This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Product discovery is becoming a trendy topic in the world of digital products. Why? What is it? And what do you need to know about it? I’ve got you covered. This article will cover the ins and outs of product discovery. What is Product Discovery? Product discovery is often defined in comparison to product delivery. We typically define product discovery in contrast with product delivery.
Listen to this article: [link]. What is the Product Vision? The product vision describes the ultimate purpose of a product, the positive change it will bring about. You can think of it as a big, hairy, audacious goal (BHAG) —or a moon shot—that inspires people and offers continued guidance for the next five to ten years. Say I wanted to create a product that helps people become more aware of what and how much they eat.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
For many customers, their first interaction with a brand happens on a mobile device, so creating a stand-out mobile customer experience is key. We turn to our phones first in many circumstances, especially when we’re out and about. And even when we’re at home, we are often looking at our phones while watching TV, cooking dinner, working out, etc. Chances are, you’re reading this on your phone right now.
The truth about product managers’ common misconceptions. Today we are talking about what may sound like fundamentals of product management, but many product managers have misconceptions about these key topics. . To help us with this is Grant Hunter, who co-founded with Steve Johnson a peer community and coaching group called Product Growth Leaders.
The truth about product managers’ common misconceptions. Today we are talking about what may sound like fundamentals of product management, but many product managers have misconceptions about these key topics. . To help us with this is Grant Hunter, who co-founded with Steve Johnson a peer community and coaching group called Product Growth Leaders.
It won’t surprise you to hear that I use the same continuous discovery habits that I wrote about in my book to run my business. My primary objective across my business is to increase the number of product trios who adopt a continuous cadence to their discovery work. When I set out to write my book, I was focused on a specific opportunity : “I’m not sure what discovery tactics to use when.
Here at Intercom, we believe in shipping as quickly as possible. . It breathes life into your engineering team, and teams across the company, as customer issues and requests are resolved quickly and efficiently. But here’s the caveat: you can’t just ship fast, you have to make sure your team is equipped to ship safely. . Why do we ship fast? We’ve always shipped to learn at Intercom.
In this #mtpcon Digital Americas keynote, Dave Dame, Director of Accessibility at Microsoft, discusses the benefits of prioritising product inclusivity, encouraging cognitive diversity, and redefining the status quo in order to create futureproof products that are usable by all. Watch the talk in full or read on for the overview. Mind the Product members can also [.
As product management becomes more popular and more professional, there have been an increasing number of folks who may want to look elsewhere. Watch and learn more from product management expert, Benny Reich.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
Even if you are an experienced marketer, it is important to note that app marketing is a totally different ball game, complete with different players and rules. With 6.4 billion smartphone users worldwide (yes, that’s roughly 80 percent of the population!), mobile app marketing is a must. To help you navigate the landscape of mobile app marketing, here is our starting lineup of seven app marketing strategies that are proven to be effective. 1.
How product managers can gain influence, solve problems, and propel their organizations to success. What would you do if you were the first product hire in a rapidly growing company? Our guest, Kenton Hansen, was in that position at Roll20 three years ago. The company now has more than 9 million users on its platform, providing the best of tabletop gaming in an online environment.
Your brand is how your company presents itself to the world, but inevitably there will need to be slight adjustments needed along the way. A brand is not a singular design element, font, color, illustration style, or icon. ( Your brand ? your logo , for example.) Rather, it’s a system of interconnected elements that represent how your company looks, feels, and acts, and which combine to create a consistent, recognizable, unified personality.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
There’s nothing more useless to a product team than a big backlog. Bringing backlogs to life—making them usable, relevant, and getting value from them—is something that transforms ordinary teams into extraordinary ones. To guide us on how to do that, we asked Jeff Patton, creator of User Story Mapping, to join us on the podcast. [.] Read more » The post Getting started with User Story Mapping – Jeff Patton appeared first on Mind the Product.
If you want to start creating relationships for your product, you just need to start getting out there. Watch and learn more from product management expert, Mihaela Draghici.
Back in 2019, the Apptentive team had an opportunity to sit down with the team at Dunkin’ to learn more about how they use Apptentive to improve the Dunkin’ customer experience. We found that with Apptentive, the Dunkin’ team is able to quickly create meaningful product changes, deploy important communication to customers, and consistently keep a pulse on customer sentiment.
Prepare for the unexpected as a product manager. Today we are talking about change. Innovation itself means making change happen. Changes also come from external sources, with the COVID pandemic being an example of a huge cause of change. Our guest, Jonathan Brill, is here to tell us how to survive through and profit from radical change. He was the futurist at HP, making strategy recommendations, and continues to help organizations prepare for the impacts the future brings.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Preparing to interview for a new job is challenging. It takes time, energy, and foresight to anticipate what you might be asked. And if you’re like me, you’re probably left wondering afterwards if you said the right things or shared the right examples. . When we’re looking for our next incredible support teammate, we want to set up every candidate to give the best interview they can.
Over the last 15 years, chief product and technology officer, Merissa Silk, has gone from New York media to Australian finance to German fintechs, with a number of stops in between. She joins us on the podcast to talk about what she’s learned along the way, including: Working in different cultures and industries, Influencing executives, [.] Read more » The post Challenges in product – Merissa Silk appeared first on Mind the Product.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Your customers are already on their phones – meet them where they’re at through in-app feedback collection. This eliminates the amount of steps customers have to take to give you feedback, which further increases the number of people willing to give you that feedback. In-app feedback is also immediate, so you get insight into what’s happening in real-time.
Create change as a storyteller of the future – for product managers. Today we are talking about how organizations can better support innovators and improve their innovation capability, taking a systems perspective. The work product managers and leaders do is the life blood of organizations, creating innovations that drive revenue and contribute to a sustainable organization.
Busting Complexity For Product Managers Photo by Pavel Neznanov on Unsplash The days of the Colored Markers and huge whiteboards are long gone. I realized after lockdown that long meetings carrying intensive discussion were a luxury. It's a new era of short calls and packed schedules. Every meeting is expected to start with an agenda and end with Next Steps.
There’s a good reason that the seemingly simple Net Promoter Score (NPS) has become a ubiquitous, revered statistic in modern business – this single number is viewed as a measure of customer loyalty, a way to benchmark competitive performance, and has been proven to correlate with revenue growth (hence the popularity). But all too often the way the underlying data is collected makes NPS little more than a vanity metric, easily rigged to give the impression of positive customer sentiment, leading
In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
Businesses today are more competitive than ever—constantly working to innovate and dominate a particular market. But oftentimes, businesses rush to get their products out the door without understanding what’s needed to build an offering that will truly benefit their target customer base. According to renowned innovation expert Clayton Christensen, there are over 30,000 new products introduced [.
Listen to this article: [link]. What is the Product Vision? The product vision describes the ultimate purpose of a product, the positive change it will bring about. You can think of it as a big, hairy, audacious goal (BHAG) —or a moon shot—that inspires people and offers continued guidance for the next five to ten years. Say I wanted to create a product that helps people become more aware of what and how much they eat.
Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. To understand specific hurdles people working in product face, we surveyed 500 product managers and asked them to weigh in on their biggest challenges.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content