Product Talk
APRIL 11, 2018
I get asked all the time, “How much time should we spend in discovery ?”. I have two problems with this question. First, it assumes you do discovery first and then delivery second, which is not true. You should be discovering and delivering all the time. Second, it implies that there is an answer that is true in all situations. There isn’t. You need to do enough discovery to mitigate unacceptable risk.
bpma ProductHub
APRIL 1, 2018
By John Zilch – It can be fun doing things that don’t scale in the early days of a product or business. Whether it’s testing product-market fit, marketing messaging or innovation options, teams can be creative as they fine tune their business model.
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Mind the Product
APRIL 6, 2018
Once upon a time I believed that to be a successful product manager, I simply had to create great products. The rest would fall into place, right? Well, not quite…. For years I’ve helped my clients create new digital products and services for their customers. We threw terms like product/market fit around, without ever really giving a thought to what they meant.
Melissa Perri
APRIL 3, 2018
I was very excited to be on Roadmunk's podcast talking about Product Institute and how we teach Product Managers to think. The key takeaway is: it's not a linear process. Product Management involves a lot of assessing and analyzing before acting. Every project surrounding the improvement or creation of a product or feature will look different. Good Product Managers know how to evaluate where they are, then choose the right tools and processes to act.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Roman Pichler
APRIL 3, 2018
Business Strategy vs. Product Strategy. A business strategy describes how a company wants to achieve its overall aspiration and create value for its users, employees, and shareholders. It’s distinct from the product strategy : The business strategy states how the company will be successful, whereas the product strategy describes how a product will achieve success, as the following picture illustrates.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Lead on Purpose
APRIL 16, 2018
Titles have a way of morphing over time. In some cases, they improve and become more popular. At times, because of the acts of certain, often high-profile, individuals, titles can lose value.
bpma ProductHub
APRIL 22, 2018
By Ellen Gottesdiener – Product Roadmaps Are Necessary for Product Success A product roadmap visually depicts how your product will evolve over time to realize your product vision and achieve continual value for your customers and business.
Alchemer Mobile
APRIL 24, 2018
What are some of the hottest, up-and-coming mobile apps not named Instagram, Snapchat, or Uber? Venmo comes to mind first, followed by Duolingo and its stunning first-use experience. And who can ignore DoorDash, the popular food delivery service with over 721.7M in funding? The PeopleMaven team talked to the amazing PMs at Venmo, Duolingo, and DoorDash.
The Secret PM Handbook
APRIL 18, 2018
In my last article , I covered a powerful storytelling technique in great detail. This article is the summary (the TL;DR ) version. Do you hem and haw when asked talk about one of your accomplishments? Do you stick to a “just the facts, ma’am” approach when telling a story? Are your stories falling flat and failing to have the effect you hoped?
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Mind the Product
APRIL 26, 2018
Both in life and at work, we tend to come up with solutions before defining the problem they solve. From “I need to stop eating chocolate” to “let’s add Facebook Login to our online checkout”, we can’t help it. It’s natural – solutions and features are easy to imagine and talk about with other people. And coming up with a solution is a rewarding experience, it makes us feel like we have everything figured out.
Intercom, Inc.
APRIL 18, 2018
There is an infinite amount of advice for startups, but if I had to boil it down to just 10 essentials, these are the most crucial principles for starting up that every founder needs to understand from an early stage. You need a vision. You need to run a good beta. You need world class onboarding. You need to know who your real competitors are. You need to understand the four forces.
Lead on Purpose
APRIL 4, 2018
We live in a fast-paced world where technology changes our lives daily. For some it’s invigorating. For others it’s intimidating if not terrifying.
bpma ProductHub
APRIL 25, 2018
What to Expect at ProductCamp 2018. The World’s Largest Crowdsourced Product Management & Product Marketing Conference. By Steve Robins, President of ProductCamp Boston, on behalf of the ProductCamp organizing team – Sarela Bliman-Cohen, Sue Amsel, Maria Ferrante, Kate Theriault, and Dan Mackey.
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Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?
Alchemer Mobile
APRIL 11, 2018
Editor’s note: As a follow up to the article from Ashley Sefferman that was written for the 280 Group blog last month, this month we’ve invited Roger Snyder from 280 Group to discuss how to turn the data these metrics provide into real insights to better manage your product strategy. In last month’s article , we learned about 25 different mobile product metrics that can help you better understand customer activity and engagement, conversion and retention, and revenue sources.
