ProductPlan

FEBRUARY 9, 2024

Sticking to inflexible annual planning cycles can introduce significant challenges in the era of rapid technological advancements. The static nature of traditional product planning cycles fails to consider quickly-improving technologies and unforeseen changes in the market. This approach can be a significant pitfall in today’s fast-paced environment, making your organization vulnerable to missed opportunities and increased risks.

Data Visualization 105

Data Visualization Customer Feedback Feedback Software Analytic Tools 105

Mind the Product

FEBRUARY 9, 2024

A case study highlighting key learnings from building and selling a fintech: from navigating regulatory challenges to adapting to market shifts. Read more » The post A case study: Building a fintech in 2022 and exiting it appeared first on Mind the Product.

Marketing 100

Marketing Product Strategy Strategy 100

TurnKey Labs

FEBRUARY 9, 2024

Imagine navigating the high seas of the tech industry, where the winds of innovation blow fiercely, and the currents of competition are ever-shifting.

Agile 62

Agile Startups 62

freshtrax

FEBRUARY 9, 2024

The rapid evolution of generative AI is revolutionizing branding strategies. More than just a technological tool, this evolution is having a profound impact on marketing approaches and brand storytelling. Generative AI is redefining brand identity and adding a new dimension to customer relationship building. It’s probably fair to say that this rapid change has left many branding and marketing professionals struggling to keep up.

Generative AI 59

Generative AI Branding Customer Communications Strategy 59

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Reporting Tools

Johanna Rothman

FEBRUARY 9, 2024

This week, my podcast has what I just wrote in the speaking book. Enjoy! The transcript: I’m Johanna Rothman, and this is 60 Seconds of Johanna’s WIP for February 9, 2024, where I read an excerpt of just a minute of some writing in progress. This excerpt is from the speaking book, as yet untitled. You might have heard of this for public speaking: “Tell them what you will tell them; tell them; tell them what you told them.” That's a great start.

Education 52

Education Consulting Vision Books 52

ProductPlan

FEBRUARY 9, 2024

Sticking to inflexible annual planning cycles can introduce significant challenges in the era of rapid technological advancements. The static nature of traditional product planning cycles fails to consider quickly-improving technologies and unforeseen changes in the market. This approach can be a significant pitfall in today’s fast-paced environment, making your organization vulnerable to missed opportunities and […] The post Product Planning is a Year-Round Endeavor appeared first on Prod

Analytic Tools 40

Analytic Tools Technology Marketing Product Strategy 40