India Retail Story: Analysing Innovation
SidsAvenue
JULY 25, 2011
The geographies, the sectors, the services, the business models could vary from business to business, but one thing is common for every business and that is the Customer Loyalty. There are obvious reasons for having Loyal customers. The cost of acquiring new customer is more, the loyal customers does marketing of the business through the most effective way of marketing called "Word of Mouth".
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