November, 2022

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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

Listen to the audio version of this article: [link]. 1 The Product Roadmap is a Feature-based Plan. Traditional product roadmaps are usually output-focussed plans that map a list of features, like registration, search, and reporting, onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. This can be reassuring for customers and stakeholders.

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To pivot or to not: a guide to executing a product pivot

Mind the Product

A pivot can change the trajectory of a company or product. In this article, Shubhi Nigam makes a case for how pivots are essential for successful businesses, and how you can follow a methodical framework to consider and implement one. [.] Read more » The post To pivot or to not: a guide to executing a product pivot appeared first on Mind the Product.

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10 Habits of Highly Effective Product Managers

The Product Coalition

How do you stack up? Continue reading on Product Coalition ».

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Challenges of Product Management and How to Overcome Them

Alchemer Mobile

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. They must assume the identity of the product, be invested emotionally, file more bugs than anyone else, and forget about the concept of vacation months prior to any launch.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Product Marketing vs. Portfolio Marketing: Which One is Right For You?

Product Management University

The easiest way to think of product marketing vs. portfolio marketing is the age-old motto, the whole is greater than the sum of the parts. Your portfolio has more market and customer value than the sum of the products. What is Product Marketing? In B2B, product marketing is focused on articulating the value of individual products. The intent is to describe how those products make individual users quantifiably better at their job in ways that have strategic value to the customer organization.

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How to Define and Track your KPIs

AB Tasty

We've all heard of KPIs (Key Performance Indicators) - but do we know how to define, measure and implement them? Can we accurately distinguish them from OKRs? Find out about all this and more in our latest article.

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6 Tips to Avoid App Uninstalls

Alchemer Mobile

When it comes to apps, the competition is fierce. Nearly five million apps fight for coveted spots on a person’s device. Consumers, however, have limited storage, short attention spans, and little patience for sub-par performance. App uninstalls are common and any app that fails to dazzle users, doesn’t offer value, or does not provide lucrative incentives to keep using the app, is likely to go down the uninstall path within the first three days.

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A case study: how to produce a winning app redesign

Mind the Product

A failed redesign is expensive and has a big negative impact on user trust, satisfaction and business metrics. Here’s the story of how product managers at Wallapop turned a scary redesign into one that produced winning results. [.] Read more » The post A case study: how to produce a winning app redesign appeared first on Mind the Product.

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412: Five keys to unlock your confidence – with Dr. Joan Rosenberg

Product Innovation Educators

How product managers can build authentic confidence. Today we are talking about how to unleash confidence. As product professionals, we need authentic confidence. Joining us is Dr. Joan Rosenberg, a cutting-edge psychologist known for her work in communication, confidence, resilience, authenticity, and grief. She is frequently sought by media and companies to speak and train on these topics.

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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A Product Manager’s Journey

The Product Guy

How do you get to be a Senior Director at PayPal? Watch and learn more from product management expert, Don Ross.

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Solving the Innovator’s Dilemma: How successful companies are embracing innovation units

Intercom, Inc.

Few books have chronicled how innovation takes place – and how market leaders fail to seize it – as well as Clayton Christensen ’s seminal book The Innovator’s Dilemma. First published in 1997, the bestseller has influenced several generations of entrepreneurs, startup founders, and tech enthusiasts. It’s kind of a modern-day cautionary tale. As companies become more established, they naturally start allocating their resources based on the needs of their most profitable customers, on building re

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2023 Product Conference List

Product Talk

We are starting to pull together our list of 2023 product conferences. This list is by no means exhaustive. If you know of product conferences that are not on the list and you think they should be, please send an email to conferences@producttalk.org. We’ll also keep updating this list as we hear about more events. Are you looking for the 2022 Product Conferences list?

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The Top Mobile In-App Feedback Tools of 2022

Alchemer Mobile

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback tools. You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?

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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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Challenges of product in enterprise organisations – Daniel Elizalde on The Product Experience

Mind the Product

Product innovation can get more challenging with the multiple layers of management you have to deal with in larger organisations. How can product managers channel their inner creative thoughts while collaborating effectively in large organisations? There was no one better to ask than Daniel Elizalde, Author of B2B Innovator’s Map, who had all of the [.

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410: Getting attention for a product launch – with Ken Babcock

Product Innovation Educators

Lessons from launching a #2 Product of the Year on Product Hunt – for product managers. Today we are talking about getting attention for your product launch. Joining us is a co-founder who got his product to #1 Product of the Day, #1 Product of the Week, and a finalist for Product of the Year on Product Hunt. That’s a lot of attention. His name is Ken Babcock, and he is the Co-founder and CEO of Tango.

