Sat.Jul 27, 2024

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Is Product Management Under Fire?

The Product Coalition

The role of Product Management has dramatically transformed over the past two to three decades. Today, it stands at a crossroad, facing new challenges and uncertainties. To dive deeper into this topic, we spoke with John Zilch, a passionate product leader with over a decade of product experience in various product roles. John’s journey in Product Management is insightful and inspiring.

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Data-Driven Customer Segmentation Strategies for Improving Engagement

Userpilot

Wondering how data-driven customer segmentation can help your SaaS product grow? That’s one question that we tackle in the article. You will also see different examples of user segments and learn how to implement your segmentation strategies with Userpilot to improve customer engagement. Ready to get started? TL;DR Data-driven customer segmentation involves dividing your customer base into sub-groups sharing certain characteristics, like age or survey responses.

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Product-Led SEO: What It Is and How It Works (+Examples)

Userpilot

If your current SEO strategy is struggling to drive traffic and sales, it’s time to try a more customer-centric approach with product-led SEO. While traditional search engine optimization methods focus only on keyword research and search volume, product-led SEO is different. It centers your content creation strategy on actual product-related customer needs and problems, keeping the user as the primary audience.

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How to Leverage Contextual Engagement to Improve Customer Retention

Userpilot

Picture this: you walk into a diner and sit down at a table. The waiter asks, ‘The usual?’ You nod, and a serving of blueberry pancakes lands in front of you—double maple syrup and almond flakes, just as you like them. You’ve been coming to the joint for a couple of years, it’s Sunday, breakfast time. They know it’s blueberry pancake time.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.