December, 2020

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Remote Working: No Longer New, Just Normal

Mind the Product

In 2019, remote working was something many of us dreamt of, some of us had already sampled it, and a few of us simply had no interest in doing it at all. Now, at the end of 2020, we’ve all spent most of the year honing our home-working style and in this post, we’re recapping [.]. Read More. The post Remote Working: No Longer New, Just Normal appeared first on Mind the Product.

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An Introductory Guide to Portfolio Product Management (PPM)

ProductCraft

Over the last two decades, we’ve observed a puzzling paradox: Great product managers exist at both market-leading and market-losing companies. So what else does it take to build a high-performing product organization that propels companies up and away? What’s the secret sauce beyond having the best talent and great product strategy? The answer lies in.

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Tactfully rejecting feature requests

The Product Coalition

Master the art of communicating a “positive no” Continue reading on Product Coalition ».

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OKRs in Product Management

Roman Pichler

OKRs in a Nutshell. OKRs are a method for setting and tracking goals. An objective describes what is to be achieved. The key results state how we accomplish the objective. Let’s say, for example, that the objective is to “increase engagement.” The key results might then be “simplify user journey A” and “enhance feature alpha.”. OKRs can be used to create cascading goals—goals that are systematically linked.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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TEI 315: Product Design and Development Tools – with Carlos Rodriguez

Product Innovation Educators

How product managers can take an idea to a market-ready product. This is fourth in the series on a product management body of knowledge I’m doing every-other-week. We are exploring the Product Development and Management Association’s (PDMA) guide to the body of knowledge for product managers and innovators. If you are unfamiliar with PDMA, they are the longest running volunteer-led professional association for product managers, existing since 1976.

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2020 on Inside Intercom

Intercom, Inc.

This was a year when it felt like history was unfolding in real time – rather than the narrative of our time taking shape gradually over months and years, events were seemingly getting inscribed straight into the collective memory every day, or sometimes every hour. Such turbulence is never pleasant to live through – we crave a steady, predictable pace of progress, and above all we crave a sense of control over that progress.

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All These Worlds Are Yours by Cennydd Bowles

Mind the Product

In this November 2020 #mtpcon Digital keynote, Cennydd Bowles, Designer and Author of Future Ethics, highlighted how, as an industry, we will not survive the 21st century with the over-quantified methods of the 20th and must prioritise ethical practice as a fundamental part of the product process. Watch the video to see his talk in full. [.]. Read More.

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Writing Product Requirements

The Product Guy

Start your requirements with the goal, the outcome, figure out how you will measure it and how you know you will be successful. Watch and learn more from product management expert, Benny Reich.

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Productivity for Product Managers

The Product Coalition

What are the best productivity hacks for Product Managers Continue reading on Product Coalition ».

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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TEI 314: How to make your ideas thrive instead of die – with Shankar Achanta

Product Innovation Educators

Insights for product managers from an R&D Engineering Director. How does an R&D Product Line Director lead the development of products and help to mentor product managers? That’s what I wanted to know when I talked with our guest, Shankar Achanta. He has had a number of engineering product roles at Schweitzer Engineering Laboratories, which designs and manufactures products for the power industry.

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The Top Mobile App Trends from 2020

Alchemer Mobile

COVID-19 dramatically impacted how we live, learn, work, socialize, shop, and entertain ourselves. It has also changed how we interact with our favorite stores, restaurants, and service providers – even our healthcare providers. You’d be hard-pressed to find someone who hasn’t had a virtual doctor appointment, ordered groceries online, or used curbside pickup in 2020.

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Solving the customer success equation: Nick Mehta on delivering value at scale

Intercom, Inc.

Few are better placed to explain the concept of customer success than Nick Mehta. As CEO of Gainsight , he has done more than most to popularize the category in the B2B SaaS world, and these efforts recently culminated in the company being acquired by Vista Equity Partners for $1.1 billion. Nick’s belief that business is personal underpins his outlook, and he takes a “human-first” approach in his role.

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The Complete Guide to Building MVPs

Mind the Product

The goals of a minimum viable product are centred around idea validation and execution, learning, experiments, and ways of minimizing the effort to bring a meaningful new product to market. For the majority of product owners, having an MVP is not a question at all, while some are still skeptical about spending time on this [.]. Read More. The post The Complete Guide to Building MVPs appeared first on Mind the Product.

Marketing 227
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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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Casting a Wide Net

The Product Guy

Hiring managers for product management need to be really conscious about what they really want and what those job requirements really mean. Watch and learn more from product management expert, Tanya Koshy.

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The Hottest Video Marketing Trends Expected in 2021

The Product Coalition

We expect that these six biggest video marketing trends will dominate in our online reality in the upcoming year. Video marketing is one of the most powerful ways to interact with modern customers in the digital space. Videos have become the most popular and preferred type of content on almost all online platforms. From news feeds to social media and magazines, we like to watch videos everywhere since they transfer information faster and more effectively.