UX Studio: Product Management
APRIL 3, 2018
I love designing healthcare UX. The health-tech sector is among the fastest growing in the world today, making the stakes super high. With innovation happening every day, what usability challenges come with it for UXers to solve? We made a list of the top six. We at UX studio have a long history with healthcare UX. When I started here as a designer, guess what happened?
Mind the Product
APRIL 24, 2018
I joined Setapp as a product manager in January last year, at the same time as the company was launching its main product. Setapp provides Mac users with a way to use and discover new apps, and developers with a new way to reach customers and generate extra revenue. We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps.
Intercom, Inc.
APRIL 13, 2018
Great SaaS sales reps can change your entire business. The best ones are efficient, motivated, effective, and creative in how they operate on a day-to-day basis. They have a knack for identifying quality prospects, making strong impressions quickly, and closing deals that seem out of reach. So what is it about these SaaS sales reps that differentiates them from the rest?
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UserVoice
APRIL 10, 2018
Constantly comparing yourself to your peers might be silly when you’re in high school, but in the work world, it’s a different story. Keeping tabs on the competition in business isn’t a petty affair. Your company’s ability to know what other players in your market are up to is essential to hold onto your current customers and achieve the growth your stakeholders are counting on.
Product Management University
APRIL 24, 2018
The B2B Product Manager Magazine April 2018 is now available. We kick off our April issue by looking at the correlation between your sales methodology and your product management philosophy. We also discuss the ultimate customer experience, a requirements food analogy and why it’s easier to sell products you don’t have. Enjoy our April issue.
First Round Review
APRIL 30, 2018
As CEO of Entrepid Partners and First Round's Sales Expert in Residence, Gaffney works directly with founders and early sales teams to establish go-to-market strategies and growth plans. Here he shares his pricing principles and experiments so early-stage teams can generate foundational revenue.
The Product Guy
APRIL 26, 2018
Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. In the Now. > What are some items that great product managers do every day? To me, the difference between a good Product Manager and a great Product Manager is a shift from an output to an outcome mindset. Great Product Managers focus on the end goal and challenge their assumptions every day.
Speaker: Paul Heller
Most innovation work proceeds independently from company strategy. As a result, the products that arrive in the market are not well aligned with the company’s goals. This challenge is particularly significant in organizations with transformation-oriented strategies, where innovation must directly support growth, scalability, and strategic pivots. In this session, we will discuss why innovation in large companies is so often not aligned with the company’s strategy and what innovation leaders, pro
Mind the Product
APRIL 18, 2018
In 2013, before Shared Parental Leave was a thing in the UK, I decided that I wanted to change my work-life balance from full-time to a four-day working week with one day of childcare. Part-time product manager roles are rare, but luckily I worked for an employer who was open to the idea. So after a successful trial period of using paternity leave for one day a week, I spent the best part of five years working a four-day week.
Intercom, Inc.
APRIL 5, 2018
For Duolingo, the world’s most downloaded education app, growth is fundamentally about retention. If users don’t stick around, they won’t learn and inevitably won’t share Duolingo with their friends. As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. In her five years there, she helped take Duolingo from 3 million users to more than 200 million.
UX Studio
APRIL 17, 2018
One thing we can learn from the latest fatal Tesla accident: AI and machine learning products need very careful designing. In this article, I will go through the seven basic AI UX principles products should follow. With the arrival of AI products, we enter a new era where machines start to behave differently. They not only perform our orders, but they do things by themselves.
Product Management University
APRIL 15, 2018
Solution selling is like vanilla ice cream. Everyone knows what it is – it’s simple and meets the most basic criteria for a dessert. Here’s the thing: if you and all of your competitors are using the vanilla ice cream approach to selling, you’re missing an opportunity to showcase your unique value and improve win rates. Is it time for a more interesting and unique flavor of selling – or is it time for a more tantalizing flavor of product management to differentiate the way you sell?
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.
First Round Review
APRIL 9, 2018
Anita Hossain has a gift for turning conversations into community. Throughout her career, she's found ways to help leaders cut through the small talk and surface what matters.
The Product Guy
APRIL 6, 2018
How someone became a product manager is just one of those oft discussed and fascinating origin stories of many product people.
Mind the Product
APRIL 6, 2018
This year we’re celebrating the 8th Anniversary of ProductTank, our global series of product management meetups for product people, by product people, and what better way to do that than to host the world’s largest product management event? We’re thrilled to announce the first ever World Product Day on May 23, the 8th anniversary of the first ProductTank meetup in London, a day which will feature an incredible 70 local, in-person, events right across the world.
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