Sat.Jan 27, 2024

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Digital Sustainability: A Growing Frontier in Software Development

The Product Coalition

Software development with sustainability in mind is a rising trend in digital spaces. Let’s explore how and why this matters. I would like to thank Tremis Skeete, Executive Editor of Product Coalition, for his valuable contributions to this article's research, development, and writing. I also thank Product Coalition founder Jay Stansell, who has provided a collaborative product management education environment.

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? Community Wisdom: Getting your first Product Manager title, recommendations for a family live-abroad experience, getting better at product strategy, and more

Lenny Rachitsky

👋 Hello and welcome to this week’s edition of ✨ Community Wisdom ✨ a subscriber-only email, delivered every Saturday, highlighting the most helpful conversations in our members-only Slack community.

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Navigating Challenges in Product-Led vs. Sales-Led Strategies for B2B SaaS Product Management

The Product Coalition

In the past decade, the field of product management has evolved, shedding much of its earlier ambiguity. Yet, it remains a domain rich in depth and diverse verticals. The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Whenever I chat with friends working as PMs in other companies, I’m time and again surprised by how diverse and sometimes different the role is from one organisation to another.

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Continuous Learning: The Key To Developing Your Product and Design Career

The Product Coalition

“Continuous learning is the minimum requirement for success in any field.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.