Mon.Jun 05, 2023

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How to deal with cognitive bias in Product – Part 1

Mind the Product

In the first of a two-part series, Mind the Product's Principal Strategist Christine Itwaru examines different forms of cognitive bias and looks at what product managers can do to combat them Read more » The post How to deal with cognitive bias in Product – Part 1 appeared first on Mind the Product.

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How to Create a Product Vision That Energizes Stakeholders

Product Management University

Most product managers know how to create a product vision, but that’s not the hard part. The more difficult part is getting stakeholders energized and on board the proverbial train. Here’s the thing. The extent to which stakeholders get behind your product vision has everything to do with how the product vision is articulated. What is a Product Vision?

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How Product Risks Differ from Project Risks

Johanna Rothman

Up until now, when thinking about risks, I defaulted to the risks in the project pyramid. That's because each project offers different value over the product's lifetime. (See Product Roles, Part 4: Product Orientation and the Role of Projects for images of why we want ever-increasing product value, but why we might space the projects out.) If we understand our boundaries and constraints, we can trade off the various risks in the project.

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Marketing to Black Audiences is Product Management

Feedback Loop

Pepper Miller, President of the Hunter-Miller Group, highlights how impactful it is for executives to understand their audiences' differences.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Unlocking Innovation in Japan: 3 Barriers and How to Overcome Them

freshtrax

During a past business trip to Japan, I had the opportunity to reflect on the factors that make it challenging for innovation to thrive in the country. Over two weeks, which was longer than my usual visits, I engaged in client meetings, media interviews, interactions with my company’s Japan office staff, social gatherings with friends, and participation in various events.

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PMF Survey Template: What Is It and How to Create One?

Userpilot

What is a product-market fit survey ? How do you use a PMF survey template to build one? What’s a good PMF score? If you’re after the answers to these questions, you’re in the right place because that’s exactly what we explore in this article. Let’s get right to it! TL;DR The product-market fit (PMF) survey helps a business measure if its product meets market demand and if it’s good enough that users are ready to pay for it.

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How to Craft an ‘Indistractable’ Summer Schedule for Your Kids

Nir Eyal

The end of the school year is a magical time. Kids have made it through a grueling year of groggy early mornings, rigid class schedules, piles of homework, and endless extracurriculars. Finally, they have two whole months of sunny freedom. It’s a well-deserved break. But this gift of time can easily be squandered. The post How to Craft an ‘Indistractable’ Summer Schedule for Your Kids appeared first on Nir and Far.

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SaaS Conversion Funnel: How to Track & Drive Growth

Userpilot

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. It helps companies identify areas of strength/weakness in their marketing approach and accelerate product growth. This article digs into the SaaS conversion funnel and explores how it differs from traditional funnels.

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Encouraging Teams to Talk to Customers: 5 Key Strategies for Effective Customer Knowledge Building

Bryce York

Building deep customer knowledge is essential for your product managers to maximize the success of their products. The single most effective way to achieve this is by having your team talk to customers regularly. Here are five practical strategies for fostering effective customer interactions and growing customer knowledge within your team. 1. Make customer interactions a priority To encourage your team to engage with customers, emphasize the importance of these interactions and prioritize them

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Safeguarding Success: The Vital Role of Cybersecurity in the Insurance Industry

Valerian Tech

Introduction In today's digitally connected world, cybersecurity is a top concern for businesses across all sectors, and insurance companies are no exception. With the rising frequency and sophistication of cyber threats, safeguarding sensitive customer data and protecting against potential breaches is of paramount importance. In this blog post, we will explore the different dimensions of cybersecurity for insurance companies.

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How Long Should You Run an A/B Test?

AB Tasty

How long should an A/B test run before you can draw conclusions from it? At what point can you end a test that appears to be yielding results?

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Crafty CTO - Untitled Article

Crafty CTO

Sloppy Apple Keynote Observations Part 2: Vision Pro Pre-keynote expectations are to Vision Pro reality as “front screen will show googly eyes” is to the actual EyeSight feature This product shows the degree to which Apple is the anti-Meta The heavyweight first-gen feel of this reminds me of the first iPad. A super solid chunk. The theater experience–want. 23M pixels per eye in a postage-stamp-size display.

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Free Trial Landing Page: Top Examples and Best Practices for SaaS

Userpilot

Creating a compelling free trial landing page is crucial to driving product growth and turning traffic into revenue. That said, crafting free trial landing pages can be deceptively complex. In this guide, we’re going to cover what you should include on a free trial landing page, five best practices to follow, and look at 10 landing page examples to get you started on your journey with some inspiration!

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Crafty CTO - Untitled Article

Crafty CTO

Sloppy Apple Keynote Observations Part 1: Everything Except Keynote video: Apple blew out the audio levels on interstitial music. Very off brand. New Mac Pro: I was very amused when, as Apple talked about this beast having 7 PCIe slots and mentioned what you’d use them for, they skipped one little item … GPUs. “Let’s ignore generative AI and it’ll go away.”" iOS 17 Stickers is a terrible name, but I think this will be a great feature–like iOS’s