Thu.Jan 26, 2023

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What Is the Difference Between a Product Manager & a Project Manager?

Gocious Blog

Product management and project management are both critical roles within a manufacturing company. Although they both have fundamental responsibilities in overseeing the product manufacturing process, it is the scope of the responsibility that sets them apart.

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Self-leadership for your product and career success

Mind the Product

In this adapted excerpt from his recent book Career Dreams to Career Success: Conversations with a Mentor Sigi Osagie discusses how we can use self-leadership to succeed in our careers. [.] Read more » The post Self-leadership for your product and career success appeared first on Mind the Product.

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Transformation Beyond the Product Organisation: Eleven Key Takeaways

The Product Coalition

In June 2021, I was presented with an opportunity that would come to signify one of the most rewarding and fulfilling collaborations of my professional career. It was an email from Frank Maene, managing partner at Volta Venture, who had reached out to me on behalf of Thomas, the CEO of Nodalview. Thomas was in the process of building and strengthening his product team, and needed a head of product to help lead the charge.

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How to use surveys in design research – Part I: Pitfalls and benefits

UX Studio

Surveys. We love them or we love to hate them. Why are they so divisive? Well, it is a fact that it would be hard to find a more misused UX research method than surveys. On the one hand, due to their low cost and time requirements, we often see that surveys are the go to research method for many product teams. On the other hand, we also see researchers with a qualitative background who resent surveys and argue that the data collected there is at best biased or non-informative.

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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How to Measure Customer Loyalty In SaaS: 10 Important Metrics to Track and Improve

Userpilot

How do you measure customer loyalty? Building loyalty is essential to retain customers, drive word-of-mouth, and nurture product growth. But since loyalty is more of a concept rather than a number, it might be confusing to think about ways to track it. Thankfully, there are metrics you can use to expand your field of view and estimate how loyal your customers are.

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How To Run a Successful SaaS Onboarding Process and Retain Most Customers

Userpilot

Wondering how to run a successful SaaS onboarding process to make sure you are setting users up for success from the start? It’s a no-brainer that a solid onboarding workflow is crucial to the success of any product-led company. During onboarding, you have the opportunity to make a lasting impression on your customers. Here’s your best chance to explain how your product meets your customers’ needs and solves their problems.

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What founders need to know about acquisitions: Shopify’s Daniel Debow on M&A lessons from selling three startups

The Review by First Round

Our guest today is Daniel Debow , a VP of Product for Demand at Shopify. Daniel is a three-time founder and a seasoned M&A pro. Daniel oversaw the process of all three of his companies’ acquisitions and has helped continue to grow them at scale inside larger corporations. His most recent startup, Helpful, was acquired by Shopify in 2019. Before that, he co-founded Rypple which was acquired by Salesforce in 2011.

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The Product Manager’s Guide to Inclusive Product Design

Userpilot

What is inclusive product design? Why is it important for product managers ? How can you incorporate it into the product development process? These are just a few questions that we tackle in the article. We also look at a few excellent examples of inclusive product design in SaaS. Are you ready to dive in? Let’s get right to it! TL;DR Inclusive product design involves building products that are easy to adapt and allow users with different needs to complete their tasks.

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Prioritise product effort based on product impact

Product Warrior

In the previous article, we did a deep dive into value assumptions. In this article, we zoom out to see where the product value creation plan fits in your process and who to use it to drive prioritisation, resulting in the successful execution of your product strategy. Tracking value indicators The Product VCP clarifies the value assumptions and defines the user behaviours the product strives to impact.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How Should PMs Use Customer Empathy to Build Better Products

Userpilot

What do you need customer empathy for? How does it contribute to product success? How do you embed it into your product management processes? If you’re after the answers to these questions, you’re in the right place, because that’s exactly what this article explores! Are you ready to dive in? TL;DR Customer empathy is putting yourself in your customers’ shoes to better understand their problems and make it a part of your company culture to develop solutions that satisfy them on pract

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5 reasons why every product manager should care about the business model

Product Warrior

What is the product manager role? One common startup answer is “to be the CEO of the product”, larger enterprises seem to prefer “the glue between all the business functions that deliver a product the users want”, while others define it as “the person accountable for what the product does”. I don’t disagree or fully agree with any of these definitions, all of them feel full of ambiguity and fail to really answer the question.

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What is Real-Time Customer Feedback in SaaS? Benefits, Examples, and Best Practices

Userpilot

Customer feedback is an invaluable resource for SaaS businesses. The more effectively you manage customer feedback and incorporate it into your product, the more valuable it becomes to your customers. One of the most powerful types of user sentiment is real-time customer feedback. By collecting data in real time, your business can respond to customer concerns immediately and strengthen your relationship with them.

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Automation will help product managers

Product Warrior

Digital transformation and hyper-automation have been the focus of many businesses for so long that it’s hard to call them ‘trends’ anymore. But I predict 2023 will be the year product management will get to reap the benefits of both, thanks to the impact of cognitive automation. Billed as the ‘fourth revolution’, cognitive automation; the way AI makes sense of unstructured data, will be transformative for PMs who currently suffer under the burden of being made to take on tasks beyond their role

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Foundational ABM Building Blocks

Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task. Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo.

