April, 2022

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Train your product team’s brain to embrace optimism and pessimism

Mind the Product

High performing teams acknowledge the role of both optimism and pessimism and create systems of work that exploit their benefits equally. Let’s unpack optimism and pessimism, and look at ways to make the most of both in your team. [.] Read more » The post Train your product team’s brain to embrace optimism and pessimism appeared first on Mind the Product.

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10 Tips for Effective Product Management Meetings

Roman Pichler

Listen to this article: [link]. 1 Set an Objective. Be clear on the reason why the meeting is needed. What’s the meeting about? Which outcome do you want to achieve? For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product.

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Travel Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

The following data and information on Travel apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Travel Apps: Transportation, Hospitality & Tourism, Auto. In 2021, Travel began its road to recovery following interstate, national, and global travel restrictions brought on by the pandemic. The mobile investments teams made to Travel apps in 2020 paid off in 2021, fast-tracking the comeback Travel brands desperately needed after a year of uncertainty and low engagemen

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Pendo vs Userpilot: Which Offers The Best Value For Money

Userpilot

Pendo vs Userpilot? Which one is the best user onboarding tool ? If you’re not sure which of them offers more value and better functionality, stick around. In this article, we’ll go in-depth and have a look at the most important features each platform offers. TL;DR. Userpilot is a code-free product experience software, which gives non-tech teams the ability to create powerful contextual onboarding experiences.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Why are Pendo NPS Surveys NOT Worth the Expensive Upgrade [+NPS Software Alternatives]

Userpilot

If you’re looking to create user surveys to examine sentiment and customer loyalty, then chances are you’ve considered using a Pendo NPS survey. Like every other B2B buyer, it’s important to research a product before committing to it, especially in this case that you can’t try out Pendo NPS for free. This article provides the answers you need to make a good buying decision.

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Atlassian and Coda on creating personalized customer experiences at scale

Intercom, Inc.

For fast-growing and enterprise organizations, the ability to personalize customer communication in a way that’s scalable is business critical. We know that customer expectations are higher than they’ve ever been , so the experiences you create for them are ultimately going to be what wins or loses their attention – and what moves the needle for your business.

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Machine learning in product discovery – Ha Phan on The Product Experience

Mind the Product

In this weeks' podcast episode, we spoke with Ha Phan, Director of Discovery Products at Pluralsight, to develop a stronger understanding of how we can best use ML in product management. [.] Read more » The post Machine learning in product discovery – Ha Phan on The Product Experience appeared first on Mind the Product.

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Media Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

The following data and information on Media apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Media Apps: News, Telco, Technology, Games, Sports, Music. The Media and Entertainment app category is broad, encompassing everything from news to games to sports, and consumer expectations and behavior vary between industries. “Thanks to the power of mobile, this cutting edge technology is at the fingertips of everyone with a cell phone right now,” Chip Kanne, Head of

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Product Management Standards

The Product Coalition

In theory, product managers shouldn’t have to be responsible for enforcing work product standards for colleagues, but it is a reality for… Continue reading on Product Coalition ».

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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6 ways to support the work-life integrators and segmentors on your team

Atlassian

5-Second summary. Work-life balance is highly desired but often elusive, especially for managers trying to accommodate their employees. Most individuals are either work-life segmentors (who strictly separate their professional and personal lives) or work-life integrators (who switch between work and personal tasks throughout the day). Self-awareness of where one falls on the segmentor-integrator spectrum can help individuals (and their managers) identify strategies for achieving the ideal work-l

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Ask Teresa: What Are the Best Customer Interview Questions?

Product Talk

We recently launched the Ask Teresa series on Product Talk, where I tackle common questions and challenges that I hear from people as they begin to adopt continuous discovery. Find all the posts in this series here. If you’re serious about continuous discovery, one of the most important steps you can take is committing to weekly (at a minimum) touch points with your customers.

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5 quick ways to improve your e-commerce customer experience

Intercom, Inc.

Since the pandemic, consumer habits have really changed – shoppers have migrated online en masse, their expectations are higher than ever, and brand loyalty is harder to maintain. So, after long lockdowns and with a new type of consumer to appease, how can you ensure that shoppers will still gravitate towards your online store over the competition?

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Product management dysfunctions by Ben Foster

Mind the Product

In this ProductTank London talk, Ben Foster, CPO at Whoop, explains some of the most common product management dysfunctions and how to solve them. His key points include: Common product management dysfunctions Why these dysfunctions exist How do you create a winning product strategy Watch the video to see his talk in full or read [.] Read more » The post Product management dysfunctions by Ben Foster appeared first on Mind the Product.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Mobile Surveys and Interaction Rates: 2022 Customer Engagement Benchmarks

Alchemer Mobile

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. Mobile interaction and response rate benchmarks. Companies continued using their apps to engage regularly with consumers as mobile became a primary way for them to communicate. In response, consumers interacted more with brands through their apps.

