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Tools for planning and executing product projects Today we are talking about the skills product managers need to grow their careers. To help us, Neha Bansal is with us. She is the Head of Merchant Growth and Monetization for Google’s B2B ecommerce business, where she is leading efforts to build the next $1B+ B2B business for the company. Before joining Google, Neha worked as a Management Consultant at Essex Product Consulting, where she helped organizations build products.
We talk to Jenny Herald, VP of Product Evangelism at Quantive, about why OKRs are a powerful way to align on company goals, why they're hard to implement and how to make their implementation easier. Read more » The post Jenny Herald: Using OKRs to define success appeared first on Mind the Product.
What is feature adoption? Why does it matter? How can you improve it? What tools can you use? If you’re after the answers to these questions, you’re in the right place, because that’s exactly what our guide tackles. Let’s dive in! TL;DR Feature adoption happens when users use the feature regularly to solve their problems. Feature discovery is an initial stage of feature adoption when users learn about the feature.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Whether you’re converting website leads or attracting paying users, understanding and optimizing the SaaS conversion path is key to unlocking success and achieving sustainable product growth. In this article, we examine the unique world of SaaS conversion. We will also explore strategies for optimizing different conversion paths. And discuss how you can analyze your path’s success.
Whether you’re converting website leads or attracting paying users, understanding and optimizing the SaaS conversion path is key to unlocking success and achieving sustainable product growth. In this article, we examine the unique world of SaaS conversion. We will also explore strategies for optimizing different conversion paths. And discuss how you can analyze your path’s success.
Is your organization in search of business agility? If so, here's one pragmatic tip: Reduce WIP (Work in Progress) everywhere. Start with the portfolio of everything you have to do. Ask the Zeroth Question, “Should we do this work at all?” Then, consider these questions, from One Quick Way to Start to Manage Your Project Portfolio : Which projects will make a difference in the next 1-3 months?
Any savvy product manager should have a rock-solid understanding of goal-oriented user onboarding. If you want to brush up on your knowledge of the onboarding process – and how you can keep users engaged and achieving their goals throughout – you’ve come to the right place! Let’s get started. TL;DR User onboarding is the process of educating customers about how to experience value from your product as quickly as possible.
What needs to be done to get cruise customers to return? Image Credit: Mish Mish It’s not cheap to take a cruise. That’s why being a cruise line product manager can be a very good job. However, the arrival of the Covid-19 pandemic literally shut down the cruise industry – the boats didn’t leave port for over a year. Now that they have once again been granted permission to sail, how are their product managers going to go about finding ways to get their customers to come back and trave
Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. But what kind of surveys should you be sending, and how do you frame your questions to elicit the right answers from respondents? It can be a tough nut to crack sometimes, but we’ve made it easier in this article. Read on to find 12 important survey types and sample questions to ask.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
As any successful founder will tell you, building a thriving tech startup requires assembling a talented team of software developers who are dedicated, skilled, and aligned with your product vision.
Learn how Amplitude Analytics empowers a world-renowned instrument maker to get customers to value more quickly, improve user flows, and generate millions in additional revenue.
Learn how eight Amplitude customers including Spirit Airlines, Fender, and Dropbox leverage data insights to create value for their customers and drive revenue.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
Episode Information Clint continues his conversation with Dr. Brett Walkenhorst, CTO at Bastille. During their chat, Dr. Walkenhorst talks about wireless policies within organizations, explains how analytics help automate and make sense of data, and discusses the power of listening in leadership. Plus, Brett talks about Bastille’s efforts to build and maintain a Threat Library.
It’s clear that continuous delivery and Agile are the way of the future for software development. The problem is that while dev teams have managed to keep up with the demand so far, software testing teams are struggling to maintain output quality.
Episode Information: Clint has a conversation with Dr. Brett Walkenhorst, CTO at Bastille Networks, a wireless threat intelligence company. During their discussion, Dr. Walkenhorst outlines his path to electrical engineering, explains Bastille’s wireless threat detection capabilities, and discusses some of the unique vulnerabilities he’s encountered.
Hundreds of professionals from over 350 companies participated in the 2018 Customer Validation Industry Survey (thanks!). Of those respondents, nearly 50% of those managing customer testing programs were product managers. It makes sense considering that conducting market research, interviewing users, and prioritizing product features fall within the product management wheelhouse.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
I recently went for a hike with my two daughters in the hills that surround our home. Along the way, one of my daughters suggested that we walk in one line and coordinate our steps. She knew this was no simple task. Our legs have different lengths, each of us walks at a different pace, and there were changes in terrain so we couldn’t only focus on coordinating our feet as we went along.
The Centercode team will be heading to San Francisco June 8th and 9th as a proud sponsor of Enterprise UX where we’ll be showcasing our customer validation management solutions. The event brings together designers, engineers, developers, and product managers to discuss innovations in enterprise software user experience.
I recently went for a hike with my two daughters in the hills that surround our home. Along the way, one of them suggested that we walk in one line and coordinate our steps. She knew this was no simple task. Our legs have different lengths, each of us walks at a different pace, and there were changes in terrain so we couldn’t only focus on coordinating our feet as we went along.
Centercode is heading to CEDIA 2016! Held in Dallas, Texas from September 13-17, the CEDIA expo is where some of the biggest names in the connected smart home and Internet of Things (IoT) space showcase their latest products.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
I recently went for a hike with my two daughters in the hills that surround our home. Along the way, one of my daughters suggested that we walk in one line and coordinate our steps. She knew this was no simple task. Our legs have different lengths, each of us walks at a different pace, and there were changes in terrain so we couldn’t only focus on coordinating our feet as we went along.
I’m exceptionally proud to announce the latest release of the Centercode platform, which is a huge step forward in advancing its customer validation capabilities.
Centercode is heading to Las Vegas next week, July 12-14, for the IoT Evolution Expo. We’ll be showcasing the Centercode platform and our beta test management solutions for Internet of Things (IoT) products. “Beta testing is becoming more crucial than ever to the IoT product development process,” says Centercode’s Director of Marketing Emily Hossellman.
No one knows exactly how the home automation revolution will play out. We already know it’s big and has the potential to change many people’s lives. What we don’t know yet is how it will look: which products will overcome the problems plaguing current models and be the first to experience mainstream success?
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Centercode will be a sponsor for ProductCamp SoCal 2012. This year’s “unconference” will be taking place on Saturday, November 3rd at Cal State Fullerton.
Our Director of Client Services and resident Beta Testing Guru, Mike Fine, was a recent guest on The Startup Slingshot, where he gave a video interview on beta testing recruitment, motivation, and more. If you’re not familiar with the site, The Startup Slingshot is a great online resource for entrepreneurs, with videos and articles on a wide variety of topics that help startups achieve better results.
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