All About Product Management

JANUARY 28, 2008

Several months ago I spent a lot of time interviewing potential Product Manager and Lead Product Managers to head up a product team. Listed below are some common interview questions along with some that I hand crafted for the particular PM job s being advertised at the time. There are no right or wrong answers for most of the questions. The purpose is to find out how a person will operate under different scenarios.

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All About Product Management

JANUARY 30, 2008

Interviews are about persuading the interviewer(s) that you are the right person for the job. That you will be able to deliver the goods even when the going gets tough. A question that I like to pose to perspective Product Managers to determine if they can deliver in the face of adversity is: OK here's the question - followed by a possible answer: "What would you do if you were invited to a high level business meeting with the Sales Director, Head of Business Development, Director of Product Mar

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All About Product Management

JANUARY 29, 2008

Marty Cagan has worked for several leading Hi Tech companies such as Hewlett-Packard, Netscape Communications, America Online, and eBay. During his career he has performed most of the roles that are key to any technology company: product management, software development, product marketing, user interface design, usability engineering, technical writing, software testing, engineering management, and general management.

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All About Product Management

JANUARY 24, 2008

Andy wicks has worked as a Product Manager in two different industries. He currently managers a number of on-line products and services across a number of markets such as road transport and Human Resources. 1. What’s your academic background/training? I went to university to study geography, but somehow came out with a Combined Honours degree in Computer Science and Business Administration.

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All About Product Management

JANUARY 22, 2008

Daniel has over ten years experience working with on-line products in various capacities. He currently works for Reed Business information as a Product Manager for the aerospace product range. 1. What’s your academic background/training? I have a degree in politics - [which has got to be the ultimate qualification for a job in Product Management]. 2.

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All About Product Management

JANUARY 21, 2008

Paul Young shares his thoughts on how Product Managers can get along with the development team. You need what I call street cred. That means a couple of things: first, you have to speak the language of development. Developers love to needle anyone they perceive as " marketing " (note: as a marketer you are automatically one-step above a dung beetle in the eyes of most programmers) and often times, they try to bully you!

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All About Product Management

JANUARY 21, 2008

Continuation of the interview with Paul Young What advice would you give some one who wants to move into product management? Product Management is unique in that there isn't a well defined career path for a product manager, unlike operations or marketing. I don't know a lot of people who have intentionally sought out Product Management as a career, most people I know have "fallen into it.

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All About Product Management

JANUARY 21, 2008

Brunella Russo has worked as a product manager at AOL – she currently works at Reed Business Information and has gained valuable experience in launching new products into untapped on-line market spaces. 1. What’s your academic background/training? I have a BA (H) in International Business and a Msc in Information Systems. 2. What did you do before you where a product manager?

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All About Product Management

JANUARY 20, 2008

The second interview in the series is with Jeff Lash author of the blog " How to be a good Product Manager " - Jeff has a wealth of experience managing various on-line products and has produced a number of articles and podcasts on the topic. If you want to be good at product management continue reading Jeff''s interview. 1. What's your academic background/training?

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All About Product Management

JANUARY 17, 2008

* What’s it like being a Product Manager ? * How do you become one? * What attributes do you need? * And what do you need to be able to get on with your development team ? This is the first in a series of interviews with people who have successfully moved into the Product Management arena. Matt Rowe is a Product Manager currently working in online publishing with in the chemical market. 1.

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All About Product Management

JANUARY 13, 2008

Product Proliferation and complex ordering systems I know I want one but I’m not quite sure which one - was the constant thought of customers who wanted to buy our cutting edge, world beating system products. Each product had a number of options designed to solve every conceivable problem– however along with every conceivable option came a complex (and long) order code, that if mistyped would result in you receiving a product that would not quite be fit for purpose.

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All About Product Management

JANUARY 9, 2008

Product Managers who work in organisations where needless complexity tend to be less efficient than those who work in companies who have simplified processes, procedures and best practice. I worked for a company sometime ago that was able to produce ground-breaking cutting edge products, but found it difficult to put in place the most basic processes and workflows, needless to say I spent a lot of my time fighting to do the simple things in life.

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All About Product Management

JANUARY 6, 2008

What you would do differently in 2008 Harvard Business Review went out on the streets of Boston and interviewed a number of individual and asked what they would do differently next year. Listed below are the key points that managers in the Boston area said. Stop procrastinating and be more efficient with their timelines. Work harder Work less Be more assertive Find a seconded career Make use of their resources and go out and better understand the market and really relate to their clients Balance

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User Testing