Marketing 179
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TEI 312: Are you using empathy correctly as a product manager? – with Rob Volpe

Product Innovation Educators

How product managers can empathize with customers and colleagues in five steps. You’ve heard it before, product managers need empathy. One way we talk about empathy in our role is “walking in the customers’ shoes,” meaning that we understand the customer, the problem they need solved, or the job they want done. Indeed, product managers who use empathy wisely are more likely to gain customer insights that others miss, leading to products that create more value than competi

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4 Finance App Requirements for 2021

Alchemer Mobile

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between. While we saw DAU stay consistent for traditional banking apps this year, DAU spiked for budgeting apps, insurance companies, credit score apps, and other mobile-first brands in the finance category.

Finance 243
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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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What we learned from Scale in 2020

Intercom, Inc.

This year, we launched Scale , a new content strand focusing on how industry leaders are propelling their companies forward by keeping their customers front and center. . When we created Scale, we had no idea what the year would hold in store; we simply knew that investing in long-term customer relationships was the key to success. As it happens, 2020 has only reinforced this, by highlighting again and again the importance of strong customer relationships as the structural foundation on which so

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The 10 Product Talks You Should Have Watched in 2020

Mind the Product

Whether it’s at one of our conferences or meetups, we host events in over 200 cities around the world and love to invite product people to take the stage, share their insights, and push our craft forward. This year we published 102 videos and you watched a staggering 920 days of video on Mind the [.]. Read More. The post The 10 Product Talks You Should Have Watched in 2020 appeared first on Mind the Product.

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Being Customer-centric

The Product Guy

What do we incentive within organizations to make them truly customer-centric? Watch and learn more from product management expert, Tanya Koshy.

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Product Management History: The Nineties, The Noughties, and Beyond

The Product Coalition

At the close of 2020, when we’re on the brink of entering a new decade, we thought it’d be a good time for a little history lesson. With more people entering the Product landscape than ever, now is a good time to help the newbies understand where Product Management came from, and how far the industry has come. Where It All Began Not every discipline can point to a single person as its father/mother.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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OKRs in Product Management

Roman Pichler

Listen to this article: [link]. OKRs in a Nutshell. OKRs are a method for setting and tracking goals. An objective describes what is to be achieved. The key results state how we accomplish the objective. Let’s say, for example, that the objective is to “increase engagement.” The key results might then be “daily active users are up by 20%,” “session length is increased by 10% on average,” and “the objective is achieved by 30 June 2021.”.

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Everything You Need to Know About the Apple App Store Connect Holiday Shutdown

Alchemer Mobile

‘Tis the season for the 2020 App Store Connect holiday shutdown. Every year, Apple implements a code freeze on all mobile apps where no new app submissions or app update submissions will be processed. When is the App Store Connect holiday shutdown? Apple’s 2020 holiday shutdown schedule will begin December 23rd and run through December 27th. Why does the Apple App Store enforce a holiday code freeze?

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Help desk metrics: Elevate your customer support with the right insights

Intercom, Inc.

Modern customers expect quick, personal, and effective service. To provide this, you must understand how your customer experience stacks up against these expectations. This is where metrics can be invaluable, giving clarity on performance, and circumventing potential issues. But with so much data to consider, how can you define the help desk metrics that matter for your team?

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MVP or EVP: Which is the Best Option for Your Startup?

Mind the Product

What’s the one dream every budding entrepreneur has? To become a million-dollar startup-unicorn like Amazon, Uber, Instagram. But the road to success isn’t that easy. Roadblocks like increasing competition, time constraints, market saturation, changing trends, evolving technologies, and limited funds make the destination look farther away. Meanwhile, the mounting pressure of being out-competed keeps pulling you [.].

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Why Storytelling Skills For Product Management & Product Marketing Are Essential

Product Management University

CONTEXT! CONTEXT! CONTEXT! Storytelling skills for product management and product marketing are essential because without them, the value context (why the market cares) of what you’re building, marketing and selling is completely masked. That mask is usually in the form of technical product jargon and/or a lot of superlatives (best-in-class, intelligent, actionable, optimized, etc.).

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How To Partner With Technology Suppliers

The Product Coalition

Having worked on a number of large technology programmes involving the selection and management of strategic suppliers, I wanted to share my perspectives from the ‘buy side’ on how to build effective partnerships. A partnership is a long term relationship that creates material value for both parties. They typically have large contract sizes, relate to business critical capabilities and require exec level sponsorship.

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A Comprehensive Guide to Accessible User Research: Part 1 – Project Planning

dscout People Nerds

Researchers often want to include people with access needs in their studies but don’t know where to begin. This 3 part series covers the various considerations for adapting your practice to include people with disabilities.