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How to Analyze NPS Responses and Get Actionable Insights That Help Your Business

Userpilot

Are you a SaaS product manager wondering how to analyze NPS responses effectively and draw actionable insights that will help you grow your business? Then keep reading! In this article, we cover: What NPS is and how to calculate your NPS scores. How to collect and analyze NPS data accurately. How to improve your NPS score to get more loyal customers.

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What is product leader coaching?

Product Warrior

I am pleased you want to find out more about product leader coaching. The coaching landscape is broad, with varied approaches and styles. Your expectation of how a coach might work with you might differ from how different coaches operate. I cannot talk about what other product leader coaches do, so I will share my approach to product leader coaching and give you some questions to consider when finding a coach to work with.

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15 Winning Customer Advocacy Examples to Inspire and Power Up Your Strategy

Userpilot

Anyone would agree that advocating for customers is good for long-term business. But what are some customer advocacy examples for this? Becoming a customer-first company is easier said than done. That’s why you still find many companies that fail to embrace it or don’t even try at all. That said, let’s talk about customer advocacy and review some examples to make your company stand out in your niche and drive exponential growth.

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How to Use Surveys in Design Research – Part I: Pitfalls and Benefits

UX Studio: Product Management

Surveys. We love them or we love to hate them. Why are they so divisive? Well, it is a fact that it would be hard to find a more misused UX research method than surveys. On the one hand, due to their low cost and time requirements, we often see that surveys are the go to research method for many product teams. On the other hand, we also see researchers with a qualitative background who resent surveys and argue that the data collected there is at best biased or non-informative.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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SOMMET DES ACCÉLÉRATEURS 2023: (RE)NOUER

Bain Public

At Bain Public, we’re proud to offer free workshops, discounted rates and lead pro-bono partnership efforts, donating company time to provide product-driven startups with expert advice and coaching about product management. In giving back, we’ve established a way to positively impact the Canadian startup ecosystem. We’re humble that as an influential organization, we can share product leadership best practices and transform organizations through product-driven culture adoption when they’re in th

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Customer Loyalty Insights from Early Adopters

Centercode

It's no secret that customer loyalty is crucial for any business. Not only is it more cost-effective to retain existing customers, but loyal customers also tend to spend more and recommend your company to others.

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How Intuit QuickBooks and Mailchimp Scaled its “Adopt a Small Business” Program Globally

dscout People Nerds

Adopting a small business isn’t easy when your team is conducting studies across the globe. Here’s how Intuit QuickBooks has made it work.

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Best Practices for Beta Test Reporting (with Template!)

Centercode

When reporting on a beta test, it can be challenging to make sense of the data and difficult to know what information to report on or take action on. By following best practices for beta test reporting and using standardized templates, you can ensure that you're gathering the information you need to make informed decisions and improve your product.

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AI in Sales: How AI is Transforming Go-to-Market

How will generative AI transform sales? It’s a question that promises to drive billions of dollars in revenue opportunities over the next five to 10 years. And if you’re not leveraging AI solutions in your go-to-market motions, you’re already behind. In this eBook, we’ll cover: How today’s top sales leaders are incorporating AI into their go-to-market motions.

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Why I switched from Java to Kotlin — and how I’m using it at Productboard

ProductBoard

A couple of years ago, I decided to learn a brand-new programming language: Kotlin. In this article, I’ll explain what drove me to take on that challenge, the benefits of working in Kotlin, and why Productboard is the perfect fit for Kotlin engineers. My path into engineering I started coding when I was in third grade. I used Pascal to write my first code, before settling on C for a while.

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How Product Leaders Challenge the Status Quo and Deliver Better Products

Centercode

As a product manager or product management executive, you're always looking for ways to drive better results and improve your products. In your continuous search to improve, have you considered whether you’re leveraging the full potential of beta testing? According to Centercode's 2022 industry report, 7 out of 10 companies say beta testing is the most effective way to improve products.

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Paul Ortchanian is a guest speaker on ClickAI Radio Podcast

Bain Public

(Montreal, Canada) – Paul Ortchanian , Founder and President/CEO of Bain Public , joins Grant Larsen , the host of ClickAI Radio podcast, to discuss investing in your business, the markets, artificial intelligence, and how technology can help (or hinder!). About the Episode Join Grant on his journey through the AI maze as together we unravel the multiple technologies and identify those things that will benefit your business and the items you can ignore!

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Converting Your Beta Testers into Brand Evangelists

Centercode

Brand evangelists can be a powerful force for your product. A brand evangelist is a customer who’s not only a big fan of you and the products you sell, but often makes it their mission to refer or recommend your products to everyone around them.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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How To Leverage a Beta Product Leak

Centercode

You’re a few weeks into managing a beta test for a new product your company plans to release soon. You get an email from someone on your beta team that there has been a leak online.

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Crafting a Strong Beta Test Proposal

Centercode

Beta testing is an exciting phase for any product, but convincing your management team to run a beta test can be tricky — especially if you feel like you’re the only one advocating for beta testing. The key is to build a well-researched, objective, and comprehensive plan to present to your key decision makers.

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How to Incentivize Software and Web Site Beta Testers

Centercode

We recently released a Beta Test Incentives Kit that helps you build a comprehensive strategy for motivating and rewarding your beta testers throughout your beta test.

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