Tyner Blain

JULY 17, 2013

There is a lot of advice out there for how to write requirements. There is not as much discussion about why to write requirements. Spend some time thinking about why you write requirements before you make decisions about how to write your requirements. Why Write Requirements? Whether you communicate requirements through conversation, user stories with acceptance criteria, or traditional structured requirements and use cases, or diagrams and commentary, you are sharing them as a means to an end &

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Product Research User Testing Customer Experience Feedback Software 73

Sachin Rekhi

JULY 21, 2013

I’m a firm believer that despite the growth of social networks and messaging app alternatives, email is far from dead as an important communication channel. Usage continues to grow with Google reporting over 425 million active users on Gmail and Microsoft with over 400 million on Outlook.com. It also remains one of the most effective channels for startups to drive user acquisition, engagement, retention, and monetization.

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Reporting Tools Finance Startups Messaging 60

TSIA

JULY 12, 2013

In working with tech companies and talking to service leaders, seven common pricing shortcomings emerge again and again. These pricing sins cost companies revenues and margins, lengthen sales cycles, and annoy both sales directors and customers. These sins occur in both essential and value-added services, whether revenues are recurring or not, and have both strategic and executional impacts.

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Tyner Blain

JULY 9, 2013

There are several ways to answer the question “is agile cheaper than waterfall?” Here are two of my favorites: “It depends. Agile done well is cheaper, as long as you measure correctly.” “You’re asking the wrong question. The right question is: is agile better?” How Agile Is NOT Cheaper. The fun thing about relative terms is that you have to do a comparison.

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Agile Weak Development Team Feedback Software Customer Feedback 73

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