birds”) that “standing on the shoulders of giants leaves me cold.” Stipe was referring to Sir Isaac Newton’s statement that humans can best move knowledge forward together ; building on the knowledge of those who came before. Personally, I find standing on the shoulders of giants exciting and rewarding.

article thumbnail

Predicting Ability to Scale Support Services: Webinar Recap

TSIA

In traditional tech support, there’s a virtual pendulum of priority that swings back and forth from “customer experience” to “cost reduction” While we want to make sure we’re doing everything possible to make our customers happy, we also need to be aware of our need to watch costs and be more efficient in our processes.

Webinar 40
article thumbnail

B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

article thumbnail

The 18 Blogs Every UX Pro Should Follow

UserTesting

Looking for an awesome UX blog to read? We’ve compiled a list of some of our favorite blogs in the industry (in no particular order). Feel free to add your own suggestions in the comments area at the bottom of … The post The 18 Blogs Every UX Pro Should Follow appeared first on UserTesting Blog.

Blog 28
article thumbnail

Is the New Foursquare a Better Experience? [POLL]

UserTesting

This week, Foursquare launched a big change. The design is dramatically different, and there are some interesting new features—but one major missing feature. Personalized taste: During onboarding, users choose their taste preferences so the app can give personalized suggestions. Tips: … The post Is the New Foursquare a Better Experience? [POLL] appeared first on UserTesting Blog.

article thumbnail

Is the New Foursquare a Better Experience? [POLL]

UserTesting

This week, Foursquare launched a big change. The design is dramatically different, and there are some interesting new features—but one major missing feature. Personalized taste: During onboarding, users choose their taste preferences so the app can give personalized suggestions. Tips: … The post Is the New Foursquare a Better Experience? [POLL] appeared first on UserTesting Blog.

article thumbnail

Developing an App? Test for These Two Things Before You Ship

UserTesting

Today’s post is an excerpt from our Mobile User Testing Kit. The normal web development mantra—launch an embarrassing website quickly and then revise it—is a recipe for failure in mobile apps. If users don’t like an app on the first … The post Developing an App? Test for These Two Things Before You Ship appeared first on UserTesting Blog.

article thumbnail

Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

article thumbnail

Developing an App? Test for These Two Things Before You Ship

UserTesting

Today’s post is an excerpt from our Mobile User Testing Kit. The normal web development mantra—launch an embarrassing website quickly and then revise it—is a recipe for failure in mobile apps. If users don’t like an app on the first … The post Developing an App? Test for These Two Things Before You Ship appeared first on UserTesting Blog.

article thumbnail

Is Wearable Technology Here to Stay? [POLL]

UserTesting

The market is hot right now with wearable devices. Google Glass, Fitbit, and smartwatches are becoming more mainstream. But are they really the way of the future? Many folks think that wearables are the biggest tech development since the smartphone … The post Is Wearable Technology Here to Stay? [POLL] appeared first on UserTesting Blog.

article thumbnail

Is Wearable Technology Here to Stay? [POLL]

UserTesting

The market is hot right now with wearable devices. Google Glass, Fitbit, and smartwatches are becoming more mainstream. But are they really the way of the future? Many folks think that wearables are the biggest tech development since the smartphone … The post Is Wearable Technology Here to Stay? [POLL] appeared first on UserTesting Blog.