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Don’t Cherrypick

The Product Guy

Identifying significant customer needs requires skill in identifying the trends and themes. Watch and learn more from product management expert, Tanya Koshy.

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Surfboard founder Natasha Ratanshi-Stein on riding the wave of planning software for support

Intercom, Inc.

Scaling a support team is challenging enough as it is. You’re investing resources in hiring and training the right people, tracking different metrics at different stages, adding more and more complexity with each increase in headcount, use cases, and customers. As a result, there usually comes an inflection point in the growth journey where the internal orchestration of tasks starts to feel a little out of sorts.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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The Importance Of Clarity

The Product Coalition

Providing clarity is one of the most undervalued skills at work in my opinion. Being able to eliminate ambiguity from a situation can have… Continue reading on Product Coalition ».

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How to Gather More Mobile Customer Feedback

Alchemer Mobile

Gathering and implementing mobile customer feedback is the best way to truly understand how you can improve your mobile experience, but approaching your feedback strategy can be tougher than it seems. In this post we are talking about all things mobile customer feedback: . The importance of gathering mobile customer feedback. How to gather mobile app feedback .

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Product vision and strategy – Marty Cagan on The Product Experience – Part 1 of 2

Mind the Product

On this week's podcast episode, we welcomed someone who needs no introduction. Marty Cagan, Founder and Partner of Silicon Valley Product Group , and Author of ”Inspired” and “Empowered” delved into a plethora of topics including strategy, vision, ethics, and ways of working. We struggled to fit so many product insights into one episode, so we decided to split it into two parts!

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409: Take the guessing out of B2B SaaS pricing – with Marcos Rivera

Product Innovation Educators

Answering the questions that lead to optimal product pricing. Today we are talking about how to price B2B SaaS products, learning from pricing examples. Joining us is Marcos Rivera, the author of the new book Street Pricing: A Pricing Playlist for Hip Leaders in B2B SaaS. Marcos is a pricing specialist with deep roots in product management, having served in roles from product manager to executive senior director for product management.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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A Basic Product Process

The Product Guy

Dual stream product process can be great to maximize product execution. Watch and learn more from product management expert, Mihaela Draghici.

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Reaccelerate: Finding new engines of growth in your business

Intercom, Inc.

At this year’s Web Summit conference in Lisbon, I gave a talk on how businesses should think about weathering these tough economic conditions, and indeed how they can actually find growth during them. You can check out the slides here, or read on for an illustrated transcript of my talk. Hi, I’m Des from Intercom. I hope you enjoy Web Summit and when it’s over I hope you return to offices, bedrooms or boardrooms with some good takeaways, new contacts, and also a little bit refreshed and re

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Strategic Product Bugs

The Product Coalition

Your product will always have bugs, and you will always need to chase and fix the important ones. But sometimes, the really important bugs are not showing in the product itself. These are bugs in your product strategy, and if not fixed, it will be very difficult for your product to succeed. Here are a few popular strategic bugs and how you can fix them.

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Apptentive SDK 6.0 Now Available for Android and iOS

Alchemer Mobile

Built from the ground-up, Apptentive SDK 6.0 includes powerful new out-of-the-box features to make it easier for brands to collect customer feedback within their mobile experiences and take action on the voice of the customer. What’s new in Apptentive SDK 6.0. Closing the customer feedback loop. When you directly respond to customers, you show them their feedback is valued and that they are driving meaningful change.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Creating a successful product strategy

Mind the Product

Effective product strategies are important for the success of any business selling products and knowing what one looks like is important. In this article, Shane Barker looks at what a product strategy is and lists 9 product strategies for setting your strategic vision for product offerings. [.] Read more » The post Creating a successful product strategy appeared first on Mind the Product.

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411: Why many products also have a community – with Patrick Woods

Product Innovation Educators

Apply to join the Product Mastery Now Community — Application deadline is November 28th. Product managers, take note—the value of adding a community to your product. Today we are talking about the value of community. Some products are started as a community while other products add a community aspect later. Of course, many products exist without a community, but that may be missing opportunities.

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The Foundation of Product

svpg

Recently I wrote an article about some product ops anti-patterns, but several people pointed out to me that I had buried the lede in that article, and that the most important part of that article applied far beyond the relatively minor topic of product ops. So in this article, I’d like to focus on this. The post The Foundation of Product appeared first on Silicon Valley Product Group.

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