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You’re Using the Wrong Metric for Pricing Experiments

The Product Coalition

A deep dive into compound metrics Continue reading on Product Coalition ».

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Succinct Product Stories

The Product Guy

Painting a rich picture and telling a succinct story is key to successful product management leadership. Watch and learn more from product management expert, Meghan Nesta.

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The Tactical Guide to Making Better Decisions When Starting and Scaling Companies

First Round Review

The First Round team has been lucky to work with retired poker player and decision-making expert Annie Duke in a special capacity these past few years. Here, we open-source some of the advice she gives to help founders face down uncertainty and make better decisions.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Intercom’s product principles: Following design fundamentals to leave space for innovation

Intercom, Inc.

Designers at Intercom work in cross-functional teams that strive to consistently ship great products. We design simple systems that solve complex problems for our customers. That doesn’t mean we don’t obsess over user interfaces; it means spending time on the right things. Our strength lies in knowing when we should follow standard best practices for design and when we need to innovate and create something new.

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A step-by-step guide to running a customer journey mapping workshop

Mind the Product

Read on to learn how to prepare for a customer journey mapping workshop, how to conduct it smoothly, and what to do afterwards. [.] Read more » The post A step-by-step guide to running a customer journey mapping workshop appeared first on Mind the Product.

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Finance Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

The following data and information is from our 2022 Mobile App Customer Engagement Report. Subcategories for Finance Apps: Fintech, Banking, Insurance. Finance apps experienced another year of customer engagement gains as people became more comfortable with managing their finances through apps. Below is a summary of how Finance app fared over the course of 2021. “Why do people like mobile banking?

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How to Use Product Reviews to Prepare for UX Research Interviews

The Product Coalition

If you’re a UX designer or researcher, here are ways you can create interview questions by analysing customer reviews. Continue reading on Product Coalition ».

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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A Step-by-Step Guide to Writing Better Research Questions

dscout People Nerds

Say goodbye to doomed studies with invalid research questions, follow these tips to have a clear, solid start to your project.

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Ditch Your To-Do List and Use These Docs To Make More Impact

First Round Review

After tackling startup challenges from Stripe Press to Figma Education, Brie Wolfson shares her personal collection of templates — the docs that she's used to stay focused on the work that matters and true to her own career goals.

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Switch on the next generation of phone support

Intercom, Inc.

When it comes to customer support, there’s no substitute for the personal approach. Now more than ever, businesses are looking for a way to scale that personalized support. That’s why we’re excited to introduce Intercom Switch: the easiest way to move inbound call volume to messaging. Phone support has been carrying that personal touch for support teams for decades.

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Beyond human-centered design by Saielle DaSilva

Mind the Product

While we build products around personas, there are plenty of reasons why product managers should be looking at the bigger picture. In this ProductTank Wellington talk, Saielle DaSilva, Head of User Experience at car buying site Cazoo, talks about moving beyond human-centered design. Watch the video to see her talk in full, or read on for [.] Read more » The post Beyond human-centered design by Saielle DaSilva appeared first on Mind the Product.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Customer Love Stories Podcast: Episode Six

Alchemer Mobile

In this episode, Apptentive CEO and Co-founder, Robi Ganguly, sits down with Kat Simpson, Associate Creative Director (Strategy) at Tether. While Kat hasn’t had a brand logo tattooed on her (yet), she has gone so far to name her dog after one of her favorite brands, Chaco. In this episode, Kat and Robi talk about why community and emotional connection are the keys to brand evangelists whether it’s a shoe brand, DJ, or football team.

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13 Product Mmanagement Tools the Best Product Managers Use

The Product Coalition

Product managers (PMs) are ninjas of aligning people, management, and processes. No product tool or template can save you if you’re not killing it in these three areas. The best product managers are in a continuous state of discovery and know that?—? other than the objectives ?—?neither the product nor roadmap are ever static. That’s why we’ve listed 12 tools that the best product managers use to do their jobs better?

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A close look at our analytics and metrics for product-led growth

Mixpanel

In another blog , we provided a look at how we implemented a product-led growth (PLG) strategy at Mixpanel from a data and analytics perspective. There, we described our PLG setup at a high level and then walked through our architecture in detail. To quickly summarize, we collect marketing, sales, and product data from the relevant systems of record, merge them together in BigQuery using Salesforce account IDs as a common identifier and tag each account with whether it belongs to our ideal custo