Wed.Jan 22, 2025

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Case Study : Improving Data-Driven Decision Making for CSR Leadership

UX Planet

Case Study: Improving Data-Driven Decision Making for CSR Leadership Civian is a data-driven platform designed to help businesses measure, optimize, and showcase the social and economic impact of their investments in communities. As a part of my curriculum at Pratt Institute , I worked with Civian to analyze & solve for usability issues on their platform.

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Do This to Make Your Products Easier to Buy

Product Management University

If you want to make your products easier to buy, they have to be easier to sell. The most common mistake product marketers make with product positioning is they do it without regard for their salesforces ability to deliver it. Making products easier for the salesforce to sell is the single biggest thing product marketers can do to improve sales of their products.

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Misconceptions about burnout in product management – Evie Brockwell (Product Leadership Coach)

Mind the Product

Burnout is a silent adversary that many of us face. This week, we’re joined by Evie Brockwell, a seasoned product consultant and coach who has faced this challenge head-on during her time at Booking.com. We unpack why burnout is alarmingly prevalent among product professionals and explore practical strategies for prevention and recovery, emphasising the importance Read more » The post Misconceptions about burnout in product management – Evie Brockwell (Product Leadership Coach)

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Icons as fonts: Why Google and Apple are embracing this new approach

UX Planet

As product designers, we regularly work with icons in our design process. The most common and popular way to incorporate icons is by using icon libraries. These librarieswhether available as Figma plugins, standalone downloads, or custom icon setsserve the same primary purpose: they typically provide icons in the form of PNG or SVGfiles. While this approach has been widely adopted, Googles Material Symbols and Apples SF Symbols have recently introduced a new method of delivering icons: through f

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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BoS USA 2025: 6-8 October, Raleigh NC

Business of Software Conference

Hey there, software CEOs and leaders. It’s time to block off your calendars because BoS USA 2025 dates are confirmed, and this year, were leveling up everything you love about BoS Conf. If youve ever thought about how to be better at business like how better you are at coding, this is your moment. Save the Date Business of Software Conference USA 2025 is happening from October 6 to 8.

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No 6. What does a Principal Product Designer do in a day?

UX Planet

“Wait, so what does a Principal Product Designer actually do?”  This is a question I get asked a lot.

UX 53
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Looking beyond: Balancing research scope for long-term research impact

UX Planet

The most valuable insights often lie just outside our immediate field ofvision. I recently observed a pattern in user research that got me thinking. When stakeholders, clients etc. come to us with research questions, they typically arrive with a clear, focused set of questions they need answered. KPIs, qualitative unknowns and what not. Even when they dont know what questions to ask, clients seem confident they have a scopeready.

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Bankers Think UX Is A Joke Until They See This Digital Brand Framework For Finance

UX Planet

In an era defined by relentless innovation and unprecedented customer expectations, the nature of financial services marketing has changed. The rapid shift to digital-first lifestyles has disrupted traditional financial services, forcing companies to rethink their approach to branding. A recognizable logo or clever tagline is no longer enough. Todays customers expect financial brands to deliver deeply personalized, seamless digital experiences at every touchpoint, consistently reinforcing what t